It’s simple – proofing is important. Proofs give you the ability to catch errors in both your text and cover files and make corrections before it’s too late. Keep in mind that your printed proof should not be used as your initial attempt at proofreading – your files should be fully edited and as perfect as possible when submitted to the printer. Your printer will not proofread for content; they are only looking for issues that may affect production or print quality.
There are two different types of proofs, hard copy and electronic (soft proofs). They both serve good purposes, but each is recommended for different situations.
Hard copy proofs are highly suggested for a first-time project. In most instances, hard copy proofs are printed on the cover and text stock that you selected for your print run. They are color accurate and will have a laminated cover. The text is bound so that the pages turn like an actual book and are trimmed to the size you specify. Some claim our eyes see hard copy proofs differently which may help us catch errors that were missed on previous reviews.
In contrast, soft proofs are sent by email and are not color accurate. They are usually faster and are best suited for reprints, second rounds of proofs, or time-critical projects.
After receiving your proof, you should carefully review the cover and text for:
- Any critical text errors that have been missed
- Font issues
- Proper text alignment
- Accurate color
- Centered spine copy
- Any missing components
Having a second set of eyes look over your proof is also beneficial. Ask your printer if you’re unsure about anything regarding your proof. If you find something that needs to be corrected or adjusted, contact your printer to discuss the costs and timeline. They can help you decide if you should provide a new (corrected) file or have the printer make alterations.
Sandy Gould is the Direct Sales Manager at CHG. If you’ve never had the chance to sit and talk with her, you’re missing out! For the past 15 years, Sandy has been helping authors and independent publishers maneuver their way through the printing and publishing process.
Have additional questions or need a quick quote? Visit www.ColorHouseGraphics.com today. Or, call her at 800-454-1916.
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