How to work with bookstores

Key Questions to Ask a Bookseller Before a Book Is Published  … and After It’s Available

Authoring and publishing a book is a major event. And accomplishment. Your local bookstore could be the door opener at the beginning of the process; during; and post when you have book in hand. Do you know what steps to take in engaging a bookseller … what specific questions you should ask … plus what exactly you should be giving one about you and your book?

You will get them is this edition of AuthorU-Your Guide to Book Publishing with host Dr. Judith Briles and her guest, Daron Mueller, the contact for local authors and one of the premier independent bookstores: the Tattered Cover Bookstore in Denver, Colorado.

Start with Pre and During book development including what to do 3 to 6 months prior to publication:

  • Why you should attend store events.
  • Ideas on building your support community.
  • Items you should be doing online.
  • What to include on your website.
  • How to reach out to a distributor.
  • Tips on bold spine design that gets attention.
  • Building your social platforms.

Then when you have a Printed book:

  • Must have elements to include on your Book Sell Sheet.
  • Why blurbs are the next best thing to word-of-mouth buzz.
  • How often to follow-up with a bookseller.
  • When to set up a book event.
  • Continue to build your social platforms.

And much more. New podcasts every Thursday. Join me for another fast moving episode of the AuthorU-Your Guide to Book Publishing podcast.


Listen in at: 

Listen in at:

Listen in at:

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Judith Briles is a book publishing expert and coach. She empowers authors and works directly with authors who want to be seriously successful and has been writing about and conducting workshops on publishing since the ’80s. Judith is the author of 37 books including Author YOU: Creating and Building Your Author and Book Platforms, Snappy Sassy Salty: Wise Words for Authors and Writers, and How to Create a $1,000,000 Speech. Her personal memoir When God Says NO-Revealing the YES When Adversity and Loss Are Present is a #1 bestseller on Amazon. Collectively, her books have earned over 45 book awards. Judith speaks throughout the year at publishing conferences. 

Throughout the year, she holds Judith Briles Book Unplugged experiences: Publishing, Speaking, Marketing, and Social Media. All are two-day intensive limited to a small group of authors who want to be seriously successful. Join Judith live for the “AuthorU-Your Guide to Book Publishing” podcast on the Toginet Radio Network HERE

Follow @AuthorUYOUBooks and @MyBookShepherd on Twitter and do a “Like” at AuthorU, and join the Facebook group Book Publishing with The Book Shepherd. If you want to create a book that has no regrets, contact me.

©2021 All Rights Reserved Judith Briles, The Book Shepherd®

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