Tagged: The Frugal Book Promoter

New Year Hot Idea: 15 Ways to Make Your Book a Classic

New Year Hot Idea: 15 Ways to Make Your Book a Classic

Adapted from the multi-award-winning Frugal Book Promoter

By Carolyn Howard-Johnson

In the world of publishing as in life, persistence counts. Of course, there is no way to keep a book at the top of the charts forever, but if you keep reviving it, you might hold a classic in your hands. Or your marketing efforts for one book may propel your next one to greater heights.
I can’t tell you how often I’ve seen authors who measure their success …

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Don’t Diss Product Placement for Your Book!

Don’t Diss Product Placement for Your Book!

This week’s guest blog is by Carolyn Howard-Johnson. Carolyn gave an excellent presentation at the Extravaganza on frugal book marketing for little bucks.
A couple years ago I was answering questions for an online interview to promote the Southern Utah Book Expo I would soon be presenting at. Because I am from Utah, my high school newspaper and yearbook became a topic of discussion when mentioned that getting sponsorship ads for those things was as vital …

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