Tagged: author success

Successful Authors Embrace the Big Four Publishing DNA

Successful Authors Embrace the Big Four Publishing DNA

Once upon a time, in a land not so far away, there were two types of publishing: the real  publishing route where mega-thousands of books were printed each year; authors were paid moneys upfront called advances; publisher reps happily pitched books that only real authors wrote; all marketing and publicity were handled by the publisher for an author when the book was published and available via real bookstores; and to claimed the moniker of a …

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Author Success Always Has This ONE, SINGLE Ingredient

Author Success Always Has This ONE, SINGLE Ingredient

Oh yes … I’ve heard … you’ve heard … we have ALL heard about the author who starts up chatter in the book world. Out of the blue, one hits the bookselling lottery. A gazillion copies are sold. The media is all over the place. The buzz is, well, the buzz.
Authoring … what a journey.  Highs and lows. Hopes and fears. Tears and joy. And a journey that requires perseverance. It’s the magic word that …

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Authors Need to Ride Surfing the Publishing Wave

Authors Need to Ride Surfing the Publishing Wave

Thirty plus years ago, one of my author friends coined one of my favorite book titles: Sacred Cows Make the Best Burgers. It’s all about change and slashing through the things that continually hold people and companies back. Fast forward 20 years. I ran into the author Bob Kriegel at a conference we were both speaking at. He was still talking about burgers and he reminded me of a story he told me long ago …

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Stop the Book Insanity … Or Why I Don’t Want to Market My Book

Stop the Book Insanity … Or Why I Don’t Want to Market My Book

Stop the Book Insanity …
Authors sometimes don’t want to hear what works in creating a successful book campaign—campaigns that include the creation, the marketing and the sales of a book … they would rather keep doing the same thing … the thing that has produced no results. Which is usually sitting on their tush. Or if they did try “something” and it didn’t work, that they then choose to sit on their tush because …

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New Year Hot Idea: 15 Ways to Make Your Book a Classic

New Year Hot Idea: 15 Ways to Make Your Book a Classic

Adapted from the multi-award-winning Frugal Book Promoter

By Carolyn Howard-Johnson

In the world of publishing as in life, persistence counts. Of course, there is no way to keep a book at the top of the charts forever, but if you keep reviving it, you might hold a classic in your hands. Or your marketing efforts for one book may propel your next one to greater heights.
I can’t tell you how often I’ve seen authors who measure their success …

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WOOT! Get a sneak preview of what’s coming next year! A Taste of the Extravaganza

WOOT! Get a sneak preview of what’s coming next year! A Taste of the Extravaganza

Get Ready for the TASTE of the AUTHOR YOU EXTRAVAGANZA 

Oh Yes … it’s a Sneak Preview! Get ready to jump on the inside of what’s coming to all NEW Author YOU Extravaganza
Starting at 8 a.m. until 11.30 a.m. Pacific Time, starring Joan Stewart, John Kremer, Kathy Meis, Daniel Hall, Jackie Lapin and hosted by Judith Briles. Each will share a variety of tips that only the Extravaganza insider track will get on Saturday, February …

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Change is “a-coming” to AuthorU!

Change is “a-coming” to AuthorU!

You will see lots of changes under the AuthorU umbrella over the next two months.
We are STREAMLINING! AuthorU will be transitioning to a rebranded AuthorYOU. The membership site that many of you have had challenges with since the conversion two years ago will be archived and membership will revert to the Meetup site. This means that any payments made for Activities and Events will process via PayPal via the site.
Much of the material you currently …

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Calling All Authors Who Want to Be Successful … Don’t Miss Out!

Calling All Authors Who Want to Be Successful … Don’t Miss Out!

Don’t miss it! It’s our last 1st Saturday of the month workshop.

Join us to learn about this all important rule when writing and marketing your books! Also, a special bonus for the creative types … yes, that’s you!

What is the 90/10 Rule?
What is one of the best ways to take advantage of the 90%?
What is the real “killer” of future book sales?
I cannot wait to find out what the AuthorU bonus is … I love …

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The Author and Book Tipping Point … or why show up on the 7th will make or break your book.

The Author and Book Tipping Point … or why show up on the 7th will make or break your book.

Extravaganza fury is in the air this week. Yes, it’s the last minute. Do you go? Do you stay home? Do you keep doing what you have been doing this past year? What’s your tipping point?
These questions always surface as the Extravaganza approaches from anyone who is on the fence:

What and Why do I need more authoring, publishing and how-to information?—I mean, I’m on overload and overwhelm now.
Why would I want to spend money …

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Happy Birthday to U.S.A. and to the Freedom of Speech / Words

Happy Birthday to U.S.A. and to the Freedom of Speech / Words

Today is the 4th of July … a huge day in America that is looked forward to for a variety of reasons by millions of Americans.

It’s America’s birthday. Meaning a celebration with family and friends.

What happened within the walls of what became known as Independence Hall in Philadelphia, Pennsylvania was life changing. The Declaration of Independence and Constitution were both debated and adopted. 

Within the Constitution lies multiple Amendments. The First Amendment is essential …

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