October 26th Salon:
Everything You Need to Know About CrowdFunding and You Didn’t Know to Ask … Start Building Your Campaign Tonight!
There’s nothing like having cash to fuel your book project. You can use your own; you can borrow it; you can have a massive garage sale … or you can do it the OPM way—other people’s money.
Judith is going to walk you through how to create a CrowdFunding campaign, step-by-step. She’s worked with several authors who have all succeeded. Yes, it’s work—but how else are you going to get moneys that you don’t have to pay back? If you don’t think you have the ultimate winning lottery ticket, here’s where to start.
Don’t miss this Salon for GOLD and BestSeller members only. You will have extensive handouts with it.
Must have to participate in this session: Your laptop, images that can be used to enhance any slides you start to create—the more the better. If you have key phrases and quotes that link to what your expertise is and your book is about, have them already written in a file. You will get video tips as well. Expect a few hot seats.
When: Monday, October 26th DINNER INCLUDED
Time: 6 to 9 pm
Where: Judith’s Offices, Aurora
Cost: $30 – You are encouraged to get Judith’s book on Amazon and bring it with you that night, The CrowdFunding Guide for Authors & Writers.
Get ready to create a variation of your book and expertise that Marvel Comics would be proud of! With the ability to tap into Amazon’s CreateSpace and IngramSpark, you too can join the crowd that had gotten the “how-tos” of creating workbooks, guidebooks, comics … even adult coloring books (not to mention kiddos). If you publish children’s books and adult coloring books or even if you publish nonfiction … OR, are thinking about doing it … you’ve got to see how this is done … and learn how quickly you can convert ANYTHING into a snappy and sassy new product.
Register here (even if you can’t attend live, you will get the replay the next day): https://attendee.gotowebinar.com/register/1767883132402882306
If you could do this quickly and easily, you can increase your monthly passive income with a snap of a finger (well kind of).
Here’s your question: Are you ready to catch a new wave of ideas and repurposing for you and your books? One that coattails to a top selling trend for adults?
There are a lot of sticky details when it comes to publishing physical books and physical color books that you will want to throw your laptop into the ocean because it could be so confusing! This webinar will be your lifeline … learn how and discover how you can add income to your cash water-way.
NEW! SPEEDBOAT Printing and Publishing Webinar on Thursday, August 11th—it’s another freebie. There’s so much you can do to create new products that are a variation of what you currently have. The time is 4 PT, 5 MT, 6 CT and 7 ET. Expect a fast hour.
Even if you can’t attend “live”, register to get the replay: https://attendee.gotowebinar.com/register/1767883132402882306
Are you aware that adult and kid coloring books are hot in book sales? Would you like to know how to convert what you have written and create them? How about spiffy newsletters, guides, and workbooks?
Get ready for a speedboat of a webinar. We are going to show you how to make a full-color book fast. It’s all in this week’s WebinarGold on Thursday, the 11th.
Many of us experience dread when thinking or talking about using social media venues to sell our books. Yet, as authors, we need to break through these fears in order to sell our books, attract future readers and influence the media. Attend this event to learn about ways to blast through your phobias, sell your books faster and build the number of followers (aka potential readers).
Speakers:
- Debra Jason, How You Can “Create a Thunder” to Sell Your Book (Brag: Sold an additional 200 books in 30 days using this social media platform!)
- Laurie Weiss, Featured Author of the Month (Brag: She can help you reduce anxiety about anything!)
- Erin Cell, Increasing Sales through Twitter (Brag: She’s the mastermind behind the inaugural Social Media Day Denver event!
How You Can “Create a Thunder” to Sell Your Book
After spending a year working on my book, I proudly held the physical proof in my hand. As I began planning the official book launch, I was introduced to a cool online marketing tool that helped me achieve a broader reach – broader than I could have ever imagined.
This cost-effective marketing tool helps you “create a thunder” as your announcement travels across social networks. It resulted in my book having a social reach of more than 1.4 million viewers and ranking in Amazon’s Top 10.
The good news? You can do this too when launching your book!
- Create a buzz around your book before it launches.
- Amplify your message across social media.
- Build your social reach without asking your network to dip into their wallets.
- Launch a thunderous online campaign in 3 simple steps.
- Design an attention-grabbing graphics even if you’re not an artist.
Debra Jason is an author of the award-winning book, Millionaire Marketing on a Shoestring Budget™, Debra Jason is also a speaker, copywriter, and multi-faceted marketing mentor. A recipient of the Boulder Chamber of Commerce’s Small Business of the Year Award, she started The Write Direction in 1989. Her mission is to empower you with the cost-effective marketing strategies you need to gain exposure for your book so that you attract a steady stream of happy readers.
Featured Author of the Month: Dr. Laurie Weiss
After over 40 years practicing psychotherapy and coaching, Relationship Communication Expert, Dr. Laurie Weiss had no intention of starting a new phase of her career. Then a colleague helped her resolve a persistent, stressful problem using an amazing new technique. She was astounded that he did it in just a few minutes, using only words while standing on the sidewalk outside of a restaurant. As a Psychotherapist, Coach and Consultant Dr. Laurie has been helping clients reclaim life energy and find joy in life since 1972. She has taught professionals in 13 countries and authored 8 books that make complex information accessible to anyone. Her latest, Letting It Go, reflects her expertise in the rapid anxiety and stress relief process she first encountered that fateful evening. She is a long time member of AuthorU.
Dissolve Social Media Blocks—Yes, Really!
- Identify what scares you most
- Picture your “why”
- Use 3 sentences to change the picture and dissolve the blocks
Increasing Sales through Twitter
Looking to increase book sales through the use of social media, more specifically, Twitter? We will start with the basics & learn the language of Twitter. Building a Twitter Tribe is key to increasing your exposure on the platform, we will walk through engagement and follower tips & tools. As with all marketing, you need a plan, learn how to create a winning content & engagement strategy for Twitter to help you increase your online sales.
- Twitter Talk – Learning the Language
- Building Your Twitter Tribe
- Creating a Winning Strategy for Twitter
- Twitter Tips & Tools
- Increasing Sales through Twitter
Erin Cell is a social media strategist, consultant & speaker who is passionate about helping businesses (and authors) understand the power of social media. She has helped thousands of authors, business owners, entrepreneurs, and executives improve their online presence while saving them time and money. She is the mastermind behind the inaugural Social Media Day Denver event in partnership with the Colorado Women in Social Media. She speaks regularly around the Denver area to a variety of groups, including SCORE Denver, Polka Dot Powerhouse, Denver Start-up Week, and hosts her own Social Success Club Meetup.
REGISTER NOW … costs go up on the January 28th.
Gold members need to login to Member site to register.
Yup … it’s cold and you may want to hunker in … but this is the ideal time to turn up the heat and create new programs–audio–how about a video series — crafting a speech that can open up the door to huge sales? Get ready for ideas to defrost the coldest of fronts!
REGISTER: www.Meetup.com/AuthorYOU
All gatherings start with a flip chart and a question: what do you need? The morning is then off … who knows what paths it will take?
Is there a book in the works? Are you stuck? Curious about the various publishing options? Ask your questions …
The Author YOU participants are true masterminds. The Circles created with expanding your projects and the breadth of your success. If you want to make your book happen … here’s the inner circle that has ideas and experience to kick start it, goose it and just get the launch started. Your answers are in the room.
There is no charge except your “fee” is to bring a snack to share, your ideas, questions, an open mind and meet other authors. No question goes unanswered! –come at 9, stay til noon–
Warning: if you are a “no-show,” you get two passes; after two misses, future participation will be based on availability
REGISTER: www.Meetup.com/AuthorYOU
It’s official … FINALLY, Spring arrives on Monday … the annual first day of Spring celebration per the calendar. This month’s AuthorYOU circle is designed to jumpstart the annual ritual of warming weather and signs of nature with new ideas for marketing, creation, presentation … SUCCESS.
REGISTER: www.Meetup.com/AuthorYOU
Even if it does what we all know about Colorado–we sometimes don’t get the “it’s Spring memo”– and snows! Get ready for another great session with the AuthorYOU tribe.
It’s cold outside but HOT inside as a variety of ideas are revealed and explored. It’s time to start thaw out, come out of hibernation from the winter chill–make 2016 the year that your writing and publishing explode.
All gatherings start with a flip chart and a question: what do you need? The morning is then off … who knows what paths it will take?
Is there a book in the works? Are you stuck? Curious about the various publishing options? Ask your questions …
The Author YOU participants are true masterminds. The Circles created with expanding your projects and the breadth of your success. If you want to make your book happen … here’s the inner circle that has ideas and experience to kick start it, goose it and just get the launch started. Your answers are in the room.
There is no charge except your “fee” is to bring a snack to share, your ideas, questions, an open mind and meet other authors. No question goes unanswered! –come at 9, stay til noon–
Warning: if you are a “no-show,” you get two passes; after two misses, future participation will be based on availability.
REGISTER: www.Meetup.com/AuthorYOU
Are you ready to tap into an ADULT craze that doesn’t to appear to have an end in the short-term horizon?
Did you know that adult coloring books are rocking it in book sales?
But consider this…
Adult coloring books and other low content types of books are easy to create and profitably publish IF you know how to use complicated graphics like Photoshop or Gimp Shop.
But what if you don’t? As you like the idea … but where is the Dummies version?
Get ready … this webinar has that solution for you.
On Wednesday, November 8th, we’re going to show you a brand-new way starting at NOON Mountain time—11AM Pacific and 2 PM Eastern.
Here’s the other great thing you can use this to create:
- Adult coloring books
- Children’s coloring books
- Maze Books
- Game Books
- Action Guides
- Journals
- Diaries
and much, much more!
Get ready to create new products that compliment what you have now. Create something spanking new. And have fun.
Register here: https://attendee.gotowebinar.com/register/8441475619286147586
Would you like to have a method to collect emails on your website? How about building your influence and engaging readers? I bet you do … and you do it with an Opt-In format that does both at the same time.
Get ready to roll up your sleeves. This is a NO PITCH webinar … just information to goose your visibility and success. Your take-aways include:
- How to determine what the perfect “lure” is to drive traffic to your website?
- How to create a drip campaign that develops trust.
- Have a slid method to collect emails on your website?
- Add hundreds, even thousands to your email lists that are individuals who are interested in your expertise?
- Create a parallel online marketing campaign to drive traffic to your website.
Your guide is Judith Briles, The Book Shepherd. A firm believer in the power of website Opt-Ins, she will make you a believer as well. All registrants by 9 am on Tuesday, the 19th will be sent a handout to print out and use. In addition, it will be posted on the webinar site when you log in to download it. Those who are registered will get the replay within 24 hours.
Date: Tuesday, May 19 at 4 pm Mountain Time
Cost: $10:
How to Write Bestseller Book Marketing Copy for Fiction and Nonfiction
How would you like to get proven blueprints and templates for your book marketing copy? You can … and it will unfold on three Tuesdays in November.
Casey Demchak will deliver an exclusive three-week course on How to Write Bestseller Book Marketing Copy for Fiction and Nonfiction.
Beginning on Thursday, November 5th at 4 p.m. EDT, 1 p.m. PDT. Course instruction will cover nonfiction books and novels.
During this course, Casey will show you step-by-step how to write compelling marketing copy for your website sales page, back cover copy, Amazon description, promotional eblasts, and your About the Author page. You’ll learn all of Casey’s proven blueprints and templates, plus he’ll pepper in dozens of master copywriting insights.
As part of your course registration, Casey will provide you with a 7-point audit of the back cover copy you’ll write for your book during the course based on his instruction.
This personalized feedback alone is worth the cost of the class!
Early Bird Cost: $249
Register here:
Know your Author and Book Publishing Rights
Knowing your rights and when to call an attorney is important as an author, publisher, vendor, and as a person.
Many times, authors:
- Don’t understand how to read a contract and negotiate the details;
- Don’t know how to use their own or others’ materials—i.e., pictures, diaries, etc.
- Don’t understand the use copyrights or trademarks in their books, blog posts, and social media postings.
Copyright laws have recently changed recently … it’s TIME to update what you know; what you thought you know; and what you need to know.
Saturday, April 3, 2021 will provide a practical approach that can save you a lot of money, time, and aggravation.
Julie Bernard … is the CEO of Bernard IP Law. She is a registered patent and intellectual property attorney who brings twenty-five years of experience to the table. Julie focuses her practice on US and international patents, US and international trademarks, copyrights, intellectual property portfolio strategy and management, transactions and licenses, and technology transfer. Julie provides balanced general, transactional, and intellectual property legal advice based on her significant experience and proven track record related to patents, copyrights, trademarks, trade secrets, and the structuring and negotiation of licenses and other agreements.
Cost: $15 AuthorYOU members $25 nonmembers
Registration will increase to $25 for AY members and $35 nonmembers on March 30th (You will receive handouts and a link to join the zoom meeting a day or two prior to the event)
WHEN: Saturday, April 3
TIME: 9 AM Mountain
WHERE: Your computer via Zoom
COST: $15 AuthorYOU members – $25 non-members
REGISTER:
AuthorYOU Members $15
