Look at what you missed….
Do You Have the Edge? Every Author Needs One!
Are you ready for 3 amazing days that will change your authoring life?
Over THREE incredible, high content delivering days, you will be working with amazing book marketing strategists, publicists, Internet gurus, mobile marketing geniuses, audio and video pioneers … all done in an intense workshop environment … Block the dates on your calendar and register now for THREE days that will turn you and your book into creating the edge that you both need. Keynotes are Guy Kawasaki (APE: Author, Publisher, Entrepreneur), Joel Friedlander (The Book Designer)and Penny Sansevieri (Red Hot Internet Publicity). All attendees get a copy of Guy Kawasaki’s APE when the check in at registration.
Thursday Keynote* 11:00-12:00
|Penny Sansevieri||What Works, and Doesn’t Work as of May, 2013 in Book Marketing|
Thursday Eaglets* 12:10 to 4:55
|12:15-12:45||Judith Briles||Author YOU: Creating and Building the Author and Book Platform|
|12:50-1:25||Amy Lang||Social Media 101 for Beginners|
|1:40-2:10||Jerusha Stewart||Legal Needs for Authors & Their Business|
|2:15-2:50||Brian Jud||Tips for Video Interviews|
|2:55-3:25||Bret Ridgway||Product Repurposing for Maximum Book Life|
|3:40-4:15||Carol McManus||How LinkedIn Adds to Your Edge|
|4:20 -4:55||Hobie Hobart||Covers that Brand You and Your Book|
Thursday Eagles* 12:10 to 4:55
|12:10-12:50||Matthew Bennett||Selling Your Books by the Freakin’ Truckload|
|12:55-1:35||Georgia McCabe||Hidden Tips & Secrets of Social Media|
|1:45-2:20||Patti Thorn||Book Reviews … the Good, Bad and the Ugly|
|2:25-2:55||JV Crum||Your Millionaire Author Model|
|3:00-3:30||Steve Replin||Legal Info to Keep Your from Going OFF the Edge|
|3:40-4:20||Joan Stewart||Quick and Dirty Blog Posts when You Don’t have Time|
|4:20-4:55||Daniel Hall||Creating & Building Your Information Empire|
* Eagles and Eaglets are separate a separate ticket item.
Deep Dive Dinner Workshop with Joel Friedlander 5:05-9:00
Blogging FROM the Ground Up … How to Build a Blog THAT Works!
Friday Throughout Friday, you may (1) buy 15 minutes of a Speaker’s time for $20—all proceeds benefit the Author U Foundation and (2) have a video made with Brian Jud interviewing you for your website and YouTube channel for $50.
|7:00 -8:00||Registration, Exhibits|
|8:00-8:30||Welcome and Opening|
|8:30-9:25||Guy Kawasaki||Going APE Over Your Book with the Publishing Revolution|
|9:30-10:25||Joan Stewart||Finding Reviews in Oddball Places that Rock|
|10:25-11:20||AM Break & Exhibits|
|11:20-11:45||Author Shark Tank|
|11:50-12:45||Daniel Hall||eMail Marketing for Digital Success|
|1:25-2:25||Dan Janal||Why Publicity Still Works|
|2:30-3:30||Georgia McCabe||Social Media BluePrint for Authors|
|3:30-4:00||PM Break & Exhibits|
|4:00-4:25||Author Shark Tank|
|4:25-5:20||Matthew Bennett||Outselling the NY Times Bestsellers|
|5:25-6:25||Rounds with the Pros|
|6:30-9:30||Dinner and Entertainment||Included with registration-Thin Ice Band is back–extra tickets available–make it a Date Night!|
Have a good night’s rest … tomorrow is jam-packed … with the EARLY SUNRISE and COFFEE session at 7:15 am.
Be there … you don’t want to miss: How to Run Your Entire Social Media Campaign in 4 Hours a Week!
Throughout Saturday, you may (1) buy 15 minutes of a Speaker’s time for $20—all proceeds benefit the Author U Foundation and (2) have a video made with Brian Jud interviewing you for your website and YouTube channel for $50. You must sign up at Registration for times.
|7:00 -8:00||Registration, Exhibits|
|7:15-8:00||Mary Agnes Antonopoulos EARLY SUNRISE Workshop—don’t miss this:||How to Run Your Entire Social Media Campaign in 4 Hours a Week|
|8:15-9:05||Penny Sansavieri||The Good, the Bad, the Ugly on Publishing and Book Marketing Today|
|9:10-10:10||Amy Collins||Making Money Selling Your Book in a Whole New World with the Right Distribution|
|10:10-10:45||AM Break & Exhibits|
|11:45-11:10||Author Shark Tank|
|11:10-12:10||Peggy McColl||Make Your Book a Best Seller Using Effective & Proven Online Marketing Techniques That Work!|
|1:10-2:10||Mike O’Neil & Lori Ruff||Crafting Your Unique Online Community to Create the Edge|
|2:15-3:15||Mark Malatestal, Anita Mumm||Agents … Who, What, Where, When and Why|
|3:15-3:45||PM Break & Final Exhibit Last Visit|
|3:45-4:45||Greg Godek||1001 Ways to Sell 1,000,001 Books|
|4:45-5:00||Wrap-Up, Grand Prize Drawing|
After Dark Do you like to laugh? Eat? Author U is going to the Comedy Improv – for $15, you a show and a lot of laughs–dinner and beverage is available onsite. We will get you from the hotel to the Improv. You MUST pre-register for this by contacting Judith Briles at Judith@Briles.com.
Don’t forget to pre-register for Extravaganza 2014 before you leave and get the EARLY, EARLY Bird Discount! Dates are May 1-3. Author U has a special bonus gift for you from the Keynote speaker, Mark Coker, President of Smashwords that you will receive at the Extravaganza before you leave on Saturday.
Your Investment NOW is …
$525 for Author U Members and $675 for Non-Members at the door. You may register family members or co-workers for approximately half price who are not already Author U members.
NOTE: After April 2nd, there are NO Refunds.
Author U … where authors learn how to be authors … creating and publishing books they never regret.
Count me in for the Author U Extravaganza 2013!
Going APE Over Your Book … Publishing in Today’s Revolution
The author and business worlds are APE over Guy Kawasaki. He was the Chief Evangelist of Apple … he’s the author of multiple NY Times bestsellers … he’s got over 1.2 million followers on Twitter … his most recent book is APE: Author, Publisher, Entrepreneur … and he’s the Keynote at the Author U Extravaganza. You, your book and your publishing business can’t afford to miss this amazing session. All in attendance will get a FREE copy of Guy’s latest book, APE. Guy is at www.Alltop.com.
Blogging FROM the Ground Up … How to Build a Blog THAT Works!
The author of A Self-Publisher’s Manual, graphic designer, book designer and guru of creating a blog from scratch and how to grow it to 40,000 followers in two years will deliver an extensive 4-hour Deep Dive Workshop on the late afternoon of May 2nd. Joel is a self-published author and book designer who blogs about book design, self-publishing and the indie publishing life at www.TheBookDesigner.com. He runs Marin Bookworks, where he helps publishers and authors who decide to publish get to market on time and on budget with books that are both properly constructed and beautiful to read.C When you leave this workshop, you will learn how to create the Edge that Hooks Your Readers. Dinner included.
1001 Ways to Sell 1,000,001 Books
Selling over 3 million copies of his first self-published book, 1001 Ways to Be Romantic, Greg sold his independent publishing company to Source Books. He will reveal how he did it; what worked (and didn’t). Greg Godek is a marketing and strategic genius. He will share lessons from the biggest book signing tour in the history of publishing, the secrets of reverse shoplifting, and love stories and horror stories from two decades of obsessive book-writing, outrageous marketing, and incurable bibliophilia. Greg’s website is www.1001WaysToBeRomantic.com.
Finding Reviews in Oddball Places that Rock
The Publicity Hound is back with a whole new round of strategies on and off the Internet that will propel you and your book to new heights. Joan teaches Publicity Hounds how to catch the attention of frazzled news directors, busy reporters and grumpy editors. Joan shows authors how to use the traditional media and social networking to establish their credibility, enhance their reputation, position themselves as experts, sell more products and services, promote a favorite cause or issue, and establish their companies as employers of choice. She knows how to create huge Twitter followings. www.PublicityHound.com
What Works, and Doesn’t Work as of May, 2013 in Book Marketing
The author of multiple books, her latest is the all new version of Red Hot Internet Publicity–a bible in your personal library. Penny is one of the key book marketing gurus in the world today. She kicks of Thursday with a hands-on perspective of what the “real” book marketing world is like as of May 2, 2013. With over 100,000 followers on Facebook and Twitter, authors listen when Penny speaks. Penny will be at the Extraganza Thursday and Friday. www.AMarketingExpert.com
eMail Marketing for Digital Success
One of the most amazing eMarketing and eMonitezing strategists is sharing his amazing depth of wisdom. Brilliant in repurposing ideas/concepts, Daniel will drop down quickly and deeply into a variety of ideas that will take you, authoring and publishing, into realms you hadn’t thought about. www.DanielHall.com
Social Media BluePrint for Authors
What’s in your blueprint wallet? Better yet, do you have one? You will after this dynamic, how-to session that will open your eyes and your minds with the array of possibilities to truly create the full scope of what today’s author needs. There are wants, but you have to begin with the needs–some you don’t know! www.GeorgiaMcCabe.com
How to Maximize Your Edge Using LinkedIn
The LinkedIn Lady has the perfect session for anyone scratching their heads–should they LinkedIn or shouldn’t they? The answer is yes … but how… what are the tricks and techniques that the beginning path needs to know about. Carol has the answers. www.CarolMcManus.com
Why Publicity Still Works
PR is PR … Learn from the Master of PR News to create the edge you need now. Dan will show you the who, what, why, where, where and how to make this all come together without falling into the money pit that is common in publicity. www.PRLeads.com
Make Your Book a Best Seller Using Effective & Proven Online Marketing rechniques that Work!
The Latest and Greatest on the Amazon Bestseller Campaigns that Peggy has helped thousands through the steps. She woke up authors to the possibility of creating massive sales quickly from the comfort of your home–watching over $40,000 in “buys” happen within hours with her first campaign. You get to hear the latest on what works, what doesn’t and where the morphing is happening. www.PeggyMcColl.com
Mike O’Neil and Lori Ruff
Crafting Your Uniques Online Community to Create the Edge
Heading up Integrated Alliances, Lori and Mike are in the Top 20 LinkedIn individuals in the world. LinkedIn they know inside and out .. what many don’t know is that they know online comunity strategies that will boggle your mind. www.IntegratedAllicances.com
Getting Book Reviews that Support Your Sales
Controversy has surrounded the concept of getting reviews that are paid for. Which are legit, which aren’t? How do you access where to go, and when. Patti is the managing partner of Blue Ink Reviews … there is never a guarantee of a good one … but when then occur, libraries and others are taking notice and ordering books! www.BlueInkReview.com
Creating a Video (onsite live—make them while you are at the Extravaganza!)
Videos are critical to your website and SEO status. Brian is here with camera; we’ve got a setting and you can get a video created with him interviewing as if you were a guest on his show that he produces. You get the video files email to you after the Extravaganza for whatever use you want-very cool. www.BookMarketingWorks.com
Legal Info to Keep You from Going OFF the Edge
Publishing and Authoring can be legally overwhelming. Steve will be sharing a variety of tips that will answer questions that every author has. www.ReplinRhoades.com
Author YOU: Building and Creating Your Author and Book Platforms
Your Platforms are so much more than who follows you in social media. They are the core and essence of your vision. Get the Who, What, Where, Why, When and How from the master at creating platforms that have a deep-diving impact on you and your book’s lifespan. www.TheBookShepherd.com
How I Sold 5,000,000 Copies … and Strategies For How You Can, Too!
Book stores aren’t Matthew Bennett’s thing–supporting others are and he has successfully made a comfortable living for his family and delivered millions of dollars to others via his books. Come learn from a guy who authored a best seller on pregnancy using his own name and how he sold mega, mega copies. www.WritePrintSell.com
2013: Making Money Selling Your Book in a Whole New World
Wearing a variety of hats is nothing new for Amy–the CEO of New Shelves, she knows book distribution, marketing–including odd-ball strategies–and has created strategies to get your book into every book store in a region, if that’s your goal. You don’t want to miss her session. www.NewShelvesDistribution.com
Book Agent Panel … Anita Mumm and Mark Malatesta
Selling to New York and Beyond …
A traditional publisher may be in your midst. Author U’s panel will deliver the who, what and why. Pick their Brains will be held on May 3rd. Join Anita Mumm (Nelson Literary Agency) and Mark Malatesta (Literary Agent Undercover) for an eye-opening session.
Your Millionaire Author Model
Who wants to be financially successful with their book? Who wants to make a meaningful difference with your message? Who wants to be a millionaire? JV Crum will show you a model that puts you on track to achieve millionaire status, he will open your mind to how to maximize your profits; how to make a difference; and how to live a life that matters ! www.ConsciousMillionaire.com
Covers that Brand You and Your Book
Is your cover in synch with your message? With who you are? With your overall vision? Covers count … and so does your Branding. A perfect session for the Eaglet round. Hobie is a partner in Dunn-Design and has created award winning covers for decades. www.Dunn-Design.com
Product Repurposing for Maximum Book Life
Does your book have a purpose? Do you know what it is? Have your thought of variations on its theme? How about creating it in different formats? You will after this session–Eaglet authors want to begin the “what if …” journey early in the authoring game. www.SpeakerFulfillmentServices.com
Legal Needs for Authors and Their Businesses
Where do you go to get help, fast, for copyright questions, business creation, business problems, heck even your own personal stuff. Jerusha works with Legal Shield, which just might give your the answers you need for minimal dollars. www.LegalShield.com/JerushaStewart
Social Media 101 for Beginners
Social Media is over-whelming. And there are only so many things that any one author can absorb. This session is for anyone who is just starting down the path, or for that matter, anyone who wants to gaze at their belly button as ask, “Do I really need this stuff.” The answer will come. www.GeorgiaMcCabe.com
Wahoo … Rounds with the Pros is Back!
Late Friday afternoon, many of Author U’s Pros and Speakers will host table rounds of 10–it’s a collective “pick their brain” or it could be a mini talk–you never know. Tables will be labeled–you have three choices and a seat that lasts for 20 minutes before you get up and move to another. If a table is full, move to another. AJ White will be our moderator.
Wahoo … Author Shark Tank … NEW!
Three HOT sessions will be available. Only ONE Extravaganza Attendee can get his or her toe in a Author Shark Tank at a time. Our panel will listen for a few minutes to your pitch (hear/read that: LISTEN) and then decide IF and HOW they will help the author in the book quest. If could be money; it could be time; it could be a product–as in I have this that I sell all day for $797 and it’s yours; it could be printing reduction; it could be a book cover; it could be a discount on a layout; it could be … What it could be will be solely dependent on YOU and YOUR PITCH to hook them and could be worth many thousands of dollars. Or if you bomb, you may only end up with a shark tooth! To enter the tank, the cost is $500. There are only 3 spots–will one be yours? This is first come, first serve basis.
Wahoo … Create a Stellar Video (spots are limited!) BONUS!
Have you wondered why celebrities being interviewed on television can look so calm when millions of people are watching them? And have you ever wondered if you could do that? At the Extravaganza you will learn how to perform on national television and radio while appearing calm and collected during the Eaglet session Thursday.
The key to any good performance is preparation. Just as actors do, media guests need to know what they are going to say during all their performances and practice their delivery of each word beforehand. Adequate preparation will make you more confident in your ability to perform and help you relax while you are on the air. At the Eaglet/Newbie session on Thursday afternoon, May 2, you will get the prep info you need.
During the Extravaganza on Friday and Saturday, you have the opportunity to make a stellar, short video. The cost is only $50—use it for your website, YouTube channel—whatever! Brian Jud will guide you through your interview and you will get the clip emailed within a week after the Extravaganza. You must sign up to participate in the video shoot—there are limited slots available Friday and Saturday, shooting times are 10-3 each day.
Wahoo … Pick Their Brains Back again, this is the time you can get a face-to-face with many of our Speakers. Throughout Friday and Saturday, we have one-on-one sessions that last 15 minutes. Have your questions ready–get a maxi-consult in mini-time for mini-bucks. Cost is $15, moneys go to the Author U Foundation which will seed the Authors Hall of Fame. You must register for Pick Their Brains onsite at the Author U Registration Desk–it’s a first come, first served basis based on availability.
Wahoo … Saturday Laugh Special at the Improv!
The Extravaganza is over. If you are staying over before heading home, or a Colorado local, we are heading to the Improv for Laughter, supper and beverage. Author U will get you there. Cost is $15 a head–for the show–you buy food and beverage. Comic Hypnotist Rich Guzzi is the star of the night: Watch as Rich invites volunteers from the audience to be hypnotized right before your eyes and then puts them into the most outrageously funny situations you can possibly imagine. No two shows are alike and you will laugh till it hurts on this non-stop roller coaster ride of comedy mayhem. Here’s a clip: http://www.youtube.com/watch?v=zrBliaZWcro If you are going, you need to register for this by April 20th. Cost is $15 … you buy your own food and drink (discounted from $17). Send an email to Judith@Briles.com and put in subject line: comedy show. Author U will pre-pay for your ticket, you can pay at the Extravaganza when you check in.
Wahoo … Friday is Time to Eat, Schmooze, Party!
Author U Extravaganza’s rock and roll band rocks- fun for authors!!! See (and hear) what multi-award winning book cover and interior designer Nick Zelinger does in his spare time—it’s toe tapping, feet moving, even sign a few lines time at Author U! (Music by the Thin Ice Band – voted Colorado’s Number 1 Cover Band – 3 years running )
Wahoo … Get an Extra Ticket for the Friday Night Dinner & Band and Make It Date Night! Grab your favorite partner and attend Author U’s Dinner and Date special. The Ice Thin Band is back and ready to rock to the masses. Have a great dinner; listen to the band (voted Colorado’s #1); you may even want to sing along; or get your feet and bootie out on the dance floor. Ice Thin routinely sells out and they are the Extravaganza’s for the evening. All Friday attendees automatically have a ticket to Dinner. Bring your favorite date for only $35 … Hot!
Lead singer is our own Nick Zelinger–we will see him next year … get it on your calendar May 2-4, 2013 … great way to unwind after a jammed-packed information day.
How come the ones that work the hardest are the last to leave the party?! Author U members boogie at last year’s Extravaganza post dinner party.
Author U Welcomes its Exhibitors
for the 2013 Extravaganza!
Author Fulfillment Services
The Book Shepherd
Book Marketing Works
Casey Demchak Copywriting
Color House Graphics
Cornerstone Virtual Assistant
Editing By John
Four Colour Print Group
Georgia McCabe Social Media Sensei
Kitchen Table Writing
New Shelves Distribution
NGNG Enterprises, Inc.
Pathway Book Services
Premium Book Marketing
Social Media Management Services
Tattered Cover Press
Total Printing Systems
WESType Publishing Services
It’s Crowdfunding Unplugged!
Is there a Kickstarter in you? Should there be? Would you like to know savvy tips to be successful?
Find out and determine exactly how to create, use and succeed with any crowding funding activity.
Whether you need $1,000 or $100,000, crowdfunding is an option.
There’s money in the cyber clouds and Author U’s first regular Saturday pops with a topic that authors want to know about … where to get money to support, create, publish and market their books.
Crowdfunding: Raise Capital To Fund Your Creative Project
Crowdfunding is “the” method for creative thinkers to raise capital for their businesses and projects. It enables anyone the opportunity to raise money for anything, without going to a publisher, VC, or bank. In this workshop, Leigh Lepore, Founder of Crowdfunding Strategy & Information, will walk through what crowdfunding is, which type of crowdfunding (e.g., donations, rewards, debt, or equity) is ideal for which situations, and how to set up a successful campaign. We will discuss in detail the key steps for engaging an audience, presenting your project to the market (including creating the right video), and hitting your goal.
- Would you like money for your Book Project?
- Would you like to expand your book empire using OPM—other people’s money?
- Would you like to learn the how and why of how to do it?
- Would you like to learn about crowdfunding from someone who creates the strategy and copy for crowdfunding projects?
- Would you like to learn how to create your own crowdfunding project?
We’ve got the answers to all of the above and much more. See you Saturday morning for a late Brunch and Learn at Author U.
Author U is switching to a Brunch and Learn format after the recent survey with our members.
Leigh Lepore is a crowdfunding strategist. She raises funds for products, creative ideas and causes. Leigh has raised a total of $40K for her personal campaigns and has researched, blogged and trained with top platforms and crowdfunding partners to assist in the raising of mega thousands for authors and entrepreneurial projects.
Leigh is the Founder of Crowdfunding Strategy & Information. She advises small businesses and creative individuals on raising money for their projects through crowdfunding. Leigh has successfully raised $40K for her personal campaigns and advised others on campaigns of over $100K. She is passionate about helping others and being socially responsible. She is focused on crowdfunding especially for those who cannot fundraise for themselves and believes in a communal yet competitive approach to achieve success.
She began her career in crowdfunding while in San Francisco where she trained with the top funding platforms and worked with industry partners. Since then, her passion for democratizing funding and empowering others has led her to raise thousands of dollars and help people around the world.
Leigh started her career in Environmental Engineering and Strategy Consulting with a top global consulting firm. She later transitioned to work for a Fortune 200 financial services corporation until fulfilling her entrepreneurial spirit and successfully reinventing an antique African art business in San Francisco.
When: Saturday, June 15th from 10 am to 2 pm
Where: Hilton Garden Inn, DTC
Cost: $30 members | $40 nonmembers
September 6-7, 2013 will change your authoring life …
Experience two full days of Judith every September … no guest speakers, no pitches, just Judith Briles Unplugged delivering an amazing depth of publishing, authoring and marketing information that she has derived from her 30 plus years in the publishing field and as The Book Shepherd.
Create the best-seller you dream of … turn into the award-winning and sought after author you aspire to. Judith has done it multiple times and she will show you how.
- If you are just starting down the authoring and publishing path, you will come away with a personalized strategy to create and develop your book.
- If your book is ready to birth, you will come away with amazing steps and ahas on how to soar its official launch and develop your next steps.
- If your book, and you, want to create a book launch that sells books and gets you noticed, you will learn how.
- If you want to make serious money as an author, you will come away with strategies that are doable and how to do them.
- If your book is currently available, no matter how old, your current marketing concepts and strategies will be turned upside down.
- If you want to look at crowdfunding, you will learn the ins and outs of a campaign.
- If you want to create a speech that uses the key elements of your book and expertise, you will learn insider tips on how to and how to niche yourself into “your” market.
- If want to know tricks of the social media marketing whirlwind, you will learn which platforms work best for which books and how to drill down into them.
- If you are still noodling on what a Platform is, you will not only get it, but you will drill down into yours.
- If you haven’t done a GamePlan for your book, no matter what stage it’s at, you will … and discover amazing “ahas” along the way about both You and Your Book.
- If you want to make serious money as an author, you will come away with the how to strategies that are doable.
Judith Briles Unplugged is not just another publishing conference where you sit in your seat and take notes—expect extraordinary high interaction, plenty of “to-do” Activities—you will not only listen and hear The Book Shepherd, you will immediately implement what she says. Judith believes in feeding your brain and your belly.
It is your next, next step to authoring and book success. Be there. You and Your Book can’t afford not to be.
In other words, your life as an author will be morphed.
Judith Briles Unplugged delivers extraordinary high interaction, plenty of “to-do” Activities and Hot Seats—you will not only listen and hear The Book Shepherd, you will immediately implement what she says. As the author of 30 books, many best-selling and award-winning, she knows publishing. Her latest book, Author YOU: Creating and Building the Author and Book Platforms will be used throughout … and a book that has earned three national awards in 2013, shortly after it was published: In the Writing and Publishing categories, it was the WINNER at the International Book Awards, the Indie Excellence Book Awards and the International Book Publishers Awards. Limited to a small number of participants, each will receive individual attention and walk away with a personalized GamePlan for his or her Book and for Self, as the Author.
It is your next, next step to authoring and book success.
If that’s your goal, be there. You and Your Book can’t afford not to.
Save these two days in 2013: September 6th and 7th … they will change your publishing life. Who better to captain your journey than Author and Publishing Expert, Dr. Judith Briles?
Location: Denver, Colorado … our Falls are spectacular.
Cost: $497 for Early Bird signups now, ends July 8th. You will get an immediate savings of $100 at checkout. Continental breakfast is included each day along with a Friday night reception.
Site: Doubletree Hotel SE, 13596 E Iliff Place, Aurora, CO 80014.
Room Rates: $84. Call 303-337-2800, Neighborhood Rate
Are you ready to promote your new book?
Perhaps you don’t know what questions to ask or what promotional options are available to you. Author U and expert Literary Publicist Stephanie Barko have answers for you.
Brunch and Learn Registration
Cost: $35 for members, $55 for nonmembers
Signups after Thursday, September, 19th will add $10 at the door.
Date: Saturday, September 21st
Time: 10 am to 1:45 pm
Location: Doubletree SE, Aurora
Bonus Session – Author U members only- 3 SPOTS left
Bonus Mastermind Session from 2 – 4
Location: Doubletree SE, Aurora
NO refunds 30 days prior to event.
When it comes to promotion and publicity for authors and books, it’s easy to get lost and confused. Three questions usually pop up with authors around promotion and publicity.
- What works and what doesn’t work for today’s author?
- What works best for you and your book?
- What will it cost?
This workshop surveys book promotion from the 50 foot level, exposing the author to a wide panorama of promotional elements.
You will learn the how and why of these elements in book promotion.
- Social Networking
- Media Kits
- Press Releases
- Live Events
- Virtual Tours
Writers will get a feel for what they might want to do themselves and what might best be delegated by listening to examples from real campaigns and comparing cost to benefit.
Participants will walk away with a general understanding of modern book promotion and a broad sense of direction for their specific project.
Stephanie is flying in from Austin, TX to present this amazing workshop, and will facilitate a deep-dive MasterMind for a limited number of attendees after brunch. Think of it as personalized laser coaching. Limited to 20.
Stephanie Barko, Literary Publicist was voted Preditors & Editors Best Book Promotion Service in 2011. Her award-winning clients include traditional publishers and their authors, small presses, and independently published writers.
Visit with Stephanie at www.StephanieBarko.com
eVolution is part of your publishing empire. It has to be. Like a menu in a restaurant, eBooks are something that you should create when you create your print book. Or create an eBook, than maybe, create a print book. Then there’s an “a” book—audio.
eBooks now amount to 25 percent of all book sales… and there are strong indications of a flattening of the market with a cross over now to tablets … yet many eBooks can’t be read on a tablet and many tablet books can’t be read on eReaders, like Kindle and Nook. What’s an author to do?
Designer Nick Zelinger will walk you through the step-by-step process; how and why you need to think differently for your covers; what venues you should use to upload and broadcast and so much more. There’s lots to learn and you will get the visuals and the how-tos to make your “e” empire rock and roll.
At this Brunch & Learn, you will come away with:
- The How-tos of eBook formatting … what works and what definitely doesn’t.
- The differences between “fixed” formats and “flexible” formats and when you should use them.
- What works in a standard eBook and what doesn’t.
- How to include art, tables, graphics.
- Why “e” covers need a twist.
- The ins and outs of Amazon’s KDP program.
- Strategies to market your “e” product line.
Book Celebrations can be a Launch or a Hoopla. How do you create an event that is both awesome and successful … meaning your sell lots of programs?
- Determining what type of event to create.
- Examples of alternatives to traditional book signings.
- Getting a crowd there.
Author U Chief Visionary Officer Judith Briles has been creating successful author events for years. She’s going to walk you through a variety to ideas to launch and celebrate your book that takes you way beyond the table in the bookstore. Be ready to come away with a flood of ideas to make you and your book stand above the book crowd–she promises that it will be Snappy, Sassy and Salty!
Cost: $30 for members, $45 for nonmembers
Date: October 12th Time: 10 am to 2 pm Location: Doubletree SE, Aurora (225 and Iliff)
It’s BACK …
the Author U’s Annual Member BBQ
For members and their family/guests only.
AuthorU Members love to eat and schmooze. Come join in—the day will be warm … perfect for gathering and a BBQ. Expect a musical surprise. AuthorU supplies the BBQ Fixin’s (brats, burgers, chicken), Beverages and Dessert … you get to bring the sides and munchies.
Who: Members and Family and Authors-to-Be!
When: Saturday afternoon, August 13
Time: 5 to 9 P.m
Location: the home of Judith Briles and John Maling
Bring: a side dish for 8 (NO desserts please)
RSVP for this one … PLEASE … with the number in your party!