September 6-7, 2013 will change your authoring life …

Experience two full days of Judith every September … no guest speakers, no pitches, just Judith Briles Unplugged delivering an amazing depth of publishing, authoring and marketing information that she has derived from her 30 plus years in the publishing field and as The Book Shepherd.

$497 for Early, Early Bird signup

$647 for Early Bird + a guest

Create the best-seller you dream of … turn into the award-winning and sought after author you aspire to. Judith has done it multiple times and she will show you how.

• If you are just starting down the authoring and publishing path, you will come away with a personalized strategy to create and develop your book.
• If your book is ready to birth, you will come away with amazing steps and ahas on how to soar its official launch and develop your next steps.
• If your book, and you, want to create a book launch that sells books and gets you noticed, you will learn how.
• If you want to make serious money as an author, you will come away with strategies that are doable and how to do them.
• If your book is currently available, no matter how old, your current marketing concepts and strategies will be turned upside down.
• If you want to look at crowdfunding, you will learn the ins and outs of a campaign.
• If you want to  create a speech that uses the key elements of your book and expertise, you will learn insider tips on how to and how to niche yourself into “your” market.
• If want to know tricks of the social media marketing whirlwind, you will learn which      platforms work best for which books and how to drill down into them.
• If you are still noodling on what a Platform is, you will not only get it, but you will drill down into yours.
• If you haven’t done a GamePlan for your book, no matter what stage it’s at, you will …  and discover amazing “ahas” along the way about both You and  Your Book.
• If  you want to make serious money as an author, you will come away with the  how to strategies that are doable.

Judith Briles Unplugged is not just another publishing conference where you sit in your seat and take notes—expect extraordinary high interaction, plenty of “to-do” Activities—you will not only listen and hear The Book Shepherd, you will immediately implement what she says. Judith believes in feeding your brain and your belly.

It is your next, next step to authoring and book success. Be there. You and Your Book can’t afford not to be.

Call Judith, determine if this is the “right fit” for you and your book now. Call 303-885-2207 or email Judith@Briles.com. Don’t delay.  www.TheBookShepherd.com 

In other words, your life as an author will be morphed.

Judith Briles Unplugged delivers extraordinary high interaction, plenty of “to-do” Activities and Hot Seats—you will not only listen and hear The Book Shepherd, you will immediately implement what she says.  As the author of 30 books, many best-selling and award-winning, she knows publishing. Her latest book, Author YOU: Creating and Building the Author and Book Platforms will be used throughout … and a book that has earned three national awards in 2013, shortly after it was published: In the Writing and Publishing categories, it was the WINNER at the International Book Awards, the Indie Excellence Book Awards and the International Book Publishers Awards. Limited to a small number of participants, each will receive individual attention and walk away with a personalized GamePlan for his or her Book and for Self, as the Author.

It is your next, next step to authoring and book success.
If that’s your goal, be there. You and Your Book can’t afford not to.

Save these two days in 2013: September 6th and 7th … they will change your publishing life. Who better to captain your journey than Author and Publishing Expert, Dr. Judith Briles?

Location: Denver, Colorado … our Falls are spectacular.

Cost: $497 for Early Bird signups now, ends July 8th. You will get an immediate savings of  $100 at checkout. Continental breakfast is included each day along with a Friday night reception.

Site: Doubletree Hotel SE, 13596 E Iliff Place, Aurora, CO  80014.
Room Rates: $84. Call 303-337-2800, Neighborhood Rate

$497 for Early, Early Bird signup

$647 for Early Bird + a guest

eVolution is part of your publishing empire. It has to be. Like a menu in a restaurant, eBooks are something that you should create when you create your print book. Or create an eBook, than maybe, create a print book. Then there’s an “a” book—audio.

eBooks now amount to 25 percent of all book sales… and there are strong indications of a flattening of the market with a cross over now to tablets … yet many eBooks can’t be read on a tablet and many tablet books can’t be read on eReaders, like Kindle and Nook. What’s an author to do?

Designer Nick Zelinger will walk you through the step-by-step process; how and why you need to think differently for your covers; what venues you should use to upload and broadcast and so much more. There’s lots to learn and you will get the visuals and the how-tos to make your “e” empire rock and roll.

At this Brunch & Learn, you will come away with:

• The How-tos of eBook formatting … what works and what definitely doesn’t.
• The differences between “fixed” formats and “flexible” formats and when you should use them.
• What works in a standard eBook and what doesn’t.
• How to include art, tables, graphics.
• Why “e” covers need a twist.
• The ins and outs of Amazon’s KDP program.
• Strategies to market your “e” product line.

Book Celebrations can be a Launch or a Hoopla. How do you create an event that is both awesome and successful … meaning your sell lots of programs?

• Determining what type of event to create.
• Examples of alternatives to traditional book signings.
• Getting a crowd there.

Author U Chief Visionary Officer Judith Briles has been creating successful author events for years. She’s going to walk you through a variety to ideas to launch and celebrate your book that takes you way beyond the table in the bookstore. Be ready to come away with a flood of ideas to make you and your book stand above the book crowd–she promises that it will be Snappy, Sassy and Salty!

Cost: $30 for members, $45 for nonmembers
Date: October 12th Time: 10 am to 2 pm Location: Doubletree SE, Aurora (225 and Iliff)

Register now!

Member

Non-Member

October 26th Salon:

Everything You Need to Know About CrowdFunding and You Didn’t Know to Ask … Start Building Your Campaign Tonight!

There’s nothing like having cash to fuel your book project. You can use your own; you can borrow it; you can have a massive garage sale … or you can do it the OPM way—other people’s money.

Judith is going to walk you through how to create a CrowdFunding campaign, step-by-step. She’s worked with several authors who have all succeeded. Yes, it’s work—but how else are you going to get moneys that you don’t have to pay back? If you don’t think you have the ultimate winning lottery ticket, here’s where to start.

Don’t miss this Salon for GOLD and BestSeller members only. You will have extensive handouts with it.

Must have to participate in this session: Your laptop, images that can be used to enhance any slides you start to create—the more the better. If you have key phrases and quotes that link to what your expertise is and your book is about, have them already written in a file. You will get video tips as well.  Expect a few hot seats.

When: Monday, October 26th     DINNER INCLUDED

Time: 6 to 9 pm

Where: Judith’s Offices, Aurora

Cost: $30 – You are encouraged to get Judith’s book on Amazon and bring it with you that night, The CrowdFunding Guide for Authors & Writers.

                    Meet Local Authors at the
                      Annual Author Tea and Book Sale

AND … share this with all YOU KNOW!

When:  Saturday, October 31^st       

Time:        1 – 4 pm

Where: Julie and Bob Griffin’s home:  3929 S. Eagle St. Aurora, CO 80014

Hosted by: Julie Griffin & Judith Briles

The Twist: Almost 20+ authors sharing with you about their books and who they are in 90 seconds each. All books will be displayed on tables to “check-out”. Books are IDEAL gifts … for yourself, for others. All will be priced at less than what you can buy them on Amazon. Authors will be signing—some even come with ribbons! We have books for guys, gals and kids! Plus tables laden with tasty goodies.

Genres: There are lots to browse and choose from including: Mystery: Red Tide, The Missing, The Sacrifice, Lake of Fire, Trapline, Antler Dust, Buried by the Roan; Inspiration: Inspiration and Ideals: Thoughts for Every Day, Have You Ever Held a Mountain?, From Simms to Zanzibar; Children-Juvenile: Don’t stick Stuff in Your Ears-Don’t Stick Stuff Up Your Nose, Bella the Baker Street Baker, Cristina Gradina, Jack and the Bean Chair, Fluff the Dream Owl and Fluff the Dream Owl plush toy; Reference: Gabby Gourmet’s Restaurant Guide 2016; Cookbooks: Cake Decorating with Modeling Chocolate, For the Love of Paprika; Memoir: Another Nightmare Gig from Hell, Caught Between the Betty’s; Military History: Shot Down!; Policy: The Concrete Killing Fields; Women’s Fiction: Where the Heart Lives, What the Heart Knows; Adventure: The Bootlegger ’40 Ford; Health: Natural Childbirth Exercises, Childbirth Exercises Workbook;  Humor: Princess Golf; Writing-Publishing: Crowdfunding Guide for Authors, Author YOU, Snappy Sassy Salty; Fantasy: Legon Awakening, Pactum; Self-Help: Stop Poisoning Your Marriage, 99 Things Women Wish They Knew before Saying I Do; How to: Get this Mother Published; Neighbors at War, How to Take Care of Old People without Losing Marbles; Astronomy:  What’s Hot on the Moon Tonight?, Field Map for Moon

RSVP (please!): Tell Judith or Julie NOW that you are coming (and how many guests you are bringing). Yes, you can invite your friends to come as well—the more, the merrier! We just want to make sure that we have plenty of food.

OR, you can email Judith at:  Judith@Briles.com or Julie at JGriffin3929@comcast.net
your YES (with how many).

Time: 6 to 7:30 Eastern on Wednesday, June 8

Register at  https://attendee.gotowebinar.com/register/5859541930907013378

If you want to sell books, you need publicity. If you want the maximum publicity possible, you need a Media Kit for your fiction or nonfiction book.

Seven important audiences, including journalists, will expect one. And if you don’t have one, hope you never get a phone call from a journalist who hears about your book, wants to interview you and asks, “Can you send me your media kit?’

Publicity expert Joan Stewart, aka The Publicity Hound and a former newspaper editor, will explain the 10 essential elements in every media kit, when she’s my guest during a special 90-minute webinar at 6 p.m. Eastern Time on Wednesday, June 8. This is for authors who have written fiction or nonfiction, and for those who haven’t started their books yet.

You will learn:

• How to use a media kit and how not to use it.

• The seven important audiences for your media kit, and what they expect to see in it.

• The correct format for writing a press release for a fiction book and one for nonfiction.

• Why you should have more than one bio, and the exact word count of each one.

• Tips for using photos in your kit to make the media’s job easy.

• How to shave weeks off the tedious chore of creating a media kit from scratch.

As a special bonus, Joan will give away three 15-minute consultations, but you must join us on the call to be eligible.  

1. Get Ready to Create the Press Release Every Author Needs for Promo! Bring your questions … there is a live Q&A within the webinar.
2. Many listened into the superb free webinar Joan Stewart on how to create an off-the-charts media kit. Are you ready to now listen in to learn the step-by-step process to create an off-the-charts press release? 
3. One of the most difficult tasks in a book launch is writing the press release for you book.

• It can’t sound like a free commercial that screams “Buy My Book!”
• It must be interesting.
• It must communicate clearly and concisely the target audience for your book and what they will learn, feel or experience when they read it.

  Get ready to be the “piper” to lead buyers to you and your book!
  
  Joan Stewart, aka The Publicity Hound a former newspaper editor, will walk you step by step through two press releases–one for fiction and one for nonfiction. You’ll learn not only how to write it, but how to use it in your publicity campaign.

  Judith Briles, The Book Shepherd and book publishing expert, will be your moderator.

1. Date and Time:  Wednesday, July 20th at 5 PM Mountain (4 PT, 6 CT, 7 ET)
   Location: Anywhere your computer is

REGISTER: https://attendee.gotowebinar.com/register/5528808833818352642

Get ready to create a variation of your book and expertise that Marvel Comics would be proud of! With the ability to tap into Amazon’s CreateSpace and IngramSpark, you too can join the crowd that had gotten the “how-tos” of creating workbooks, guidebooks, comics … even adult coloring books (not to mention kiddos). If you publish children’s books and adult coloring books or even if you publish nonfiction … OR, are thinking about doing it … you’ve got to see how this is done … and learn how quickly you can convert ANYTHING into a snappy and sassy new product.

Register here (even if you can’t attend live, you will get the replay the next day): https://attendee.gotowebinar.com/register/1767883132402882306

If you could do this quickly and easily, you can increase your monthly passive income with a snap of a finger (well kind of).

Here’s your question: Are you ready to catch a new wave of ideas and repurposing for you and your books? One that coattails to a top selling trend for adults?

There are a lot of sticky details when it comes to publishing physical books and physical color books that you will want to throw your laptop into the ocean because it could be so confusing! This webinar will be your lifeline … learn how and discover how you can add income to your cash water-way.

NEW! SPEEDBOAT Printing and Publishing Webinar on Thursday, August 11^th—it’s another freebie. There’s so much you can do to create new products that are a variation of what you currently have. The time is 4 PT, 5 MT, 6 CT and 7 ET. Expect a fast hour.

Even if you can’t attend “live”, register to get the replay: https://attendee.gotowebinar.com/register/1767883132402882306

Are you aware that adult and kid coloring books are hot in book sales? Would you like to know how to convert what you have written and create them? How about spiffy newsletters, guides, and workbooks?

Get ready for a speedboat of a webinar. We are going to show you how to make a full-color book fast. It’s all in this week’s WebinarGold on Thursday, the 11^th.

Many of us experience dread when thinking or talking about using social media venues to sell our books. Yet, as authors, we need to break through these fears in order to sell our books, attract future readers and influence the media. Attend this event to learn about ways to blast through your phobias, sell your books faster and build the number of followers (aka potential readers). 

Speakers:

• Debra Jason, How You Can “Create a Thunder” to Sell Your Book (Brag: Sold an additional 200 books in 30 days using this social media platform!)
• Laurie Weiss, Featured Author of the Month (Brag: She can help you reduce anxiety about anything!)
• Erin Cell, Increasing Sales through Twitter (Brag: She’s the mastermind behind the inaugural Social Media Day Denver event!

How You Can “Create a Thunder” to Sell Your Book

After spending a year working on my book, I proudly held the physical proof in my hand. As I began planning the official book launch, I was introduced to a cool online marketing tool that helped me achieve a broader reach – broader than I could have ever imagined.

This cost-effective marketing tool helps you “create a thunder” as your announcement travels across social networks. It resulted in my book having a social reach of more than 1.4 million viewers and ranking in Amazon’s Top 10.

The good news? You can do this too when launching your book!

• Create a buzz around your book before it launches.
• Amplify your message across social media.
• Build your social reach without asking your network to dip into their wallets.
• Launch a thunderous online campaign in 3 simple steps.
• Design an attention-grabbing graphics even if you’re not an artist.

Debra Jason is an author of the award-winning book, Millionaire Marketing on a Shoestring Budget™, Debra Jason is also a speaker, copywriter, and multi-faceted marketing mentor. A recipient of the Boulder Chamber of Commerce’s Small Business of the Year Award, she started The Write Direction in 1989. Her mission is to empower you with the cost-effective marketing strategies you need to gain exposure for your book so that you attract a steady stream of happy readers.

Featured Author of the Month: Dr. Laurie Weiss

After over 40 years practicing psychotherapy and coaching, Relationship Communication Expert, Dr. Laurie Weiss had no intention of starting a new phase of her career. Then a colleague helped her resolve a persistent, stressful problem using an amazing new technique. She was astounded that he did it in just a few minutes, using only words while standing on the sidewalk outside of a restaurant. As a Psychotherapist, Coach and Consultant Dr. Laurie has been helping clients reclaim life energy and find joy in life since 1972.  She has taught professionals in 13 countries and authored 8 books that make complex information accessible to anyone. Her latest, Letting It Go, reflects her expertise in the rapid anxiety and stress relief process she first encountered that fateful evening. She is a long time member of AuthorU.

Dissolve Social Media Blocks—Yes, Really!

• Identify what scares you most
• Picture your “why”
• Use 3 sentences to change the picture and dissolve the blocks

Increasing Sales through Twitter

Looking to increase book sales through the use of social media, more specifically, Twitter? We will start with the basics & learn the language of Twitter. Building a Twitter Tribe is key to increasing your exposure on the platform, we will walk through engagement and follower tips & tools. As with all marketing, you need a plan, learn how to create a winning content & engagement strategy for Twitter to help you increase your online sales.

• Twitter Talk – Learning the Language
• Building Your Twitter Tribe
• Creating a Winning Strategy for Twitter
• Twitter Tips & Tools
• Increasing Sales through Twitter

Erin Cell is a social media strategist, consultant & speaker who is passionate about helping businesses (and authors) understand the power of social media. She has helped thousands of authors, business owners, entrepreneurs, and executives improve their online presence while saving them time and money. She is the mastermind behind the inaugural Social Media Day Denver event in partnership with the Colorado Women in Social Media. She speaks regularly around the Denver area to a variety of groups, including SCORE Denver, Polka Dot Powerhouse, Denver Start-up Week, and hosts her own Social Success Club Meetup.

REGISTER NOW … costs go up on the January 28^th.

Gold members need to login to Member site to register.

Don’t miss it! It’s our FINAL 1^st Saturday of the month workshop.

Join us to learn about this all-important rule when writing and marketing your books! Also, a special bonus for the creative types … yes, that’s you!

• What is the 90/10 Rule?
• What is one of the best ways to take advantage of the 90%?
• What is the real “killer” of future book sales?
• I cannot wait to find out what the AuthorU bonus is … I love the positive difference they make for my book sales!

  The 90/10 Rule for Book Marketing Success @ CADA on November 4, 2017

  Join us to learn about this all important rule when writing and marketing your books! Also, a special bonus for the creative types … yes, that’s you!

  • What is the 90/10 Rule?
  • What is one of the best ways to take advantage of the 90%?
  • What is the real “killer” of future book sales?
  • I cannot wait to find out what the AuthorU bonus is … I love the positive difference they make for my book sales!

  Location: CADA, 290 E Speer Blvd, Denver, CO Time: 8.30 AM to NOON … Continental Breakfast will be ready!

  Cost:  Early Bird through October 31st: Members – $30  Nonmembers – $45

Judith Briles and Jeannette Seibly will team up to help you focus on the most overlooked marketing tool you have to sell your books! You!

Speak up! You will learn how to avoid murdering your book sales before you say anything:

• Introduce yourself at leads and networking groups
• Prepare yourself and written materials to be attractive to audiences
• Treat your event planners as VIPs (think, panels, keynotes, breakout sessions at conferences, etc.)
• Speak so your audience listens (and buy your books)!

Dr. Judith Briles has over 35 years of speaking as a professional speaker. Since the 80s, speaking has been her #1 way to sell books … over 1,000,000 of them! She is the Founder and CEO of AuthorU, and has successfully mentored 1,000s of authors and publishers through the pitfalls and joys of the publishing world.

• Jeannette Seibly has been an award-winning, internationally recognized business advisor, consultant and coach for 25 years, and along the way, guided the creation of 3 millionaires. She has published 5 books and over 400 articles and has been a program chair and speaker for award winning events.

  ****

  Lisa Reinicke is this month’s Featured Author. She will share a marketing tip that let Bart out of the gate and dramatically increased her book sales.

  Lisa Reinicke is the author of 4 children’s picture books, 1 fiction book, 25 short stories for children produced for local TV shows. She is a Gold winner of the Mom’s Choice Award 2017 for her book Wings and Feet. Owner and CEO of Our House Publications, Our House Properties, and Automotive Warranty Network.

  ***

  Kelly Johnson will share how-to create a short video for your website and social media … this will significantly increase purchases of your books and is a great link to include in all of your speaking materials. BRING your laptop and pictures to use for making your video (e.g., headshot, book cover, logo, images that represent your services, any video clips, etc.).

  Kelly Johnson, owner of Cornerstone Virtual Assistance, has worked with 100’s of authors to manage technical, creative, and administrative projects for their businesses and books. She has earned certifications as a Professional Author’s Assistant, as a Shopping Cart Certified Strategist, and in Hootsuite. Kelly is a technical & online resources specialist and proudly wears the title “Geek Girl.”

   

Location: CADA, 290 E Speer Blvd, Denver, CO
Time: 8.30 AM to NOON … Continental Breakfast will be ready!
Cost:  Early Bird through October 31st: Members – $30  Nonmembers – $45

Register:

Gold members need to login to Member site to register.

CAN’T ATTEND IN PERSON???? If you can’t attend. register … you will get the link to the full video tape to watch at your convenience.

Are you ready to tap into an ADULT craze that doesn’t to appear to have an end in the short-term horizon?

Did you know that adult coloring books are rocking it in book sales?

But consider this…

Adult coloring books and other low content types of books are easy to create and profitably publish IF you know how to use complicated graphics like Photoshop or Gimp Shop. 

But what if you don’t? As you like the idea … but where is the Dummies version?

Get ready … this webinar has that solution for you.

On Wednesday, November 8^th, we’re going to show you a brand-new way starting at NOON Mountain time—11AM Pacific and 2 PM Eastern.

Here’s the other great thing you can use this to create:

• Adult coloring books
• Children’s coloring books
• Maze Books
• Game Books
• Action Guides
• Journals
• Diaries

and much, much more!

Get ready to create new products that compliment what you have now. Create something spanking new. And have fun.

Register here: https://attendee.gotowebinar.com/register/8441475619286147586