eVolution is part of your publishing empire. It has to be. Like a menu in a restaurant, eBooks are something that you should create when you create your print book. Or create an eBook, than maybe, create a print book. Then there’s an “a” book—audio.

eBooks now amount to 25 percent of all book sales… and there are strong indications of a flattening of the market with a cross over now to tablets … yet many eBooks can’t be read on a tablet and many tablet books can’t be read on eReaders, like Kindle and Nook. What’s an author to do?

Designer Nick Zelinger will walk you through the step-by-step process; how and why you need to think differently for your covers; what venues you should use to upload and broadcast and so much more. There’s lots to learn and you will get the visuals and the how-tos to make your “e” empire rock and roll.

At this Brunch & Learn, you will come away with:

• The How-tos of eBook formatting … what works and what definitely doesn’t.
• The differences between “fixed” formats and “flexible” formats and when you should use them.
• What works in a standard eBook and what doesn’t.
• How to include art, tables, graphics.
• Why “e” covers need a twist.
• The ins and outs of Amazon’s KDP program.
• Strategies to market your “e” product line.

Book Celebrations can be a Launch or a Hoopla. How do you create an event that is both awesome and successful … meaning your sell lots of programs?

• Determining what type of event to create.
• Examples of alternatives to traditional book signings.
• Getting a crowd there.

Author U Chief Visionary Officer Judith Briles has been creating successful author events for years. She’s going to walk you through a variety to ideas to launch and celebrate your book that takes you way beyond the table in the bookstore. Be ready to come away with a flood of ideas to make you and your book stand above the book crowd–she promises that it will be Snappy, Sassy and Salty!

Cost: $30 for members, $45 for nonmembers
Date: October 12th Time: 10 am to 2 pm Location: Doubletree SE, Aurora (225 and Iliff)

Register now!

Member

Non-Member

October 26th Salon:

Everything You Need to Know About CrowdFunding and You Didn’t Know to Ask … Start Building Your Campaign Tonight!

There’s nothing like having cash to fuel your book project. You can use your own; you can borrow it; you can have a massive garage sale … or you can do it the OPM way—other people’s money.

Judith is going to walk you through how to create a CrowdFunding campaign, step-by-step. She’s worked with several authors who have all succeeded. Yes, it’s work—but how else are you going to get moneys that you don’t have to pay back? If you don’t think you have the ultimate winning lottery ticket, here’s where to start.

Don’t miss this Salon for GOLD and BestSeller members only. You will have extensive handouts with it.

Must have to participate in this session: Your laptop, images that can be used to enhance any slides you start to create—the more the better. If you have key phrases and quotes that link to what your expertise is and your book is about, have them already written in a file. You will get video tips as well.  Expect a few hot seats.

When: Monday, October 26th     DINNER INCLUDED

Time: 6 to 9 pm

Where: Judith’s Offices, Aurora

Cost: $30 – You are encouraged to get Judith’s book on Amazon and bring it with you that night, The CrowdFunding Guide for Authors & Writers.

June 4  

EVERYTHING Authors Need to Know About Intellectual Property and Few Know to Ask … 

8 AM registration and networking
Program starts at 9 and ends at Noon

… Intellectual Property … you want an expert who knows the ins and out of IP and is a master weaver in protecting the rights of owners of patents and trademarks.

Bringing that expertise to your Authordom and publishing success is what the June program is all about.

In the Saturday, June 4^th program, you will get sage and savvy advice and ahas “straight from the horse’s mouth” … Molly Kocialski knows intellectual property backwards and forward. And you will absorb and learn what IP really is, how to protect yourself, your books and anything else that falls under the IP umbrella.

Whatever your questions, our speaker this morning has seen it all. As an attorney, advocate and leader in the field.

• What is Intellectual Property and why should you care?

• How can you protect yourself?

• What steps should you take if your IP has been violated or stolen?

• When does it make sense to Trademark your material?

• What are the steps to take in Trademarking and what are the costs?

• And, of course, so much more!

Get ready to a fast-paced session with one of the top experts in the country. You don’t want to miss this Saturday morning program. Molly is delivers “heavy” info with humor and panache.  If you aren’t in Colorado or you have other commitments and can’t make the “in-person, face-to-face”, the next best thing is to register, let us know you won’t be attending—send the video. Any handouts and video will be sent to you the next week.

Cost:

GOLD Members: $25  (Please login to register)
All Others: $35
Note: after May 31^st, price increases $10 for each

Location:  Colorado Automotive Dealers Assn (CADA): 290 E. Speer Blvd., Denver CO
Date and Time: Saturday, June 4^th … Registration, Networking and Continental Breakfast at 8, Program starts at 9 AM.

Continental Breakfast included!

Meet Molly Kocialski, the Director of the Rocky Mountain Regional United States Patent and Trademark Office (USPTO). Since January 2016, Mollybeth (Molly) Kocialski carries out the strategic direction of the Under Secretary of Commerce for Intellectual Property and Director of the USPTO, and is responsible for leading the Rocky Mountain regional office. Focusing on the nine states within this region and actively engaging with the community, she brings more than twenty years of intellectual property experience to the USPTO. Most recently, she was the Senior Patent Counsel for Oracle America, Inc., where she was responsible for managing an active patent prosecution docket and was also responsible for all of the post-grant procedures and patent investigations for Oracle and its subsidiaries. Prior to Oracle, she worked at Qwest Corporation and was also in private practice in both New York and Colorado focusing on intellectual property litigation for multiple high-tech companies while maintaining an active prosecution docket. 

Molly Kocialski is a recognized IP leader in the Rocky Mountain region. She was the Chair of the Intellectual Property Section of the Colorado Bar Association and currently serves on the Colorado Bar Association’s Board of Governors. She served as the head of the IP Committee and was a member of the Board of Directors for the Colorado Chapter of the Association of Corporate Counsel and currently serves on the National IP Committee of the Association of the Corporate Counsel. In 2015, she was recognized by Managing IP magazine as one of its North America Corporate IP Stars. 

COST
GOLD Members: $25  (Please login to register)
All Others: $35
Note: after May 31^st, price increases $10 for each

Gold members need to login to Member site to register.

REMOTE:
Video and handouts one week after event (you must be registered BEFORE June 4^th to take advantage of this)
AU Members only $35

Time: 6 to 7:30 Eastern on Wednesday, June 8

Register at  https://attendee.gotowebinar.com/register/5859541930907013378

If you want to sell books, you need publicity. If you want the maximum publicity possible, you need a Media Kit for your fiction or nonfiction book.

Seven important audiences, including journalists, will expect one. And if you don’t have one, hope you never get a phone call from a journalist who hears about your book, wants to interview you and asks, “Can you send me your media kit?’

Publicity expert Joan Stewart, aka The Publicity Hound and a former newspaper editor, will explain the 10 essential elements in every media kit, when she’s my guest during a special 90-minute webinar at 6 p.m. Eastern Time on Wednesday, June 8. This is for authors who have written fiction or nonfiction, and for those who haven’t started their books yet.

You will learn:

• How to use a media kit and how not to use it.

• The seven important audiences for your media kit, and what they expect to see in it.

• The correct format for writing a press release for a fiction book and one for nonfiction.

• Why you should have more than one bio, and the exact word count of each one.

• Tips for using photos in your kit to make the media’s job easy.

• How to shave weeks off the tedious chore of creating a media kit from scratch.

As a special bonus, Joan will give away three 15-minute consultations, but you must join us on the call to be eligible.  

1. Get Ready to Create the Press Release Every Author Needs for Promo! Bring your questions … there is a live Q&A within the webinar.
2. Many listened into the superb free webinar Joan Stewart on how to create an off-the-charts media kit. Are you ready to now listen in to learn the step-by-step process to create an off-the-charts press release? 
3. One of the most difficult tasks in a book launch is writing the press release for you book.

• It can’t sound like a free commercial that screams “Buy My Book!”
• It must be interesting.
• It must communicate clearly and concisely the target audience for your book and what they will learn, feel or experience when they read it.

  Get ready to be the “piper” to lead buyers to you and your book!
  
  Joan Stewart, aka The Publicity Hound a former newspaper editor, will walk you step by step through two press releases–one for fiction and one for nonfiction. You’ll learn not only how to write it, but how to use it in your publicity campaign.

  Judith Briles, The Book Shepherd and book publishing expert, will be your moderator.

1. Date and Time:  Wednesday, July 20th at 5 PM Mountain (4 PT, 6 CT, 7 ET)
   Location: Anywhere your computer is

REGISTER: https://attendee.gotowebinar.com/register/5528808833818352642

Get ready to create a variation of your book and expertise that Marvel Comics would be proud of! With the ability to tap into Amazon’s CreateSpace and IngramSpark, you too can join the crowd that had gotten the “how-tos” of creating workbooks, guidebooks, comics … even adult coloring books (not to mention kiddos). If you publish children’s books and adult coloring books or even if you publish nonfiction … OR, are thinking about doing it … you’ve got to see how this is done … and learn how quickly you can convert ANYTHING into a snappy and sassy new product.

Register here (even if you can’t attend live, you will get the replay the next day): https://attendee.gotowebinar.com/register/1767883132402882306

If you could do this quickly and easily, you can increase your monthly passive income with a snap of a finger (well kind of).

Here’s your question: Are you ready to catch a new wave of ideas and repurposing for you and your books? One that coattails to a top selling trend for adults?

There are a lot of sticky details when it comes to publishing physical books and physical color books that you will want to throw your laptop into the ocean because it could be so confusing! This webinar will be your lifeline … learn how and discover how you can add income to your cash water-way.

NEW! SPEEDBOAT Printing and Publishing Webinar on Thursday, August 11^th—it’s another freebie. There’s so much you can do to create new products that are a variation of what you currently have. The time is 4 PT, 5 MT, 6 CT and 7 ET. Expect a fast hour.

Even if you can’t attend “live”, register to get the replay: https://attendee.gotowebinar.com/register/1767883132402882306

Are you aware that adult and kid coloring books are hot in book sales? Would you like to know how to convert what you have written and create them? How about spiffy newsletters, guides, and workbooks?

Get ready for a speedboat of a webinar. We are going to show you how to make a full-color book fast. It’s all in this week’s WebinarGold on Thursday, the 11^th.

Get ready for the AuthorU Extravaganza’s Hot Event …

SOLD OUT as of June 19, 2015
for the September 15, 2016 date

Contact Info@AuthorU.org and ask to be placed on Waiting List–there is a possibility on one more spot opening up.

There are FOUR HOT sessions will be available at the 2016 Extravaganza September 15-17, 2016 … only ONE Attendee can get his or her toe in the Author Shark Tank at a time. Our panel will listen for a few minutes to your pitch (hear/read that: LISTEN) and then decide IF and HOW they will help the author in the book and publishing quest. The Author Shark Tank will be held late Thursday afternoon, September 15th.

The Author Sharks like passion, persistence and excellence. They will proved incentives to writers and authors who demonstrate it in publishing and authoring through a variety of awards that pertain to their own expertise and product line.

What’s the value to you? It could be money; it could be time; it could be a product – as in the Author Shark has a product that he or she sells all day for $897 and it’s yours, free; it could be the joint venture creation of a product that features the author and his or her book—that is blasted to mega thousands to buy; it could be printing reduction; it could be a book cover; it could be a discount on a layout; it could be … What it could be will be solely dependent on YOU and YOUR PITCH to hook them and could be worth many thousands of dollars. Or if you bomb, you may only end up with a shark tooth! To enter the tank, there’s a fee.

Last year, participants came away with many thousands of dollars.

Author Shark Tank participants are identified on a first-come, first-serve basis. You will get pre-conference coaching from Judith Briles prior to entering the Tank.

Save the date – get it on your calendar. And if you want a guaranteed spot in the Author Shark Tank, swim forward and let us know!

As you can see, there are ALREADY two guppies ready to start swimming. Are you ready to Dare Greatly?

 I’m ready to start swimming … add me in!

Were you taught as a kid that bragging was wrong? Did you know that that early teaching could be at the root of why some things don’t get done … that book sales and promo may be in the shadows?

Author Truth: the reality is, if you can’t sell yourself, you can’t sell your book! Attend our first Saturday Morning event of the N Get ready for thew Year to learn how to brag and how to use your brag statements to increase your books sales and reputation as an amazing author!

Get ready for the Art of the Author Brag to be Revealed on Saturday.

Your Speakers:

• Jeannette Seibly, Identify Your Brag Factors (Brag: Just released her 5th book, “It’s Time to Brag! Business Edition)

About the speaker:

Jeannette Seibly is an internationally recognized business advisor. For the past 24 years, she has helped thousands of people work smarter, enjoy financial freedom and realize their dreams now. She has an uncanny ability to help her clients identify roadblocks, and help them focus to quickly produce unprecedented results. Each client brings their own unique challenges, and her gift is helping each one create success in their own unique way. Along the way, she has created three millionaires!

• Lynn Hellerstein, Featured Author of the Month (Brag: She’s one of AuthorU’s most successful authors!)

Featured Author of the Month: Dr. Lynn Hellerstein

Dr. Lynn Hellerstein, developmental optometrist, and co-owner of Hellerstein & Brenner Vision Center P.C., is an international speaker and author of the award-winning books, See It. Say It. Do It! (2010), Organize It! (2011), and 50 Tips to Improve Sports Performance (2013,).  For more than 35 years, Dr. Hellerstein has treated children and adults with learning and reading problems, visual processing deficits or brain injuries.  Through her expertise, consulting and leadership, she has inspired thousands of people to improve their vision and enhance their school and work success, sports performance, and confidence.   A Past-President of the College of Optometrists in Vision Development (COVD), Dr. Hellerstein is an adjunct faculty member at five schools of optometry. She has been a long-time member of AuthorU.

• See It. Say It. Do It!- Visualize your dream…Clearly, state your intention … Develop and maintain an action plan
• The overwhelm! … It’s ok to ask for help
• Acknowledge yourself … bragging is ok!

Viveka von Rosen, LinkedIn and How to Get Noticed! (Brag: She’s one of Forbes top 50 social media guru’s!)

LinkedIn: Your Map Social Selling Expertise
This engaging and interactive presentation will cover the Social Selling Strategies that transform LinkedIn from a Rolodex on steroids to a publicity machine for authors, speakers, and consultants!
Each attendee will walk away with the strategies needed to:

• Position Yourself to Attract the Right Viewers
• Efficiently Search and Find Media and PR Leads on LinkedIn
• Reach Out and Connect with Media and PR Leads
• Manage Your Prospects on LinkedIn
• Stay Top of Mind with Media and PR Leads using LinkedIn

This presentation will reveal steps and strategies you must take to start generating more leads, engage more effectively with your network and close more deals using LinkedIn

Viveka von Rosen is internationally known as the “LinkedIn Expert” and is an author of 2 best-selling books on LinkedIn. As a contributing expert to LinkedIn’s blog, she’s often called on to contribute to publications like Forbes, Money, Entrepreneur, etc. She has taken the business knowledge she has perfected over the past 10+ years and transformed it into engaging and informational training, providing over 100K+ people the tools and strategies they need to succeed on LinkedIn. She’s one of Forbes Top 20 Most Influential!

These promise to be just a powerful! Please mark it on your calendars now!

8:30 to 9:00 Smoozing opportunity

9:00 to 9:45  Jeannette Seibly Identify Your Brag Factors

9:45 to 10:05 Break — Get to know one another

10:10 to 10:25 Lynn Hellerstein Featured Author of the Month

10:30 to 12 noon Viveka von Rosen LinkedIn and How to Get Noticed to Soar Your Expertise and Book Sales

Cost: $25 for AuthorU Gold Members … all others, $35

Location … 290 E Speer Blvd, Denver   CADA building (Colorado Automotive Dealers Assn)–use the Red Cross parking lot if necessary.

Time … 8.30 Continental breakfast and Networking. It’s over at noon.

COST
GOLD Members: $25 (Please login to register)
All Others: $35

Gold members need to login to Member site to register.

Many of us experience dread when thinking or talking about using social media venues to sell our books. Yet, as authors, we need to break through these fears in order to sell our books, attract future readers and influence the media. Attend this event to learn about ways to blast through your phobias, sell your books faster and build the number of followers (aka potential readers). 

Speakers:

• Debra Jason, How You Can “Create a Thunder” to Sell Your Book (Brag: Sold an additional 200 books in 30 days using this social media platform!)
• Laurie Weiss, Featured Author of the Month (Brag: She can help you reduce anxiety about anything!)
• Erin Cell, Increasing Sales through Twitter (Brag: She’s the mastermind behind the inaugural Social Media Day Denver event!

How You Can “Create a Thunder” to Sell Your Book

After spending a year working on my book, I proudly held the physical proof in my hand. As I began planning the official book launch, I was introduced to a cool online marketing tool that helped me achieve a broader reach – broader than I could have ever imagined.

This cost-effective marketing tool helps you “create a thunder” as your announcement travels across social networks. It resulted in my book having a social reach of more than 1.4 million viewers and ranking in Amazon’s Top 10.

The good news? You can do this too when launching your book!

• Create a buzz around your book before it launches.
• Amplify your message across social media.
• Build your social reach without asking your network to dip into their wallets.
• Launch a thunderous online campaign in 3 simple steps.
• Design an attention-grabbing graphics even if you’re not an artist.

Debra Jason is an author of the award-winning book, Millionaire Marketing on a Shoestring Budget™, Debra Jason is also a speaker, copywriter, and multi-faceted marketing mentor. A recipient of the Boulder Chamber of Commerce’s Small Business of the Year Award, she started The Write Direction in 1989. Her mission is to empower you with the cost-effective marketing strategies you need to gain exposure for your book so that you attract a steady stream of happy readers.

Featured Author of the Month: Dr. Laurie Weiss

After over 40 years practicing psychotherapy and coaching, Relationship Communication Expert, Dr. Laurie Weiss had no intention of starting a new phase of her career. Then a colleague helped her resolve a persistent, stressful problem using an amazing new technique. She was astounded that he did it in just a few minutes, using only words while standing on the sidewalk outside of a restaurant. As a Psychotherapist, Coach and Consultant Dr. Laurie has been helping clients reclaim life energy and find joy in life since 1972.  She has taught professionals in 13 countries and authored 8 books that make complex information accessible to anyone. Her latest, Letting It Go, reflects her expertise in the rapid anxiety and stress relief process she first encountered that fateful evening. She is a long time member of AuthorU.

Dissolve Social Media Blocks—Yes, Really!

• Identify what scares you most
• Picture your “why”
• Use 3 sentences to change the picture and dissolve the blocks

Increasing Sales through Twitter

Looking to increase book sales through the use of social media, more specifically, Twitter? We will start with the basics & learn the language of Twitter. Building a Twitter Tribe is key to increasing your exposure on the platform, we will walk through engagement and follower tips & tools. As with all marketing, you need a plan, learn how to create a winning content & engagement strategy for Twitter to help you increase your online sales.

• Twitter Talk – Learning the Language
• Building Your Twitter Tribe
• Creating a Winning Strategy for Twitter
• Twitter Tips & Tools
• Increasing Sales through Twitter

Erin Cell is a social media strategist, consultant & speaker who is passionate about helping businesses (and authors) understand the power of social media. She has helped thousands of authors, business owners, entrepreneurs, and executives improve their online presence while saving them time and money. She is the mastermind behind the inaugural Social Media Day Denver event in partnership with the Colorado Women in Social Media. She speaks regularly around the Denver area to a variety of groups, including SCORE Denver, Polka Dot Powerhouse, Denver Start-up Week, and hosts her own Social Success Club Meetup.

REGISTER NOW … costs go up on the January 28^th.

Gold members need to login to Member site to register.

Yup … it’s cold and you may want to hunker in … but this is the ideal time to turn up the heat and create new programs–audio–how about a video series — crafting a speech that can open up the door to huge sales? Get ready for ideas to defrost the coldest of fronts!

REGISTER: www.Meetup.com/AuthorYOU

All gatherings start with a flip chart and a question: what do you need? The morning is then off … who knows what paths it will take?

Is there a book in the works? Are you stuck? Curious about the various publishing options? Ask your questions …

The Author YOU participants are true masterminds. The Circles created with expanding your projects and the breadth of your success. If you want to make your book happen … here’s the inner circle that has ideas and experience to kick start it, goose it and just get the launch started.  Your answers are in the room.

There is no charge except your “fee” is to bring a snack to share, your ideas, questions, an open mind and meet other authors. No question goes unanswered! –come at 9, stay til noon–

Warning: if you are a “no-show,” you get two passes; after two misses, future participation will be based on availability

REGISTER: www.Meetup.com/AuthorYOU

It’s official … FINALLY, Spring arrives on Monday … the annual first day of Spring celebration per the calendar. This month’s AuthorYOU circle is designed to jumpstart the annual ritual of warming weather and signs of nature with new ideas for marketing, creation, presentation … SUCCESS.

REGISTER: www.Meetup.com/AuthorYOU

Even if it does what we all know about Colorado–we sometimes don’t get the “it’s Spring memo”– and snows! Get ready for another great session with the AuthorYOU tribe.

It’s cold outside but HOT inside as a variety of ideas are revealed and explored. It’s time to start thaw out, come out of hibernation from the winter chill–make 2016 the year that your writing and publishing explode.

All gatherings start with a flip chart and a question: what do you need? The morning is then off … who knows what paths it will take?

Is there a book in the works? Are you stuck? Curious about the various publishing options? Ask your questions …

The Author YOU participants are true masterminds. The Circles created with expanding your projects and the breadth of your success. If you want to make your book happen … here’s the inner circle that has ideas and experience to kick start it, goose it and just get the launch started.  Your answers are in the room.

There is no charge except your “fee” is to bring a snack to share, your ideas, questions, an open mind and meet other authors. No question goes unanswered! –come at 9, stay til noon–

Warning: if you are a “no-show,” you get two passes; after two misses, future participation will be based on availability.

REGISTER: www.Meetup.com/AuthorYOU

This month we will focus on showcasing you!

• Are you ready to sell more books?
• Do you know how to create a brand that shows off your best side, on and off camera?
• Are you aware of how to consistently influence, market and pitch yourself to get noticed?
• Are you ready when a publicist or event planner calls for a TV or radio spot?

All of you know that walking your talk is an integral part of personal and professional branding. As an author, you need to look and sound your best. When you pitch your books, you’re pitching yourself! When you get that long awaited call, you want to be ready. Too often when you get the call, you focus on scripting what you’ll say and forget to plan on how to look. Remember, over 80% of what people hear is what they see!

This morning will provide a practical approach that can save you, both men and women, from wishing for a do-over! Today’s speakers will help us look our best in person and sound our best on paper! They will share their secrets of how to become successful. When you leave, you will be ready to fine-tune your brand and ready to win the pitch.

Success is knocking! Are you ready to sell more books?

Speakers:

•Rhoda Johnson, Hollywood Secrets to Showcasing You (Brag: Image Consultant and
Columnist, former Hollywood makeup artist)

Want to increase book sales? How you look in front of the camera and on speaking engagements tells a bigger story. Learn how to improve your personal brand to optimize your social media presence and attract potential readers. Discover the Hollywood secrets of maximizing your image to engage your audience. Note: authors Ronald Beach and Connie Pshigoda have graciously agreed to be models!

• Your personal brand should help you, not hurt you
• Simple techniques that will attract people to you
• Be prepared to look your best on camera
• Current trends to use and ones to avoid
• Looking your best sells more books

Rhoda Johnson received a Fashion Merchandising Degree from Brooks College in Long Beach, California and has studied makeup artistry at Cinema Secrets in Burbank California. She received a license to teach Personal Development from John Robert Powers in Cerritos, California and JF Images Talent Agency in Denver, Colorado. Rhoda has over 35 years’ experience collectively as an Image Consultant, Makeup Artist, Jewelry Designer, and Motivational Public Speaker.  She also writes a monthly beauty and fashion column for 50 Plus Marketplace News.

Jill Christensen, How to Become a Noted Influencer (Brag: Recognized by Engagement101 as one of the Top 100 Employee Engagement Global Influencers of 2017, alongside Richard Branson and others.) Featured Author of the Month.

Book sales, speaking engagements, and your reputation will soar if you can position yourself as a thought-leader and noted influencer on the topic of your book.

How to Become a Noted Influencer
1. Pick a Lane
2. Determine Your Target Audience and Research Where They Are Online
3. Develop a Strategic Plan to Position Yourself as a Thought-Leader in Your Space
4. Gauge Your Progress and Course-Correct if Necessary
5. Be Open to Building on Your Success – Do Not Rest on Your Laurels

Jill Christensen has three decades of consulting, speaking, and most importantly, real-life, in-the-trenches global Fortune 500 executive-level experience. She has served as the head of global Internal Communications at both Avaya and Western Union, has a Six Sigma Green Belt, authored the best-selling book, If Not You, Who? Cracking the Code of Employee Disengagement, and was recently named one of the Top 100 Global Employee Engagement Influencers of 2017.

Marilyn Heywood Paige, Leveraging Media to Sell More Books (Brag: Former event planner with B&N!)

Earned media is one of the most powerful marketing tools because it’s not you telling people how great your book is, it’s a trusted media outlet telling them. Earned media opens new audiences to you and gives you more credibility.

Today you will:

• Learn the do’s and don ts of pitching to the media
• Discover how and when to approach journalists and bloggers
• The elements of a good pitch
• How best to leverage a media placement once you’ve earned it

Marilyn Heywood Paige is the Vice President of FiG Advertising and Marketing in Denver, a full-service marketing agency that moves the needle for small businesses. She was the marketing and public relations manager for Barnes & Noble for ten years where she worked with over 600 authors, helping them market their books more effectively.

Gold members need to login to Member site to register.

Are you ready to tap into an ADULT craze that doesn’t to appear to have an end in the short-term horizon?

Did you know that adult coloring books are rocking it in book sales?

But consider this…

Adult coloring books and other low content types of books are easy to create and profitably publish IF you know how to use complicated graphics like Photoshop or Gimp Shop. 

But what if you don’t? As you like the idea … but where is the Dummies version?

Get ready … this webinar has that solution for you.

On Wednesday, November 8^th, we’re going to show you a brand-new way starting at NOON Mountain time—11AM Pacific and 2 PM Eastern.

Here’s the other great thing you can use this to create:

• Adult coloring books
• Children’s coloring books
• Maze Books
• Game Books
• Action Guides
• Journals
• Diaries

and much, much more!

Get ready to create new products that compliment what you have now. Create something spanking new. And have fun.

Register here: https://attendee.gotowebinar.com/register/8441475619286147586