Calendar

May
2
Thu
May Extravaganza
May 2 @ 12:00 pm – May 4 @ 5:00 pm

Look at what you missed….

Do You Have the Edge? Every Author Needs One!

Are you ready for 3 amazing days that will change your authoring life?

Over THREE incredible, high content delivering days, you will be working with amazing book marketing strategists, publicists, Internet gurus, mobile marketing geniuses, audio and video pioneers … all done in an intense workshop environment … Block the dates on your calendar and register now for THREE days that will turn you and your book into creating the edge that you both need. Keynotes are Guy Kawasaki (APE: Author, Publisher, Entrepreneur), Joel Friedlander (The Book Designer)and Penny Sansevieri (Red Hot Internet Publicity). All attendees get a copy of Guy Kawasaki’s APE when the check in at registration.

Thursday Keynote* 11:00-12:00

Penny Sansevieri What Works, and Doesn’t Work as of May, 2013 in Book Marketing

Thursday Eaglets* 12:10 to 4:55

12:10-12:15 Welcome
12:15-12:45 Judith Briles Author YOU: Creating and Building the Author and Book Platform
12:50-1:25 Amy Lang Social Media 101 for Beginners
1:30-1:40 Break
1:40-2:10 Jerusha Stewart Legal Needs for Authors & Their Business
2:15-2:50 Brian Jud Tips for Video Interviews
2:55-3:25 Bret Ridgway Product Repurposing for Maximum Book Life
3:30-3:40 Break
3:40-4:15 Carol McManus How LinkedIn Adds to Your Edge
4:20 -4:55 Hobie Hobart Covers that Brand You and Your Book

 

Thursday Eagles* 12:10 to 4:55

12:10-12:50 Matthew Bennett Selling Your Books by the Freakin’ Truckload
12:55-1:35 Georgia McCabe Hidden Tips & Secrets of Social Media
1:35-1:45 Break
1:45-2:20 Patti Thorn Book Reviews … the Good, Bad and the Ugly
2:25-2:55 JV Crum Your Millionaire Author Model
3:00-3:30 Steve Replin Legal Info to Keep Your from Going OFF the Edge
3:30-3:40 Break
3:40-4:20 Joan Stewart Quick and Dirty Blog Posts when You Don’t have Time
4:20-4:55 Daniel Hall Creating & Building Your Information Empire

* Eagles and Eaglets are separate a separate ticket item.

Deep Dive Dinner Workshop with Joel Friedlander 5:05-9:00
Blogging FROM the Ground Up … How to Build a Blog THAT Works!

5:05-6:45 Part I
6:45-7:15 Buffet Dinner
7:00-9:00 Part II

 

Friday Throughout Friday, you may (1) buy 15 minutes of a Speaker’s time for $20—all proceeds benefit the Author U Foundation and (2) have a video made with Brian Jud interviewing you for your website and YouTube channel for $50.

7:00 -8:00 Registration, Exhibits
8:00-8:30 Welcome and Opening
8:30-9:25 Guy Kawasaki Going APE Over Your Book with the Publishing Revolution
9:30-10:25 Joan Stewart Finding Reviews in Oddball Places that Rock
10:25-11:20 AM Break & Exhibits
11:20-11:45 Author Shark Tank
11:50-12:45 Daniel Hall eMail Marketing for Digital Success
12:45-1:25 Buffet Lunch
1:25-2:25 Dan Janal Why Publicity Still Works
2:30-3:30 Georgia McCabe Social Media BluePrint for Authors
3:30-4:00 PM Break & Exhibits
4:00-4:25 Author Shark Tank
4:25-5:20 Matthew Bennett Outselling the NY Times Bestsellers
5:25-6:25 Rounds with the Pros
6:30-9:30 Dinner and Entertainment Included with registration-Thin Ice Band is back–extra tickets available–make it a Date Night!

 

Have a good night’s rest … tomorrow is jam-packed … with the EARLY SUNRISE and COFFEE session at 7:15 am.
Be there … you don’t want to miss: How to Run Your Entire Social Media Campaign in 4 Hours a Week!

 

Saturday
Throughout Saturday, you may (1) buy 15 minutes of a Speaker’s time for $20—all proceeds benefit the Author U Foundation and (2) have a video made with Brian Jud interviewing you for your website and YouTube channel for $50. You must sign up at Registration for times.

 

7:00 -8:00 Registration, Exhibits
7:15-8:00 Mary Agnes Antonopoulos EARLY SUNRISE Workshop—don’t miss this: How to Run Your Entire Social Media Campaign in 4 Hours a Week
8:00-8:15 Welcome Back!
8:15-9:05 Penny Sansavieri The Good, the Bad, the Ugly on Publishing and Book Marketing Today
9:10-10:10 Amy Collins Making Money Selling Your Book in a Whole New World with the Right Distribution
10:10-10:45 AM Break & Exhibits
11:45-11:10 Author Shark Tank
11:10-12:10 Peggy McColl Make Your Book a Best Seller Using Effective & Proven Online Marketing Techniques That Work!
12:10-1:10 Buffet Lunch
1:10-2:10 Mike O’Neil & Lori Ruff Crafting Your Unique Online Community to Create the Edge
2:15-3:15 Mark Malatestal, Anita Mumm Agents … Who, What, Where, When and Why
3:15-3:45 PM Break & Final Exhibit Last Visit
3:45-4:45 Greg Godek 1001 Ways to Sell 1,000,001 Books
4:45-5:00 Wrap-Up, Grand Prize Drawing

After Dark Do you like to laugh? Eat? Author U is going to the Comedy Improv – for $15, you a show and a lot of laughs–dinner and beverage is available onsite. We will get you from the hotel to the Improv. You MUST pre-register for this by contacting Judith Briles at Judith@Briles.com.

Don’t forget to pre-register for Extravaganza 2014 before you leave and get the EARLY, EARLY Bird Discount! Dates are May 1-3. Author U has a special bonus gift for you from the Keynote speaker, Mark Coker, President of Smashwords that you will receive at the Extravaganza before you leave on Saturday.

 

Your Investment NOW is …

$525 for Author U Members and $675 for Non-Members at the door. You may register family members or co-workers for approximately half price who are not already Author U members.

NOTE: After April 2nd, there are NO Refunds.

 

Author U … where authors learn how to be authors … creating and publishing books they never regret.

Count me in for the Author U Extravaganza 2013!

Location will be at The Renaissance Denver Hotel
3801 Quebec St., Denver, Colorado 80207
P. 303.399.7500 | F. 303.336.5353
Author U Group room rates are $119 through April 17th and then released.

 

I’m registering for EVERYTHING: Deep-Dive session w/ Joel Friedlander and May 3rd and 4th

EVENT OPTIONS MEMBER NON-MEMBER
First registration for Friday and Saturday $425 $575
Each additional $295 $375

There will be a Pre-Extravaganza Eaglet and Eagle Workshop on May 2nd from 12:00 to 4:30.

**Author U membership is $89 per year *** half price for each additional family or company attendee

EVENT OPTIONS MEMBER NON-MEMBER
Joel Friedlander Dinner Workshop $95 $135
Author Shark Tank $500 $500
Friday only $225 $275
Saturday only $190 $240
Eaglets-Newbie $55 $75
Eagles-Advance; $55 $75
Video Shoot $50 $50

Guy Kawasaki
Going APE Over Your Book … Publishing in Today’s Revolution

The author and business worlds are APE over Guy Kawasaki. He was the Chief Evangelist of Apple … he’s the author of multiple NY Times bestsellers … he’s got over 1.2 million followers on Twitter … his most recent book is APE: Author, Publisher, Entrepreneur … and he’s the Keynote at the Author U Extravaganza. You, your book and your publishing business can’t afford to miss this amazing session. All in attendance will get a FREE copy of Guy’s latest book, APE. Guy is at www.Alltop.com.

Joel Friedlander
Blogging FROM the Ground Up … How to Build a Blog THAT Works!
The author of A Self-Publisher’s Manual, graphic designer, book designer and guru of creating a blog from scratch and how to grow it to 40,000 followers in two years will deliver an extensive 4-hour Deep Dive Workshop on the late afternoon of May 2nd. Joel is a self-published author and book designer who blogs about book design, self-publishing and the indie publishing life at www.TheBookDesigner.com. He runs Marin Bookworks, where he helps publishers and authors who decide to publish get to market on time and on budget with books that are both properly constructed and beautiful to read.C When you leave this workshop, you will learn how to create the Edge that Hooks Your Readers. Dinner included.

Greg Godek
1001
Ways to Sell 1,000,001 Books
Selling over 3 million copies of his first self-published book, 1001 Ways to Be Romantic, Greg sold his independent publishing company to Source Books. He will reveal how he did it; what worked (and didn’t). Greg Godek is a marketing and strategic genius. He will share lessons from the biggest book signing tour in the history of publishing, the secrets of reverse shoplifting, and love stories and horror stories from two decades of obsessive book-writing, outrageous marketing, and incurable bibliophilia. Greg’s website is www.1001WaysToBeRomantic.com.

Joan Stewart
Finding Reviews in Oddball Places that Rock

The Publicity Hound is back with a whole new round of strategies on and off the Internet that will propel you and your book to new heights. Joan teaches Publicity Hounds how to catch the attention of frazzled news directors, busy reporters and grumpy editors. Joan shows authors how to use the traditional media and social networking to establish their credibility, enhance their reputation, position themselves as experts, sell more products and services, promote a favorite cause or issue, and establish their companies as employers of choice. She knows how to create huge Twitter followings. www.PublicityHound.com

Penny Sansevieri
What Works, and Doesn’t Work as of May, 2013 in Book Marketing
The author of multiple books, her latest is the all new version of Red Hot Internet Publicity–a bible in your personal library. Penny is one of the key book marketing gurus in the world today. She kicks of Thursday with a hands-on perspective of what the “real” book marketing world is like as of May 2, 2013. With over 100,000 followers on Facebook and Twitter, authors listen when Penny speaks. Penny will be at the Extraganza Thursday and Friday. www.AMarketingExpert.com

Daniel Hall
eMail Marketing for Digital Success
One of the most amazing eMarketing and eMonitezing strategists is sharing his amazing depth of wisdom. Brilliant in repurposing ideas/concepts, Daniel will drop down quickly and deeply into a variety of ideas that will take you, authoring and publishing, into realms you hadn’t thought about. www.DanielHall.com

Georgia McCabe
Social Media BluePrint for Authors
What’s in your blueprint wallet? Better yet, do you have one? You will after this dynamic, how-to session that will open your eyes and your minds with the array of possibilities to truly create the full scope of what today’s author needs. There are wants, but you have to begin with the needs–some you don’t know! www.GeorgiaMcCabe.com

Carol McManus
How to Maximize Your Edge Using LinkedIn
The LinkedIn Lady has the perfect session for anyone scratching their heads–should they LinkedIn or shouldn’t they? The answer is yes … but how… what are the tricks and techniques that the beginning path needs to know about. Carol has the answers. www.CarolMcManus.com

Dan Janal
Why Publicity Still Works
PR is PR … Learn from the Master of PR News to create the edge you need now. Dan will show you the who, what, why, where, where and how to make this all come together without falling into the money pit that is common in publicity. www.PRLeads.com

Peggy McColl
Make Your Book a Best Seller Using Effective & Proven Online Marketing rechniques that Work!
The Latest and Greatest on the Amazon Bestseller Campaigns that Peggy has helped thousands through the steps. She woke up authors to the possibility of creating massive sales quickly from the comfort of your home–watching over $40,000 in “buys” happen within hours with her first campaign. You get to hear the latest on what works, what doesn’t and where the morphing is happening. www.PeggyMcColl.com

Mike O’Neil and Lori Ruff
Crafting Your Uniques Online Community to Create the Edge
Heading up Integrated Alliances, Lori and Mike are in the Top 20 LinkedIn individuals in the world. LinkedIn they know inside and out .. what many don’t know is that they know online comunity strategies that will boggle your mind. www.IntegratedAllicances.com

Patti Thorn
Getting Book Reviews that Support Your Sales
Controversy has surrounded the concept of getting reviews that are paid for. Which are legit, which aren’t? How do you access where to go, and when. Patti is the managing partner of Blue Ink Reviews … there is never a guarantee of a good one … but when then occur, libraries and others are taking notice and ordering books! www.BlueInkReview.com

Brian Jud
Creating a Video (onsite live—make them while you are at the Extravaganza!)
Videos are critical to your website and SEO status. Brian is here with camera; we’ve got a setting and you can get a video created with him interviewing as if you were a guest on his show that he produces. You get the video files email to you after the Extravaganza for whatever use you want-very cool. www.BookMarketingWorks.com

Steve Replin
Legal Info to Keep You from Going OFF the Edge
Publishing and Authoring can be legally overwhelming. Steve will be sharing a variety of tips that will answer questions that every author has. www.ReplinRhoades.com

Judith Briles
Author YOU: Building and Creating Your Author and Book Platforms

Your Platforms are so much more than who follows you in social media. They are the core and essence of your vision. Get the Who, What, Where, Why, When and How from the master at creating platforms that have a deep-diving impact on you and your book’s lifespan. www.TheBookShepherd.com

Matthew Bennett
How I Sold 5,000,000 Copies … and Strategies For How You Can, Too!
Book stores aren’t Matthew Bennett’s thing–supporting others are and he has successfully made a comfortable living for his family and delivered millions of dollars to others via his books. Come learn from a guy who authored a best seller on pregnancy using his own name and how he sold mega, mega copies. www.WritePrintSell.com

Amy Collins
2013: Making Money Selling Your Book in a Whole New World
Wearing a variety of hats is nothing new for Amy–the CEO of New Shelves, she knows book distribution, marketing–including odd-ball strategies–and has created strategies to get your book into every book store in a region, if that’s your goal. You don’t want to miss her session. www.NewShelvesDistribution.com

Book Agent Panel … Anita Mumm and Mark Malatesta
Selling to New York and Beyond …

A traditional publisher may be in your midst. Author U’s panel will deliver the who, what and why. Pick their Brains will be held on May 3rd. Join Anita Mumm (Nelson Literary Agency) and Mark Malatesta (Literary Agent Undercover) for an eye-opening session.

JV Crum
Your Millionaire Author Model
Who wants to be financially successful with their book? Who wants to make a meaningful difference with your message? Who wants to be a millionaire? JV Crum will show you a model that puts you on track to achieve millionaire status, he will open your mind to how to maximize your profits; how to make a difference; and how to live a life that matters ! www.ConsciousMillionaire.com

Hobie Hobart
Covers that Brand You and Your Book
Is your cover in synch with your message? With who you are? With your overall vision? Covers count … and so does your Branding. A perfect session for the Eaglet round. Hobie is a partner in Dunn-Design and has created award winning covers for decades. www.Dunn-Design.com

Bret Ridgway
Product Repurposing for Maximum Book Life
Does your book have a purpose? Do you know what it is? Have your thought of variations on its theme? How about creating it in different formats? You will after this session–Eaglet authors want to begin the “what if …” journey early in the authoring game. www.SpeakerFulfillmentServices.com

Jerusha Stewart
Legal Needs for Authors and Their Businesses

Where do you go to get help, fast, for copyright questions, business creation, business problems, heck even your own personal stuff. Jerusha works with Legal Shield, which just might give your the answers you need for minimal dollars. www.LegalShield.com/JerushaStewart

Amy Lang
Social Media 101 for Beginners
Social Media is over-whelming. And there are only so many things that any one author can absorb. This session is for anyone who is just starting down the path, or for that matter, anyone who wants to gaze at their belly button as ask, “Do I really need this stuff.” The answer will come. www.GeorgiaMcCabe.com

 

Wahoo … Rounds with the Pros is Back!
Late Friday afternoon, many of Author U’s Pros and Speakers will host table rounds of 10–it’s a collective “pick their brain” or it could be a mini talk–you never know. Tables will be labeled–you have three choices and a seat that lasts for 20 minutes before you get up and move to another. If a table is full, move to another. AJ White will be our moderator.

Wahoo … Author Shark Tank … NEW!
Three HOT sessions will be available. Only ONE Extravaganza Attendee can get his or her toe in a Author Shark Tank at a time. Our panel will listen for a few minutes to your pitch (hear/read that: LISTEN) and then decide IF and HOW they will help the author in the book quest. If could be money; it could be time; it could be a product–as in I have this that I sell all day for $797 and it’s yours; it could be printing reduction; it could be a book cover; it could be a discount on a layout; it could be … What it could be will be solely dependent on YOU and YOUR PITCH to hook them and could be worth many thousands of dollars. Or if you bomb, you may only end up with a shark tooth! To enter the tank, the cost is $500. There are only 3 spots–will one be yours? This is first come, first serve basis.

Wahoo … Create a Stellar Video (spots are limited!) BONUS!
Have you wondered why celebrities being interviewed on television can look so calm when millions of people are watching them? And have you ever wondered if you could do that? At the Extravaganza you will learn how to perform on national television and radio while appearing calm and collected during the Eaglet session Thursday.

The key to any good performance is preparation. Just as actors do, media guests need to know what they are going to say during all their performances and practice their delivery of each word beforehand. Adequate preparation will make you more confident in your ability to perform and help you relax while you are on the air. At the Eaglet/Newbie session on Thursday afternoon, May 2, you will get the prep info you need.

During the Extravaganza on Friday and Saturday, you have the opportunity to make a stellar, short video. The cost is only $50—use it for your website, YouTube channel—whatever! Brian Jud will guide you through your interview and you will get the clip emailed within a week after the Extravaganza. You must sign up to participate in the video shoot—there are limited slots available Friday and Saturday, shooting times are 10-3 each day.

Wahoo … Pick Their Brains Back again, this is the time you can get a face-to-face with many of our Speakers. Throughout Friday and Saturday, we have one-on-one sessions that last 15 minutes. Have your questions ready–get a maxi-consult in mini-time for mini-bucks. Cost is $15, moneys go to the Author U Foundation which will seed the Authors Hall of Fame. You must register for Pick Their Brains onsite at the Author U Registration Desk–it’s a first come, first served basis based on availability.

Wahoo … Saturday Laugh Special at the Improv!
The Extravaganza is over. If you are staying over before heading home, or a Colorado local, we are heading to the Improv for Laughter, supper and beverage. Author U will get you there. Cost is $15 a head–for the show–you buy food and beverage. Comic Hypnotist Rich Guzzi is the star of the night: Watch as Rich invites volunteers from the audience to be hypnotized right before your eyes and then puts them into the most outrageously funny situations you can possibly imagine. No two shows are alike and you will laugh till it hurts on this non-stop roller coaster ride of comedy mayhem. Here’s a clip: http://www.youtube.com/watch?v=zrBliaZWcro If you are going, you need to register for this by April 20th. Cost is $15 … you buy your own food and drink (discounted from $17). Send an email to Judith@Briles.com and put in subject line: comedy show. Author U will pre-pay for your ticket, you can pay at the Extravaganza when you check in.

Wahoo … Friday is Time to Eat, Schmooze, Party!
Author U Extravaganza’s rock and roll band rocks- fun for authors!!! See (and hear) what multi-award winning book cover and interior designer Nick Zelinger does in his spare time—it’s toe tapping, feet moving, even sign a few lines time at Author U! (Music by the Thin Ice Band – voted Colorado’s Number 1 Cover Band – 3 years running )

Wahoo … Get an Extra Ticket for the Friday Night Dinner & Band and Make It Date Night! Grab your favorite partner and attend Author U’s Dinner and Date special. The Ice Thin Band is back and ready to rock to the masses. Have a great dinner; listen to the band (voted Colorado’s #1); you may even want to sing along; or get your feet and bootie out on the dance floor. Ice Thin routinely sells out and they are the Extravaganza’s for the evening. All Friday attendees automatically have a ticket to Dinner. Bring your favorite date for only $35 … Hot!


Lead singer is our own Nick Zelinger–we will see him next year … get it on your calendar May 2-4, 2013 … great way to unwind after a jammed-packed information day.

How come the ones that work the hardest are the last to leave the party?! Author U members boogie at last year’s Extravaganza post dinner party.

Author U Welcomes its Exhibitors
for the 2013 Extravaganza!

Author Fulfillment Services
BlueInk Reviews
The Book Shepherd
Book Marketing Works
Brandt Doubleday
Casey Demchak Copywriting
Color House Graphics
Cornerstone Virtual Assistant
Editing By John
Four Colour Print Group
Friesens
Georgia McCabe Social Media Sensei

Hasmark Services
Hercules Freight
Illustrating You
King Printing
Kitchen Table Writing
Legal Shield
MiniBük
New Shelves Distribution
NGNG Enterprises, Inc.
NZ Graphics
Pathway Book Services
PR Leads
Premium Book Marketing
Sheridan Books
Social Media Management Services
Tattered Cover Press
Thomson-Shore
Total Printing Systems
WESType Publishing Services

Oct
12
Sat
eBooks and Book Celebrations/Events
Oct 12 @ 4:00 pm – 8:00 pm

Brunch and LearneVolution is part of your publishing empire. It has to be. Like a menu in a restaurant, eBooks are something that you should create when you create your print book. Or create an eBook, than maybe, create a print book. Then there’s an “a” book—audio.

eBooks now amount to 25 percent of all book sales… and there are strong indications of a flattening of the market with a cross over now to tablets … yet many eBooks can’t be read on a tablet and many tablet books can’t be read on eReaders, like Kindle and Nook. What’s an author to do?

Designer Nick Zelinger will walk you through the step-by-step process; how and why you need to think differently for your covers; what venues you should use to upload and broadcast and so much more. There’s lots to learn and you will get the visuals and the how-tos to make your “e” empire rock and roll.

At this Brunch & Learn, you will come away with:

  • The How-tos of eBook formatting … what works and what definitely doesn’t.
  • The differences between “fixed” formats and “flexible” formats and when you should use them.
  • What works in a standard eBook and what doesn’t.
  • How to include art, tables, graphics.
  • Why “e” covers need a twist.
  • The ins and outs of Amazon’s KDP program.
  • Strategies to market your “e” product line.

AuthorU EventBook Celebrations can be a Launch or a Hoopla. How do you create an event that is both awesome and successful … meaning your sell lots of programs?

  • Determining what type of event to create.
  • Examples of alternatives to traditional book signings.
  • Getting a crowd there.

Author U Chief Visionary Officer Judith Briles has been creating successful author events for years. She’s going to walk you through a variety to ideas to launch and celebrate your book that takes you way beyond the table in the bookstore. Be ready to come away with a flood of ideas to make you and your book stand above the book crowd–she promises that it will be Snappy, Sassy and Salty!

Cost: $30 for members, $45 for nonmembers
Date: October 12th Time: 10 am to 2 pm Location: Doubletree SE, Aurora (225 and Iliff)

Register now!

Member
Non-Member
Jan
7
Wed
WebinarGold: How to Create Compelling Characters
Jan 7 @ 4:00 pm – 5:30 pm

Do you have characters or stories in your books? Will your reader love ’em, hate ’em … or just not care? It’s a critical question that every author needs to deal with.

Webinar Gold

You can have the most compelling and creative plot out there, but without good characters your story just won’t move. But how do you come up with compelling characters that readers can relate too and get behind? That will be the subject of this webinar. We will delve into the creation of characters, and even how to write bios for them so we have something to refer back to when writing. So please come join me as we go over how to create engaging characters. Date is Wednesday, January 7th –details on the Events tab on the website. Freebie for AuthorU.org members. Get ready for Publish Smarter … Not Harder. Watch for the dates and get them on your calendar. Archives will be in the Logged in Members Only section. Check this month’s webinars under the Events tab.

Date: January 7th
Time: 6 pm Eastern, 4 pm Mountain
Location: Anywhere your laptop is.
Register:  https://attendee.gotowebinar.com/register/9178102207940740098

May
7
Thu
2015 Extravaganza May 7-9 @ Renaissance Hotel Denver
May 7 @ 10:00 am – May 9 @ 5:00 pm
slide-01
ORDER NOW! About At A Glance Exhibitors Accommodations

Author U Extravaganza! May 7-9, 2015
 

Join Us for Author U’s Extravaganza
May 7-9, 2015 at the Renaissance Denver Hotel

reserve your room at 800-HOTELS-1 or 800-468-3571 and ask for AuthorU rate

 

 

 

 

About

Make It So! You will be engaged over the 3 jammed-packed days, learning and working with amazing book marketing strategists, publicists, Internet gurus … all done in an intense workshop environment. A HUGE Thank you for IngramSpark for sponsoring WI-FI for all three days to all attendees and Exhibitors.

Bonus Session on Thursday, May 7th will be with Heather Lutze, one of the top Social Media Internet Marketing and Social Media Strategists and author of The Findability Formula, Thumbonomics and her just released Marketing Espionage. You and your book can’t afford to miss this session.

Hayley Foster will walk you through how to create a TED and short talk, John Kremer will soar your Boards with his awesome marketing strategies using Pinterest, Hunter Boyle will soar your eMail Marketing, Joan Stewart will divulge Free Graphics Tools for Authors and How to Use Them for Publicity and Social Media Campaigns, Lori Gama will reveal New Social Media Marketing for Authors, Joel Comm will knock your socks off with his moxie on all things marketing and tricks of the trade within social media & how to be an Awesome Author and Daniel Hall will be back to reveal an astonishing variety of new tools to use to boost your presence and monetize your products (a product is a book!), you will get the inside scoop on all things in the Book Review area … and so much more.  

You will find workshops on the latest in eBook Strategies for Creation and Selling, , Google Authorship, Children’s Books (including how to morph yours into one), Selling Your Book to Foreign Markets, Getting the Right Book Reviews and What to Do When You Get Them, The Anatomy of CrowdFunding, Mastering Amazon and so much more.

JImmy Wayne

HOT!  Jimmy Wayne is coming to the Extravaganza to entertain and delight attendees on Friday evening.  A donation will be made to CASA, the National Court Appointed Special Advocate Association.  Jimmy is the national spokesperson.

His book, Walk to Beautiful, will be available to purchase onsite.

DON’T MISS: An Evening with Jimmy Wayne…

His Journey, His Book, His Music.

Extra tickets available ($60) for Jimmy Wayne Entertainment and Gourmet Dinner!  

If you’re registered for the Extravaganza, your ticket is already included.

Click here to purchase

A huge country music star, he’s also the author of  the just released Walk to Beautiful which will be available to purchase onsite and get signed.  Jimmy is a former foster kid turned country music singer/songwriter Walk to Beautifulwhose songs and story highlight his mission to bring awareness to kids who age out of the foster system and become homeless. With hits such as Put Your Hand In Mine, I Love You This Much, and Paper Angels, he released Do You Believe Me Now, his biggest hit to date for which he earned the millionaire award for having 100,000,000 radio spins in America.

In 2009, Jimmy toured with Brad Paisley and recorded Sara Smile with Hall & Oates. The next year he became CASA’s national spokesperson and released the novel Paper Angels. In 2012, Jimmy helped get the bill passed extending the age of foster care to 21 in both California and Tennessee. Jimmy lives in Nashville and continues to raise awareness for kids by writing, singing, and speaking.

Jimmy walked halfway across America to raise awareness for foster kids–from Nashville to Phoenix. Don’t miss this amazing man!

Walk to Beautiful is the powerfully emotive account of Jimmy’s childhood and the unconditional love and acceptance Russell and Bea Costner gave to Jimmy. This elderly couple provided a stable home and the chance for him to complete his education. Jimmy says of Bea, “She changed every cell in my body.” After his high school graduation, Jimmy went on to earn a degree in Criminal Justice because, as he says, “I knew a lot about it.” But in his heart Jimmy wanted to write songs and sing. 

A music company opened its doors to Jimmy, and he moved to Nashville to pursue his dreams. He had several memorable hits, such as I Love You This Much, Paper Angels, and Do You Believe Me Now, which remained at #1 for three consecutive weeks on the Billboard Chart.

But success was not satisfying. Jimmy remembered where he came from, and he wanted to give back. With his Meet Me Halfway campaign—a 1,700 mile walk from Nashville to Phoenix—Jimmy walked halfway across America, raising awareness for foster children. Along the way he not only found a lot of crazy things, such as coins, keys, a plastic Jesus, and a Lucille Ball ashtray; but he also found himself. And more important, he found a way to forgive the people who had hurt him. Jimmy learned how to walk to beautiful—and so can you.

 ~~~~

Are you ready to Make It So? … as in make your book a success? Make you a success? Sell your book for foreign rights? Take your branding and positioning to the next level? Get the latest and greatess the social media worlds? Be totally findable in the cyber world? Be an awesome author? Get your book reviewed? Create a killer podcast that brings you sales and business? Do your book marketing on a shoestring budget? Working with the latest in the “E” world? Getting your book distributed and book orders fulfilled? Crafting a speech that brings in money and sells books? Designing the book you’ve always wanted? Creating and Crafting products from your expertise and book?

BONUS TIME

Bonus #1 The Author Shark Tank is back and will be held late Thursday afternoon. There are 4 spots in the Tank–are you ready to dive in and see what AuthorU’s Friendly Sharks can do for you?  Cost is $500 … ONLY 2 spots left. authoru-shark-tank

There are a total of 4 HOT sessions available  … only ONE Attendee can get his or her toe in the Author Shark Tank at a time. Our panel will listen for a few minutes to your pitch (hear/read that: LISTEN) and then decide IF and HOW they will help the author in the book and publishing quest. The Author Shark Tank will be held late Thursday afternoon, May 7th. ONLY 2 spots left.

The Friendly AuthorU Sharks like passion, persistence and excellence. They will provide incentives to writers and authors who demonstrate it in publishing and authoring through a variety of awards that pertain to their own expertise and product line. To enter the tank, there’s a fee.

Bonus #2 Don’t miss the Deep Dive Dinner Workshop that will be presented by Heather Lutze on SecretThursday night right after the Eagle and Eaglet sessions. Findability for You and Your Book is the Focus PLUS How to Spy on Your Competition. Be there–it’s included for all who register for Friday and Saturday through March, then it’s a separate pay item.

Bonus #3 The WINNERs of the Draft to Dream Book Competition will be announced on Thursday during Dinner and just before Heather’s Lutze’s not to be missed Deep Dive Workshop.Draft-to-Dream-Book-Publishing-Competition-300x300

Bonus #4 The Exhibits will OPEN at 2 pm on Thursday … and be available to the publicexhibitors until dinner starts. Tell your friends–it’s a great time to meet those who make books happen right here in Denver.

Bonus #5 EXTRA TICKETS are available for the Evening with Jimmy Wayne–these include the complete dinner. Jimmy Wayne

 Bonus #6 Sizzling Hot! AUTHOR PHOTOS Award winning author photographer Ashlee Bratton will have her lenses ready to focus on up to 20 attendees for personalized Author Portraits. There’s magic in her eyes as she creates photos for your books, blogs … anywhere. The cost is only $250 per session. ashographyYou get a CD to use anytime, anywhere. Call 303-885-2207 to book your slot now!

 

At A Glance

Who’s speaking at the Extravaganza this year?

 

You and Your Book

Thursday, May 7, 2015
     
9:00-9:20am

Dr. Judith Briles

You and Your Book

The Business of Authoring and Publishing
9:25-10:15am Hunter Boyle

Your DIY Digital Marketing Action Plan 

10:15-10:30am

Break
 

EAGLES

EAGLETS
10:30 – 11:15am Judith Briles
 Pre-Publication Marketing with Crowdfunding
Nick Zelinger
Nuggets for Newbies and Trends in Cover Designs
11:20 – 12:05pm Marty Dickinson/Gary Jezorski
 How to Sell More Books…Faster…and Keep More of the Money!
PANEL: Everything You Need to Know about Book Reviews
Moderator: Dr. Judith Briles
Joan Stewart, Patti Thorn and Victoria Sutherland  

12:05 – 12:50pm

Lunch on your own

12:50-1:35pm

Susie Scott
Creating a Video Book Teaser Trailer
Steve Replin
Legal Hot Potatoes: How to Stay Out of the Fire When It Comes to Your Book and Blogs
1:40-2:25pm Mara Purl
Creating Dialogue, Scenes and Killer Copy
Bill Van Ordsel
How to Fuel Your Book

2:25-2:35pm

Break

2:35-3:20pm

Kelly Johnson
 Gizmos and Gadgets: Creative and Easy Tools for Authors
Joan Stewart
Free Graphics Tools for Publicity and Social Media

3:25-4:10pm

Angela Bole
 What’s Happening in Indie Publishing Today
Nick Taylor
eBook Strategies That Roar
4:15-6:00pm Shark Tank
6:00-6:40pm Dinner and Book Awards
6:45-9:00pm Heather Lutze – Workshop:
Findability for You and Your Book and Spy on Your Competition

 

Friday, May 8, 2015
   
   
8:00 – 8:20am Dr. Judith Briles
Welcome
8:25 – 9:30am  Joel Comm
How to Be an Awesome Author
9:35 – 10:35am Hayley Foster
Short Talk … Big Impact – Creating a TED Talk
10:35 – 11:15am Break and Exhibits
11:15 – 12:15pm Sandra Beckwith
How to Build Book Buzz 
12:15 – 1:15pm Lunch
1:15 – 2:15pm Joan Stewart
How to Become the Go To Expert in Your Topic or Niche
2:20 – 3:20pm Lori Gama
New Social Media Marketing for Authors: Are You Soaking It Up?
3:20 – 4:00pm Break and Exhibits
4:00 – 5:00pm John Kremer
How to Market Your Books Using Pinterest
5:10 – 6:15pm Rounds With The Pros
6:30 – 9:00pm Dinner and Entertainment
Saturday, May 9, 2015
 7:05 – 8:15am  Sunrise Workshop with Amy Collins
How to Beat Amazon at its Own Game
7:05 – 8:00am Coffee and Exhibits
8:15 – 8:25am Dr. Judith Briles
Welcome Back
8:25 – 9:45am Daniel Hall
Creating High Profit Info-Products (Even If You’re A Fiction Writer)
9:45 – 10:30am Break and Exhibits
10:30 – 11:20am Lori Ruff
Build Your Influence and Amplify Your Brand
11:25 – 12:15pm Robin Cutler
The Business of Indie Publishing: Integrated E & P Solutions That Work from Ingram Spark
12:15 – 1:25pm Lunch and Final Exhibits
1:25 – 2:15pm Lisa Hale and Nancy Chen
Positioning and Branding Yourself for Profit: Your Prereq for $ucce$$
2:20 – 3:10pm Victoria Sutherland
Selling Foreign Rights
3:10 – 3:20pm Break
3:20 – 4:10pm Rebecca Finkel
Books Open Up – Readers Fall In: Design … What’s Between the Covers
4:15 – 4:55pm Dr. Judith Briles
Crafting a Podcast: Growing your Book Business
4:55pm Wrap Up and Drawing for FREE 2016 Extravaganza spot

 

Exhibitors

AuthorU Extravaganza 2015 Exhibitors

Accommodations

Note: Be conference savvy … stay at the hotel, even if you are a local–these are long days. Author U has a block of rooms at the Renaissance Denver Hotel, our Extravaganza site, at a reduced rate of $119 that can include days three days before the Extravaganza and three days post–online booking is higher than this rate!
Make your reservations NOW  … call 800-HOTELS 1 (800-468-3571). Make sure that you ID the Renaissance Denver Hotel and the AuthorU group rate.

 
 

ORDER NOW

Bonus-You may register additional friends, colleagues or family members for a reduced fee who are not already AuthorU members. Most meals are included. You will be invoiced and your credit card charged the balance split on  February 15th.      Make It So and Count me in for the Author U Extravaganza 2015!

Just click on the price below that is for your event(s)-or print out and fax in to 303-627-9184 … and we will Count YOU in!

*Join Author U and receive AU Member price.

*Please add me as a new member for $99!

 

  February 1st – April 9th After April 9th
EVENT OPTIONS MEMBER NON-MEMBER MEMBER NON-MEMBER
1st Registration  $445 $545  $495 $595
Additional Registration   $275 $325 $295 $375
Deep Dive Session $75 $95 $85 $105
Eagle Session -Thur   $75 $95 $85 $105
Eaglet Session – Thur $75 $95 $85 $105
Friday Only      $275 $325 $295 $345
Saturday Only    $225 $275 $245

$295

 

     Total Extravaganza 2015 Registration: $ _____          *Please add me as a new member for $99 _____

Name(s)__________________________________________________________________________________________
Address ______________________________________________________________Zip ________________________
email __________________________________________ Cell Phone ________________________________________
Credit Card # ______________________________________________________ Exp ____________ CVV ________

*Join Author U and receive AU Member price.

Checks should be payable to Author U, a 501(c)6 organization.    Registration may be faxed to 303-627-9184 or mailed to: Author U % Judith Briles ~ 14160 E Bellewood Dr. ~ Aurora CO 80015 or completed online. 

There will be no refunds for cancellation 0- 31 days BEFORE the start of the Extravaganza. There will be a cancellation fee of $200 if cancelled 32 or more days before the scheduled Extravaganza. A non-refundable deposit of $100 reserves your registration cost.
Reserve your room at 800-HOTELS-1 or 800-468-3571

AU Extravangza Test 2

Oct
26
Mon
October 26th Salon: Everything You Need to Know About CrowdFunding!
Oct 26 @ 6:00 pm – 9:00 pm

icon_evening-salons

October 26th Salon:

Everything You Need to Know About CrowdFunding and You Didn’t Know to Ask … Start Building Your Campaign Tonight!

 

 

There’s nothing like having cash to fuel your book project. You can use your own; you can borrow it; you can have a massive garage sale … or you can do it the OPM way—other people’s money.

 

Judith is going to walk you through how to create a CrowdFunding campaign, step-by-step. She’s worked with several authors who have all succeeded. Yes, it’s work—but how else are you going to get moneys that you don’t have to pay back? If you don’t think you have the ultimate winning lottery ticket, here’s where to start.

 

Don’t miss this Salon for GOLD and BestSeller members only. You will have extensive handouts with it.

 

Must have to participate in this session: Your laptop, images that can be used to enhance any slides you start to create—the more the better. If you have key phrases and quotes that link to what your expertise is and your book is about, have them already written in a file. You will get video tips as well.  Expect a few hot seats.

 

When: Monday, October 26th     DINNER INCLUDED

Time: 6 to 9 pm

Where: Judith’s Offices, Aurora

Cost: $30 – You are encouraged to get Judith’s book on Amazon and bring it with you that night, The CrowdFunding Guide for Authors & Writers.

Mar
9
Wed
WebinarGold: How To Find Powerful Influencers on Amazon to Review Your Books and Help You with Your Marketing–for Free
Mar 9 @ 4:00 pm – 5:00 pm

 

webinar-gold

 

HOT new webinar on Wednesday, March 9 ( 6 ET, 5CT, 4MT, 3PT).If you want to sell thousands of books on Amazon, there are a few things you need to do to make it happen. One of those is to get BOOK REVIEWS.

 

 

image001 (1)

Register here: https://attendee.gotowebinar.com/register/5310974687142252546

You need far more than a handful of them.

Book distributor and AuthorU Board member Amy Collins recommends 25 REVIEWS within one week of your launch date. Gulp … do you have at least 25 on your Amazon book page right now?

How would you like to find the most powerful influencers on Amazon to goose your book sales … and do it for free?

If you can eventually amass more than 100 legitimate reviews, Amazon becomes your cheerleader. It will consider paying for Google pay-per-click ads, and ads on Facebook and other sites, to pull people onto your Amazon sales pages. AuthorU member Steve Snyder (Shot Down!) garnered three special email blasts from Amazon recommending his book (that would have cost him thousands of advertising dollars … he got them for free. How? He had a 747 plane load of BOOK REVIEWS posted on his book page from happy Amazon buyers. Amazon’s mighty robots knew it had a winner in play.

What this means is that you should be contacting as many Amazon reviewers as possible–and not just the top 100 or even the top 1,000.

In other words, more social proof = more books sold. Simple, yes?

Here’s the problem: Sifting through all those reviewer profiles to find the ones that would be interested in your book can take days—weeks even.

There’s a much easier way.

I’m hosting a free webinar with online marketing expert Debbie Drum. She has published more than 50 books under various pen names, from 6 to 7:30 p.m. Eastern on Wednesday, March 9th, on “How To Find Powerful Influencers on Amazon to Review Your Books and Help You with Your Marketing–for Free.”

Debbie will explain how to find reviewers quickly, pitch them correctly, and avoid many of the landmines, like review swapping, that can cause major trouble for you and force Amazon to close your account.  She’ll also introduce you to a powerful tool that’s helping authors crush it by collecting dozens of Amazon reviews super-fast.

Register for the free training here:  https://attendee.gotowebinar.com/register/5310974687142252546

P. S.  Think about how many times you read reviews before you buy anything online, visit a restaurant, or see a movie. Book buyers LOVE BOOK REVIEWS …

I’ll be there … will you? 

signature - Judith TRN

Jun
8
Wed
The Indie Author’s Guide to Creating a Killer Media Kit
Jun 8 @ 4:00 pm – 7:30 pm

 

image001 copy

 

Time: 6 to 7:30 Eastern on Wednesday, June 8

Register at  https://attendee.gotowebinar.com/register/5859541930907013378

If you want to sell books, you need publicity. If you want the maximum publicity possible, you need a Media Kit for your fiction or nonfiction book.

Seven important audiences, including journalists, will expect one. And if you don’t have one, hope you never get a phone call from a journalist who hears about your book, wants to interview you and asks, “Can you send me your media kit?’

Publicity expert Joan Stewart, aka The Publicity Hound and a former newspaper editor, will explain the 10 essential elements in every media kit, when she’s my guest during a special 90-minute webinar at 6 p.m. Eastern Time on Wednesday, June 8. This is for authors who have written fiction or nonfiction, and for those who haven’t started their books yet.

You will learn:

  • How to use a media kit and how not to use it.
  • The seven important audiences for your media kit, and what they expect to see in it.
  • The correct format for writing a press release for a fiction book and one for nonfiction.
  • Why you should have more than one bio, and the exact word count of each one.
  • Tips for using photos in your kit to make the media’s job easy.
  • How to shave weeks off the tedious chore of creating a media kit from scratch.

As a special bonus, Joan will give away three 15-minute consultations, but you must join us on the call to be eligible.  

 

 

Jul
20
Wed
FREE Webinar July 20: Create the Press Release Every Author Needs
Jul 20 @ 5:00 pm – 6:30 pm
  1. Get Ready to Create the Press Release Every Author Needs for Promo! Bring your questions … there is a live Q&A within the webinar.
  2. Many listened into the superb free webinar Joan Stewart on how to create an off-the-charts media kit. Are you ready to now listen in to learn the step-by-step process to create an off-the-charts press release? PR
  3. One of the most difficult tasks in a book launch is writing the press release for you book.
  • It can’t sound like a free commercial that screams “Buy My Book!”
  • It must be interesting.
  • It must communicate clearly and concisely the target audience for your book and what they will learn, feel or experience when they read it.

    Get ready to be the “piper” to lead buyers to you and your book!

    Joan StewartJoan Stewart,
    aka The Publicity Hound a former newspaper editor, will walk you step by step through two press releases–one for fiction and one for nonfiction. You’ll learn not only how to write it, but how to use it in your publicity campaign.

    Judith Briles, The Book Shepherd and book publishing expert, will be your moderator.

  1. Date and Time:  Wednesday, July 20th at 5 PM Mountain (4 PT, 6 CT, 7 ET)
    Location: Anywhere your computer is

REGISTER: https://attendee.gotowebinar.com/register/5528808833818352642

Aug
11
Thu
AUG WEBINAR Create WorkBooks and Adult Coloring Books
Aug 11 @ 5:00 pm – 6:00 pm

Get ready to create a variation of your book and expertise that Marvel Comics would be proud of! With the ability to tap into Amazon’s CreateSpace and IngramSpark, you too can join the crowd that had gotten the “how-tos” of creating workbooks, guidebooks, comics … even adult coloring books (not to mention kiddos). If you publish children’s books and adult coloring books or even if you publish nonfiction … OR, are thinking about doing it … you’ve got to see how this is done … and learn how quickly you can convert ANYTHING into a snappy and sassy new product.

ship1

Register here (even if you can’t attend live, you will get the replay the next day): https://attendee.gotowebinar.com/register/1767883132402882306

If you could do this quickly and easily, you can increase your monthly passive income with a snap of a finger (well kind of).

Here’s your question: Are you ready to catch a new wave of ideas and repurposing for you and your books? One that coattails to a top selling trend for adults?

There are a lot of sticky details when it comes to publishing physical books and physical color books that you will want to throw your laptop into the ocean because it could be so confusing! This webinar will be your lifeline … learn how and discover how you can add income to your cash water-way.

NEW! SPEEDBOAT Printing and Publishing Webinar on Thursday, August 11th—it’s another freebie. There’s so much you can do to create new products that are a variation of what you currently have. The time is 4 PT, 5 MT, 6 CT and 7 ET. Expect a fast hour.

Even if you can’t attend “live”, register to get the replay: https://attendee.gotowebinar.com/register/1767883132402882306

Are you aware that adult and kid coloring books are hot in book sales? Would you like to know how to convert what you have written and create them? How about spiffy newsletters, guides, and workbooks?

Get ready for a speedboat of a webinar. We are going to show you how to make a full-color book fast. It’s all in this week’s WebinarGold on Thursday, the 11th.

 

Jan
2
Mon
Get ready for the Author Marathon Webinar Derby! We have a FULL WEEK of goodies for you …
Jan 2 @ 2:55 pm – 3:55 pm

Get ready to receive the Perfect Gift for yourself; your book, your authoring success all week!

This week, and this week only, the AuthorU Elves have picked the best of the best … an exclusive one time only Re-run of our top Webinars with their discounted offerings on ‘live’ through New Year’s Day. It’s an Author Marathon Webinar Derby!

From now until midnight on January 1, you have the opportunity to listen and view each any time, any day, a total of 7 excellent information packed webinars.

Join Judith Briles as she hosts Joan Stewart for Soaring with a Hot Media Kits and Creating Press Kits that Hook the Media’s Eye; Amy Collins for Getting Your Book into Libraries and Selling to Independent Book Stores; Daniel Hall with the How-tos of Creating High Profit Info Products and Morphing Your Book to Say Hello Hollywood; and Kathy Meis’ Bublish Delight.

Below is the link to each Webinar Replay. Remember: all are available from now through midnight January 1 … then they go away.

From Joan Stewart,

Creating Press Kits that Hook the Media’s Eye July 20 Replay page: https://attendee.gotowebinar.com/recording/9065635374375223298
Soaring with a Hot Media Kits June 8 Replay page: https://attendee.gotowebinar.com/recording/7951153896718334722

 

From Kathy Meis,

Bublish Delight   https://youtu.be/2W2OYo3Wjk4

Note to all: The code date at the end of the webinar on the slides has been reactivated and will carry the January 1 deadline.

 

From Amy Collins,

Getting Your Book into Libraries
http://realfastlibrarymarketing.com/briles/

Selling to Independent Book Stores
http://realfastindiebookmarketing.com/briles/

 

From Daniel Hall

 

How-tos of Creating High Profit Info Products
http://RealFastInfoProduct.com/briles

Morphing Your Book to Say Hello Hollywood
http://realfasthollywooddeal.com/judith/ or
http://realfasthollywooddeal.com/briles/

 

Feb
4
Sat
February 4th: Breaking through Social Media Phobias – It’s a Must! @ The Colorado Automobile Dealers Association (CADA)
Feb 4 @ 8:30 am – 12:00 pm

 

Many of us experience dread when thinking or talking about using social media venues to sell our books. Yet, as authors, we need to break through these fears in order to sell our books, attract future readers and influence the media. Attend this event to learn about ways to blast through your phobias, sell your books faster and build the number of followers (aka potential readers). 

 

Speakers:

 

  • Debra Jason, How You Can “Create a Thunder” to Sell Your Book (Brag: Sold an additional 200 books in 30 days using this social media platform!)
  • Laurie Weiss, Featured Author of the Month (Brag: She can help you reduce anxiety about anything!)
  • Erin Cell, Increasing Sales through Twitter (Brag: She’s the mastermind behind the inaugural Social Media Day Denver event!

How You Can “Create a Thunder” to Sell Your Book

After spending a year working on my book, I proudly held the physical proof in my hand. As I began planning the official book launch, I was introduced to a cool online marketing tool that helped me achieve a broader reach – broader than I could have ever imagined.

This cost-effective marketing tool helps you “create a thunder” as your announcement travels across social networks. It resulted in my book having a social reach of more than 1.4 million viewers and ranking in Amazon’s Top 10.

The good news? You can do this too when launching your book!

  • Create a buzz around your book before it launches.
  • Amplify your message across social media.
  • Build your social reach without asking your network to dip into their wallets.
  • Launch a thunderous online campaign in 3 simple steps.
  • Design an attention-grabbing graphics even if you’re not an artist.

 

Debra Jason is an author of the award-winning book, Millionaire Marketing on a Shoestring Budget™, Debra Jason is also a speaker, copywriter, and multi-faceted marketing mentor. A recipient of the Boulder Chamber of Commerce’s Small Business of the Year Award, she started The Write Direction in 1989. Her mission is to empower you with the cost-effective marketing strategies you need to gain exposure for your book so that you attract a steady stream of happy readers.

 

 

 

Featured Author of the Month: Dr. Laurie Weiss

 

After over 40 years practicing psychotherapy and coaching, Relationship Communication Expert, Dr. Laurie Weiss had no intention of starting a new phase of her career. Then a colleague helped her resolve a persistent, stressful problem using an amazing new technique. She was astounded that he did it in just a few minutes, using only words while standing on the sidewalk outside of a restaurant. As a Psychotherapist, Coach and Consultant Dr. Laurie has been helping clients reclaim life energy and find joy in life since 1972.  She has taught professionals in 13 countries and authored 8 books that make complex information accessible to anyone. Her latest, Letting It Go, reflects her expertise in the rapid anxiety and stress relief process she first encountered that fateful evening. She is a long time member of AuthorU.

Dissolve Social Media Blocks—Yes, Really!

  • Identify what scares you most
  • Picture your “why”
  • Use 3 sentences to change the picture and dissolve the blocks

Increasing Sales through Twitter

Looking to increase book sales through the use of social media, more specifically, Twitter? We will start with the basics & learn the language of Twitter. Building a Twitter Tribe is key to increasing your exposure on the platform, we will walk through engagement and follower tips & tools. As with all marketing, you need a plan, learn how to create a winning content & engagement strategy for Twitter to help you increase your online sales.

  • Twitter Talk – Learning the Language
  • Building Your Twitter Tribe
  • Creating a Winning Strategy for Twitter
  • Twitter Tips & Tools
  • Increasing Sales through Twitter

 

Erin Cell is a social media strategist, consultant & speaker who is passionate about helping businesses (and authors) understand the power of social media. She has helped thousands of authors, business owners, entrepreneurs, and executives improve their online presence while saving them time and money. She is the mastermind behind the inaugural Social Media Day Denver event in partnership with the Colorado Women in Social Media. She speaks regularly around the Denver area to a variety of groups, including SCORE Denver, Polka Dot Powerhouse, Denver Start-up Week, and hosts her own Social Success Club Meetup.

 

REGISTER NOW … costs go up on the January 28th.

 

GOLDden

 

Gold members need to login to Member site to register.

 

 

BASIC

 

May
6
Sat
May 6th: Improve Your “Author” Visibility
May 6 @ 8:15 am – 12:00 pm

This month we will focus on showcasing you!

  • Are you ready to sell more books?
  • Do you know how to create a brand that shows off your best side, on and off camera?
  • Are you aware of how to consistently influence, market and pitch yourself to get noticed?
  • Are you ready when a publicist or event planner calls for a TV or radio spot?

All of you know that walking your talk is an integral part of personal and professional branding. As an author, you need to look and sound your best. When you pitch your books, you’re pitching yourself! When you get that long awaited call, you want to be ready. Too often when you get the call, you focus on scripting what you’ll say and forget to plan on how to look. Remember, over 80% of what people hear is what they see!

This morning will provide a practical approach that can save you, both men and women, from wishing for a do-over! Today’s speakers will help us look our best in person and sound our best on paper! They will share their secrets of how to become successful. When you leave, you will be ready to fine-tune your brand and ready to win the pitch.

Success is knocking! Are you ready to sell more books?

Speakers:

Rhoda Johnson, Hollywood Secrets to Showcasing You (Brag: Image Consultant and
Columnist, former Hollywood makeup artist)

Want to increase book sales? How you look in front of the camera and on speaking engagements tells a bigger story. Learn how to improve your personal brand to optimize your social media presence and attract potential readers. Discover the Hollywood secrets of maximizing your image to engage your audience. Note: authors Ronald Beach and Connie Pshigoda have graciously agreed to be models!

  • Your personal brand should help you, not hurt you
  • Simple techniques that will attract people to you
  • Be prepared to look your best on camera
  • Current trends to use and ones to avoid
  • Looking your best sells more books

Rhoda Johnson received a Fashion Merchandising Degree from Brooks College in Long Beach, California and has studied makeup artistry at Cinema Secrets in Burbank California. She received a license to teach Personal Development from John Robert Powers in Cerritos, California and JF Images Talent Agency in Denver, Colorado. Rhoda has over 35 years’ experience collectively as an Image Consultant, Makeup Artist, Jewelry Designer, and Motivational Public Speaker.  She also writes a monthly beauty and fashion column for 50 Plus Marketplace News.

Jill Christensen, How to Become a Noted Influencer (Brag: Recognized by Engagement101 as one of the Top 100 Employee Engagement Global Influencers of 2017, alongside Richard Branson and others.) Featured Author of the Month.

Book sales, speaking engagements, and your reputation will soar if you can position yourself as a thought-leader and noted influencer on the topic of your book.

How to Become a Noted Influencer
1. Pick a Lane
2. Determine Your Target Audience and Research Where They Are Online
3. Develop a Strategic Plan to Position Yourself as a Thought-Leader in Your Space
4. Gauge Your Progress and Course-Correct if Necessary
5. Be Open to Building on Your Success – Do Not Rest on Your Laurels

Jill Christensen has three decades of consulting, speaking, and most importantly, real-life, in-the-trenches global Fortune 500 executive-level experience. She has served as the head of global Internal Communications at both Avaya and Western Union, has a Six Sigma Green Belt, authored the best-selling book, If Not You, Who? Cracking the Code of Employee Disengagement, and was recently named one of the Top 100 Global Employee Engagement Influencers of 2017.

Marilyn Heywood Paige, Leveraging Media to Sell More Books (Brag: Former event planner with B&N!)

Earned media is one of the most powerful marketing tools because it’s not you telling people how great your book is, it’s a trusted media outlet telling them. Earned media opens new audiences to you and gives you more credibility.

Today you will:

  • Learn the do’s and don ts of pitching to the media
  • Discover how and when to approach journalists and bloggers
  • The elements of a good pitch
  • How best to leverage a media placement once you’ve earned it

Marilyn Heywood Paige is the Vice President of FiG Advertising and Marketing in Denver, a full-service marketing agency that moves the needle for small businesses. She was the marketing and public relations manager for Barnes & Noble for ten years where she worked with over 600 authors, helping them market their books more effectively.

 

 

GOLDden

 

Gold members need to login to Member site to register.

 

 

BASIC

 

 

Nov
8
Wed
WebinarGold: Why you should have a Coloring Book around your Expertise, or Something New
Nov 8 @ 12:00 pm – 1:00 pm

Are you ready to tap into an ADULT craze that doesn’t to appear to have an end in the short-term horizon?

Did you know that adult coloring books are rocking it in book sales?

But consider this…

Adult coloring books and other low content types of books are easy to create and profitably publish IF you know how to use complicated graphics like Photoshop or Gimp Shop. 

But what if you don’t? As you like the idea … but where is the Dummies version?

Get ready … this webinar has that solution for you.

On Wednesday, November 8th, we’re going to show you a brand-new way starting at NOON Mountain time—11AM Pacific and 2 PM Eastern.

Here’s the other great thing you can use this to create:

  • Adult coloring books
  • Children’s coloring books
  • Maze Books
  • Game Books
  • Action Guides
  • Journals
  • Diaries

and much, much more!

Get ready to create new products that compliment what you have now. Create something spanking new. And have fun.

Register here: https://attendee.gotowebinar.com/register/8441475619286147586

 

May
30
Thu
Power Packed Social Media BIG 5 MAY Webinar Series
May 30 @ 11:00 am

Get ready to snap, crackle and truly POP using the social media platforms for Facebook, Twitter, LinkedIn, and Instagram PLUS how to get to your ideal target market. It all happens in the BIG 5 May Webinar series.

AuthorYOU will deliver an every Thursday live session beginning at 11 a.m. Mountain Time throughout May. Each will last up to 90 minutes, depending on the question. This is a special PAID webinar series, not a freebie.

Put the 2, 9, 16, 23, 30 on your calendar now. If you are registered, you will get the replay. It will not be available to the public.

There are two ways to participate.

  1. Get all 5 for $100 (saving $25)
  2. Cherry pick which ones you want at a $25 each

Session 1 (up to 90 Minutes):

How To Identify & Connect With Your Target Market Using Social Media

In this interactive 1-hour session with Karen Liz Albert, you will conduct exercises that will help you gain clarity on your target market, how to locate that target market on the internet through strategic keyword research, and use the top social media platforms to increase brand awareness and book sales.

Session 2 (up to 90 Minutes):

How To Strategically Use Facebook Business Pages to Increase Reach & Engagement

In this 1-hour session with Karen Liz Albert, you will learn the most effective ways to post, when to post and what to post to gain massive exposure and community engagement.  In addition, you will learn powerful action-steps that will help you connect with strategic referral partners and find relevant content for your community using your Facebook business page.

Session 3 (up to 90  Minutes):

How To Gain Followers & Increase Brand Awareness Through Your Instagram Business Page

In this 1-hour session with Karen Liz Albert, you will learn the most effective ways to use your Instagram business page to increase followers through business page optimization, strategic use of hashtags, images, and call to actions.

Session 4 (up to 90  Minutes):

How To Maximize Your Use Of LinkedIn

In this 1-hour session with Karen Liz Albert, you will learn the importance of being found by the right LinkedIn contacts and finding the right LinkedIn contacts to establish powerful connections that will increase your sales force. 

Session 5 (up to 90  Minutes):

How To Strategically Use Twitter To Gain Brand Awareness and Book Sales

In this 1-hour session with Karen Liz Albert, you will learn Twitter tips & tricks that will help you strategically manage your twitter account to connect with the influencers and your target market.

Count me in for all 5: $100

I want just a few ( identify which):

Session 1 – Target Markets    $25

Session 2 – Facebook              $25

Session 3 – Instagram            $25

Session 4 – LinkedIN            $25

Session 5 – Twitter                $25

Choose Your Sessions Below

Note: You will receive email invitations to register/join the webinar a few days prior to each webinar date that you sign up for. Keep a look out for the email. The replays will also be available to you. 

Social Media Big Five, Choose your Sessions

Mar
24
Tue
Create the Ultimate Card Deck for Your Book, Your Expertise, and to Sell
Mar 24 @ 4:00 pm – 5:00 pm

I have something for you to put a smile on your face; something that will add a NEW product to add to your “influencer” deck; and it’s the perfect webinar to jump into in the “hunker down” mode that we are all in. So, stay put—it’s all happening via your computer.

-Learn how to create an awesome Deck of Cards that will compliment your book and your expertise.
-Expand your creativity with what you have already written; what you are currently writing; and thinking forward with.
-Discover the 3 questions you must answer to get started with your Card Deck.
-Learn why a Card Deck is a perfect add-on for your authoring and publishing business.
-Very cool ways to leverage and use your Card Deck.
-How to use an “E-Strategy” developed by Rosie Batista to create your customized Card Deck.
-How you can do this yourself!

Your presenter is Rosie Battista, aka Queen of Card Decks. Rosie has created an easy-peasy method to put together your own Card Deck

Be there: TUESDAY, March 24th … It starts at 3 p.m. Pacific – 4 Central – 5 Mountain – 6 Eastern. YES, I’m recording … but you need to be registered to get the replay. Your name will be added to our preferred email list.

After registering, you will receive a confirmation email containing information about joining the webinar.

Register here: https://register.gotowebinar.com/register/6008951298160096013

Feb
1
Tue
WEBINAR: Create the Path for Total Visibility and Massive Impact
Feb 1 @ 1:00 pm – 2:00 pm

The Path to Total Visibility & Massive Impact

Do you want to get on more stages and platform faster and easier? That should be a YES!

There are millions of stages out there just waiting for you—on a vast number of platforms—live and virtual stages, podcasts, radio shows, videocasts, virtual summits, TEDx events and more . If you aren’t taking advantage of them, your business or your book are likely underperforming! Access them as a speaker and you will see an instant turn-around!

But finding and getting on these stages can be daunting and intimidating. Do you have the time to do this research?

Get registered for The Path to Total Visibility & Massive Impact and hear booking expert Jackie Lapin on all the shortcuts available to you to help you get booked on all of these platforms! Whether you plan to do the booking yourself or outsource the outreach, she’ll give you answers to all the roadblocks that have stifled your speaking—and sales–in the past!

You will learn:

  • How do you identify the right podcasts and get booked on them.
  • Where to start when it comes to live and virtual speaking.
  • How to identify the right TEDx event to make your mark.
  • How to get featured on a Virtual summits.
  • The power of speaker, author, book and podcast one-sheets.
  • How to write the pitch or proposal letters that get you booked.
  • Other options if you are not a DIYer.

This live webinar will be recorded. All who are registered will get a copy within 24 hours of presentation.

Date and Time: Tuesday, February 1 at NOON MT.

Register: https://attendee.gotowebinar.com/register/6766084915537003534