Here’s a quick question for all authors: Do you think that the world … your book buyer will find you by putting the topic you write about in any search engine and you pop up at the top of the list? Think again. A better question is to ask: Do you think that you can tackle book and author presence without social media? Don’t be a delusional author. Social media must be in your book marketing plans from the get-go.
The reality for bookselling and book marketing today is: you cannot publish your book without the use of social media. It’s the town hall for book marketing. Social media and book marketing partner like peanut butter and jelly.
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