This month we will focus on showcasing you!

• Are you ready to sell more books?
• Do you know how to create a brand that shows off your best side, on and off camera?
• Are you aware of how to consistently influence, market and pitch yourself to get noticed?
• Are you ready when a publicist or event planner calls for a TV or radio spot?

All of you know that walking your talk is an integral part of personal and professional branding. As an author, you need to look and sound your best. When you pitch your books, you’re pitching yourself! When you get that long awaited call, you want to be ready. Too often when you get the call, you focus on scripting what you’ll say and forget to plan on how to look. Remember, over 80% of what people hear is what they see!

This morning will provide a practical approach that can save you, both men and women, from wishing for a do-over! Today’s speakers will help us look our best in person and sound our best on paper! They will share their secrets of how to become successful. When you leave, you will be ready to fine-tune your brand and ready to win the pitch.

Success is knocking! Are you ready to sell more books?

Speakers:

•Rhoda Johnson, Hollywood Secrets to Showcasing You (Brag: Image Consultant and
Columnist, former Hollywood makeup artist)

Want to increase book sales? How you look in front of the camera and on speaking engagements tells a bigger story. Learn how to improve your personal brand to optimize your social media presence and attract potential readers. Discover the Hollywood secrets of maximizing your image to engage your audience. Note: authors Ronald Beach and Connie Pshigoda have graciously agreed to be models!

• Your personal brand should help you, not hurt you
• Simple techniques that will attract people to you
• Be prepared to look your best on camera
• Current trends to use and ones to avoid
• Looking your best sells more books

Rhoda Johnson received a Fashion Merchandising Degree from Brooks College in Long Beach, California and has studied makeup artistry at Cinema Secrets in Burbank California. She received a license to teach Personal Development from John Robert Powers in Cerritos, California and JF Images Talent Agency in Denver, Colorado. Rhoda has over 35 years’ experience collectively as an Image Consultant, Makeup Artist, Jewelry Designer, and Motivational Public Speaker.  She also writes a monthly beauty and fashion column for 50 Plus Marketplace News.

Jill Christensen, How to Become a Noted Influencer (Brag: Recognized by Engagement101 as one of the Top 100 Employee Engagement Global Influencers of 2017, alongside Richard Branson and others.) Featured Author of the Month.

Book sales, speaking engagements, and your reputation will soar if you can position yourself as a thought-leader and noted influencer on the topic of your book.

How to Become a Noted Influencer
1. Pick a Lane
2. Determine Your Target Audience and Research Where They Are Online
3. Develop a Strategic Plan to Position Yourself as a Thought-Leader in Your Space
4. Gauge Your Progress and Course-Correct if Necessary
5. Be Open to Building on Your Success – Do Not Rest on Your Laurels

Jill Christensen has three decades of consulting, speaking, and most importantly, real-life, in-the-trenches global Fortune 500 executive-level experience. She has served as the head of global Internal Communications at both Avaya and Western Union, has a Six Sigma Green Belt, authored the best-selling book, If Not You, Who? Cracking the Code of Employee Disengagement, and was recently named one of the Top 100 Global Employee Engagement Influencers of 2017.

Marilyn Heywood Paige, Leveraging Media to Sell More Books (Brag: Former event planner with B&N!)

Earned media is one of the most powerful marketing tools because it’s not you telling people how great your book is, it’s a trusted media outlet telling them. Earned media opens new audiences to you and gives you more credibility.

Today you will:

• Learn the do’s and don ts of pitching to the media
• Discover how and when to approach journalists and bloggers
• The elements of a good pitch
• How best to leverage a media placement once you’ve earned it

Marilyn Heywood Paige is the Vice President of FiG Advertising and Marketing in Denver, a full-service marketing agency that moves the needle for small businesses. She was the marketing and public relations manager for Barnes & Noble for ten years where she worked with over 600 authors, helping them market their books more effectively.

Gold members need to login to Member site to register.

Do you struggle with social media marketing? Every independent author needs to be active in social media. Most authors have a love-hate relationship. This morning, we’ll ease the strain as you’ll learn tips and tricks to grow your online influence, gather more subscribers, and sell more books. 

When: 9:00 AM to 12: 30 pm

Get ready to snap, crackle and truly POP using the social media platforms for Facebook, Twitter, LinkedIn, and Instagram PLUS how to get to your ideal target market. It all happens in the BIG 5 May Webinar series.

AuthorYOU will deliver an every Thursday live session beginning at 11 a.m. Mountain Time throughout May. Each will last up to 90 minutes, depending on the question. This is a special PAID webinar series, not a freebie.

Put the 2, 9, 16, 23, 30 on your calendar now. If you are registered, you will get the replay. It will not be available to the public.

There are two ways to participate.

1. Get all 5 for $100 (saving $25)
2. Cherry pick which ones you want at a $25 each

Session 1 (up to 90 Minutes):

How To Identify & Connect With Your Target Market Using Social Media

In this interactive 1-hour session with Karen Liz Albert, you will conduct exercises that will help you gain clarity on your target market, how to locate that target market on the internet through strategic keyword research, and use the top social media platforms to increase brand awareness and book sales.

Session 2 (up to 90 Minutes):

How To Strategically Use Facebook Business Pages to Increase Reach & Engagement

In this 1-hour session with Karen Liz Albert, you will learn the most effective ways to post, when to post and what to post to gain massive exposure and community engagement.  In addition, you will learn powerful action-steps that will help you connect with strategic referral partners and find relevant content for your community using your Facebook business page.

Session 3 (up to 90  Minutes):

How To Gain Followers & Increase Brand Awareness Through Your Instagram Business Page

In this 1-hour session with Karen Liz Albert, you will learn the most effective ways to use your Instagram business page to increase followers through business page optimization, strategic use of hashtags, images, and call to actions.

Session 4 (up to 90  Minutes):

How To Maximize Your Use Of LinkedIn

In this 1-hour session with Karen Liz Albert, you will learn the importance of being found by the right LinkedIn contacts and finding the right LinkedIn contacts to establish powerful connections that will increase your sales force. 

Session 5 (up to 90  Minutes):

How To Strategically Use Twitter To Gain Brand Awareness and Book Sales

In this 1-hour session with Karen Liz Albert, you will learn Twitter tips & tricks that will help you strategically manage your twitter account to connect with the influencers and your target market.

Count me in for all 5: $100

I want just a few ( identify which):

Session 1 – Target Markets    $25

Session 2 – Facebook              $25

Session 3 – Instagram            $25

Session 4 – LinkedIN            $25

Session 5 – Twitter                $25

Choose Your Sessions Below

Note: You will receive email invitations to register/join the webinar a few days prior to each webinar date that you sign up for. Keep a look out for the email. The replays will also be available to you. 

Podcasting and Writing Pearls

Judith Briles and Mara Purl will join forces … to provide a variety of writing tips to move you into the new year with new ideas, new tips on completing your “next” work PLUS entering the wide world of podcasting. Is it time for you to get in front of the mic and share your wisdom and expertise? How about your awesome storytelling or interviewing of others?

Everything You Need to Know About Podcasting!

• What is a Podcast?
• Should you start a podcast?
• Should you record it yourself?
• Can you record in your home office?
• Are podcasts only for non-fiction authors?
• Can fiction be podcast?
• Can a serial story become a podcast?

Join us for a breakthrough seminar.

When: SATURDAY, November 2

Where: CADA – Colorado Automotive Dealers … 290 Speer Blvd., Denver
Time: 8.30 to 11.30 a.m.

COST: AuthorYOU members $22; Nonmembers $32. Prices will increase $10 on October 29th.

REGISTER: At the Links Below (Early Bird Registration Has Ended)

Paid VIP AuthorYOU Members Register Here ($32)

Non-AuthorYOU Members Register Here ($42)