Create Your Own Blog Talk Radio on Tuesday, July 23rd
Having your own radio show is within your reach from free to a small fee, depending on what bells and whistles you want!
Showcase your expertise through your own radio show on Blog Talk Radio. This will also give you an opportunity to invite guest speakers to your show to reinforce your niche area. Don’t miss this intensive workshop on setting up an account on Blog Talk Radio, features in your radio show account, and strategies for scheduling and planning your show and show topics.
Time: 3 – 6 pm
Cost: $60 or both June and July Tech Tool Boxes for $100
Location: Judith’s Offices
Register for July Only at $60: CLICK HERE
for BOTH Toolbox Workshops June 18th and July 23rd at $100: CLICK HERE
Are you ready to promote your new book?
Perhaps you don’t know what questions to ask or what promotional options are available to you. Author U and expert Literary Publicist Stephanie Barko have answers for you.
Brunch and Learn Registration
Cost: $35 for members, $55 for nonmembers
Signups after Thursday, September, 19th will add $10 at the door.
Date: Saturday, September 21st
Time: 10 am to 1:45 pm
Location: Doubletree SE, Aurora
Bonus Session – Author U members only- 3 SPOTS left
Cost: $30
Bonus Mastermind Session from 2 – 4
Location: Doubletree SE, Aurora
NO refunds 30 days prior to event.
 Brunch and Learn $35 for members |
Brunch and Learn $55 for nonmembers |
Brunch and Learn + Bonus session $65 for members |
Bonus Session $30 members only |
When it comes to promotion and publicity for authors and books, it’s easy to get lost and confused. Three questions usually pop up with authors around promotion and publicity.
- What works and what doesn’t work for today’s author?
- What works best for you and your book?
- What will it cost?
This workshop surveys book promotion from the 50 foot level, exposing the author to a wide panorama of promotional elements.
You will learn the how and why of these elements in book promotion.
- Blogging
- Social Networking
- Media Kits
- Interviews
- Trailers
- Press Releases
- Features
- Live Events
- Virtual Tours
- Timelines
Writers will get a feel for what they might want to do themselves and what might best be delegated by listening to examples from real campaigns and comparing cost to benefit.
Participants will walk away with a general understanding of modern book promotion and a broad sense of direction for their specific project.
BONUS Session
Stephanie is flying in from Austin, TX to present this amazing workshop, and will facilitate a deep-dive MasterMind for a limited number of attendees after brunch. Think of it as personalized laser coaching. Limited to 20.
Stephanie Barko, Literary Publicist was voted Preditors & Editors Best Book Promotion Service in 2011. Her award-winning clients include traditional publishers and their authors, small presses, and independently published writers.
Visit with Stephanie at www.StephanieBarko.com
November 16th BookCamp …It’s TechFest Time!
What Every Author Needs To Know Today about
Social Media Promotion, Klout & Marketing Your Books
The world is not the same as it was before for authors. Today, the major publishing houses are confronting problems as never before. The world of social media has changed the landscape and flipped in upside down and inside out. What worked five years has changed dramatically and you, as an author, need to know what to do.
Klout and your Klout Score will play a big role in your success today. Knowing what it is and how to best use it in your social media work, can make the difference between success and failure today. Strong influence translates to more business. Period.
Terry Brock and Gina Carr from Orlando, Florida, are making a special appearance for this program here in Denver just for Author U. You’ll learn principles from their new book from McGraw-Hill, Klout Matters: How to Engage Customers, Build Your Digital Influence—and Raise Your Klout Score for Success!
BONUS ALERT: ALL attendees will receive a copy of just off the press, Klout Matters with their registration.
Terry and Gina are recognized at top influencers amongst the who’s who in the social media world. And, you get them—both—for a solid day of deep diving and learning new technologies that can help you as an author and thought leader.
Register Today!
| Members $109 Early, Early Bird |
Non-Members $159 Early, Early Bird |
Topics To Be Covered Include:
- How authors can use Social Media to get more business right now.
- What the heck is this Klout and Kred thing and what do you need to know about it to sell more books?
- How Klout matters today for writers and authors and what you need to know about it.
- What specific actions can you take to enhance your Klout score?
- What are you doing now, that could be done in a slightly different way, which can enhance not only your Klout score, but your influence and your bottom line?
- Key steps to take on Facebook to enhance your Klout Score and generate more influence.
- What you need to know about Twitter and how it is tied into Klout.
- Effective steps you can take on LinkedIn to connect with others more, generate more business and sales—and raise your Klout Score.
- Key tools and technologies which can help you as an author in 2014.
This is a program you can’t afford to miss
Cancel your other engagements and be here for this one. You’ll be glad you did. Prepare yourself to have “more fun than the law will allow” … (of course, laws are different in Florida where the Terry and Gina are from!)
Cost: Early, Early Bird until October 31st $109; after November 1st, $149 for members. Non-members, add $50.
Date: November 16th
Time: 8.30 to 4.30 Where: Doubletree Southeast, 13696 E Iliff Pl Aurora, CO 80014
Register Today!
| Members $109 Early, Early Bird |
Non-Members $159 Early, Early Bird |
Meet Gina Carr, MBA
Gina is an Entrepreneur, Speaker and Marketing Consultant who works with Thought Leaders—speakers. authors, and CEOs—to leverage social media marketing for more publicity, profits and success. Combining her street-smarts learned as a small business owner with her book-smarts learned at the Harvard Business School and Georgia Tech, Gina helps business owners turn great ideas into profitable money-making machines. Best known as “The Tribe Builder”, Gina is a pro when it comes to helping passionate people build powerful tribes of raving fans for their business or non-profit.
Meet Terry Brock, MBA, CSP, CPAE
Terry is known internationally as a marketing and technology expert. He knows how to take technology, social media and marketing ideas to help speakers, authors and coaches achieve bottom-line results—and have fun! He’s the former Chief Enterprise Blogger for Skype and former Editor-in-Chief for AT&T’s huge business blog (over 100 authors). Come to this entertaining and informative presentation to get the information you need to sell more books in today’s “never like this before” world. Here’s Terry’s webpage … http://terrybrock.com/meetingplanners/ check out his energy … The BookCamp will rock with Gina and Terry’s know how in social media … guaranteed, the day will deliver beyond your expectations.
People are talking about Klout Matters …
“How much clout do you have through your social media presence? Terry Brock and Gina Carr score big when it comes to showing you how to engage with customers in this fast-paced, ever-changing field. Use their proven principles to make your Klout Score rise to the top.”
~Harvey Mackay
New York Times #1 best-selling author of Swim with The Sharks Without Being Eaten Alive
“Everyone wants more impact, influence, branding, and recognition. On the Internet it’s known as Klout. For many, Klout scores have remained a mystery, UNTIL NOW. Terry Brock and Gina Carr have written the benchmark book, “Klout Matters,” and reveal the importance, the relevance, and the secrets behind this Internet imperative. As a Klout thought leader myself, I recommend that you buy this book, and implement the ideas and strategies, so that you go from Klout to significance.”
~Jeffrey Gitomer
New York Times Best Selling Author of The Little Red Book of Selling and 21.5 Unbreakable Laws of Selling
“I’ve had my doubts about systems that create “arbitrary” social media scores. What if someone has tremendous influence in the “offline” world yet isn’t that active on social sites? Well, the truth is we now live in an age of influence marketing and, in order for your business to really thrive, it’s critical to be strategically active on all the major social sites. In Klout Matters, Gina and Terry walk you through the exact steps needed to build a sizable platform, leverage key relationships, and create real influence for greater success. This book is a must read for anyone striving to become a respected thought leader.”
~Mari Smith
Forbes’ Top Ten Social Media Power Influencer 2011-2013+, Speaker, Author of The New Relationship Marketing and Facebook Marketing: An Hour A Day
All Tech Tool Boxes are for Author U paid up members only and limited to 8 participants
to allow for in-depth work with each and are led by Kelly Johnson and Judith Briles.
Attention all authors – you need to set up a Google + Authorship account.
Why?
Authorship is establishing you (to Google) as the confirmed author of an item of content that gets published on a website.
Very important aspect to your online presence!
In this Tech Toolbox workshop, we will walk through the steps in setting up your Google + Authorship.
You will need to have a Google + account and Google + profile.
You will also need to bring:
- the log-in to your WordPress website dashboard or
- the FTP log-in to your server for your website files if you do not have a WordPress website.
*WordPress website dashboard log in consists of a username and password.
*FTP log in includes the host name, user name and password (this is only if you do NOT have a WordPress website).
Cost: $60 each or all 3 (Feb/Mar/April) for $150
Time: 3 to 6 pm
Location: Judith Briles’ Office in Aurora (you will get directions the day before and what to bring for each session)
Register for February Only at $60:
For ALL THREE Toolbox Workshops February 18th, March 18th, April 15th at $150:
All Tech Tool Boxes are for Author U paid up members only and limited to 8 participants
to allow for in-depth work with each and are led by Kelly Johnson and Judith Briles.
Audioboo is a tool to record, upload and share audio.
A boo consists of any clip of audio, a picture, a location, a title and a description.
The free account has a 3 minute limit, but you can upgrade for more.
Your audios can be shared on Facebook, Twitter and other platforms, you can embed playlists on your sites, and use the mobile apps and widgets as “listen again” players.
You can also submit your audios to iTunes as a podcast.
Join us for this Tech ToolBox workshop and start recording today!
Cost: $60 each or all 3 (Feb/Mar/April) for $150
Time: 3 to 6 pm
Location: Judith Briles’ Office in Aurora (you will get directions the day before and what to bring for each session)
Register for March Only at $60:
For ALL THREE Toolbox Workshops February 18th, March 18th, April 15th at $150:
All Tech Tool Boxes are for Author U paid up members only and limited to 8 participants
to allow for in-depth work with each and are led by Kelly Johnson and Judith Briles.
This workshop will take you through demos of programs that will teach you simple-to-use business tools, such as ShortKeys, Wufoo, and others – you’ll be clicking away and using new tech tools in no time!
Believe us … new tools are added; old tools morph often. The ones that were your old standbys may have undergone a total makeover as well.
Cost: $60
Time: 3 to 6 pm
Location: Judith Briles’ Office in Aurora (you will get directions the day before and what to bring for each session)
Register for April Only at $60:
Authors and books love … love publicity. Are You Getting Your Share?
And, is it the right publicity at the right time? AuthorU’s March Saturday Mornings will be like an onion … each layer will reveal new ahas, tips and the secret sauce to connect with print, radio and TV that could create a tipping point for your and your book.
Led by Rocky Mountain’s PBS Executive Producer and Colorado Matter’s host Cynthia Hessin, get ready to flip what you are doing to propel your publicity forward. Additional members of the Colorado community will be joining Cynthia from print and radio.
- Does being on and in the media work for a book? For the author … or is it a waste of time?
- What publicity should you be seeking?
- How should you pitch “you”?
- What type of follow is acceptable and what should be avoided?
- What materials do you need and what are unnecessary?
Our morning session is dedicated for a Panel of local media pros (TV, radio and print). You will connect, get tips and tricks on how to reach out and connect for you and your book. Cynthia Hessin and Susan Gatschet will open your eyes and your ears.
Who is Cynthia Hessin?
As a member of the Rocky Mountain PBS News team, Cynthia is the executive producer and host of the weekly news/discussion program, Colorado State of Mind, and produces a variety of other projects for the statewide PBS network. A longtime Denver broadcast journalist, Hessin is familiar to the PBS audience for hosting a variety of award-winning specials, including coverage of elections and public policy issues, and appearances on the national PBS NewsHour.
Chnthia has also earned seven regional Emmy awards from the National Academy of Television Arts and Sciences (NATAS) for writing, producing and performance. In 2013 she was also admitted to the NATAS Silver Circle, an honor society which recognizes broadcast professionals who have worked in the industry for 25 years and have made substantial contributions to both their craft and their community.
A Denver-area native, Hessin previously worked as a news reporter and anchor at Denver television stations KCNC News 4 and KMGH Denver’s 7, where she specialized in government and policy news. She began her broadcast career at Denver radio stations KHOW and KOA.
Susan Gatschet started volunteering at KUVO radio in 1996 and quickly gained a spot on the airwaves. Wearing a few hats, one is that she books guests for various spots of KUVO and she hosts Take Note, offering a richly diverse listening experience weekdays from 1-4 pm.
Susan is also a voice over artist, promoter, producer and camera operator. An avid photographer, Susan has shot thousands of live performances across the nation.
Standard Fee: $32
BEST SELLER AU Members $0:
ALL OTHERS (including BASIC): $45
REMOTE: Video and handouts one week after event (you must be registered BEFORE March 5th to take advantage of this) AU Members only $32
