It’s like a mini Extravaganza for newbies and any author wanting a refresher course, and the best part is, it’s totally FREE. Learn about your publishing options, get introduced to the basics of book marketing, get book design tips, website tips, meet with author service providers and network with other authors. 

When: 9:00 AM to 3 pm, You’ll be able to meet with publishing experts, network, and get answers to any publishing related questions you may have. 

Over 80% of Americans think they want to write a book. Is that you? Do you know the “why” of why your book should be available to others? And, do you need to learn the basics of publishing, what it takes to turn your vision, your words, into a print book? Dr. Judith Briles, The Book Shepherd,™ will show and teach you how at her exclusive Publishing 101 Workshop for Newbies.

Designed in an all-day workshop guided by Judith, Publishing 101 Workshop for Newbies is for those who think they want to write a book; who want to write a book; are currently working on a book; and want to discover the publishing options that are viable today. It’s the first step … a baby step, but a huge one.

The Publishing 101 Workshop for Newbies has been created for you if these questions are in your space and you are feeling lost in the forest of authoring and publishing: Should I publish? How do I get started? What do I do? Which way should I go? Help!

It’s time to get found.

Judith will cover book mapping; how to create a catchy title; how to kick-start getting money; what is the publishing process from start to finish; and how to get started. The workshop is filled with creative activities to get your juices flowing. Plus, you’ll get some quiet time to write and get feedback. All in the comfort of her home and with her guidance.

Come network with other authors to be and get direction and guidance from The Book Shepherd to start your publishing journey.

There are two available sessions this summer: June 28^th and July 20^th. Each session will be from 9:00-4:00, and lunch and snacks will be included.

Space availability: limited to 20
Cost:  $77
Location: Judith’s Salon, Deck, and Yard in Aurora, Colorado

Are you ready to take the Publishing Plunge?

Choose the date that you’d like to start your publishing journey below.

July 20^th Publishing 101 Workshop for Newbies

Sign up for the July 20th Session: $77

Details

Register here: https://www.meetup.com/AuthorYOUSalons/events/260321129/

Create a Killer Press Release
&
How to Create the Ultimate BOOK Hook

at our Mini Extravaganza … a Publicity Palooza!

Morning

How to Write Killer Press Releases That Sell Books

Nine out of 10 author press releases belong in the trash bin. The Publicity Hound will show you how to write a killer press release for your fiction or nonfiction launch, and give you ideas galore for other types of releases you can write throughout your publishing career. You will learn:

• The 9 elements of the perfect launch press release.
• Samples of press releases for fiction and nonfiction.
• The best free and paid press release distribution services.
• Key elements to include in your releases so you sell books in bulk, get invitations to speak, and invite the media to call on you when they need sources and interviews.
• Easy ways to come up with your own press release ideas by helping other authors on the hot seat. 

Afternoon
Book Hooks: Fun, Timely, Compelling Angles for Pitching Your Book

If you can’t think of at least a half dozen juicy angles to pitch to the media so they cover you and your book, help is on the way. The Publicity Hound will give you more than a dozen hooks you can use to promote your expertise, your topic, and your book. You will learn:

• The difference between a press release and a pitch, and why they work hand in hand.
• The easiest place to start your publicity campaign.
• Unusual angles for fiction authors, including ways to promote your expertise.
• Fun hooks that most other authors would never think of using.
• Easy ways to come up with your own ideas for book hooks and angles by helping other authors on the hot seat. 

Let’s send off The Publicity Hound in style!

This will be JOAN STEWART’s FINAL Presentation!

SITE: CADA … 290 E. Speer Blvd., Denver CO
DATE: September 7th from 8.30 to 4 … Lunch included
REGISTER:  space is limited.  AuthorYOU VIP members $107 (Tardy Bird) … NonMembers $127  (Tardy Bird) 

BELOW are the LINKS to REGISTER: 

Early bird VIP AuthorYOU Members  $107 (only register through this link if you are a paid AuthorYOU member)

Non AuthorYOU Members – $127

Early Bird Registration Has Ended

Podcasting and Writing Pearls

Judith Briles and Mara Purl will join forces … to provide a variety of writing tips to move you into the new year with new ideas, new tips on completing your “next” work PLUS entering the wide world of podcasting. Is it time for you to get in front of the mic and share your wisdom and expertise? How about your awesome storytelling or interviewing of others?

Everything You Need to Know About Podcasting!

• What is a Podcast?
• Should you start a podcast?
• Should you record it yourself?
• Can you record in your home office?
• Are podcasts only for non-fiction authors?
• Can fiction be podcast?
• Can a serial story become a podcast?

Join us for a breakthrough seminar.

When: SATURDAY, November 2

Where: CADA – Colorado Automotive Dealers … 290 Speer Blvd., Denver
Time: 8.30 to 11.30 a.m.

COST: AuthorYOU members $22; Nonmembers $32. Prices will increase $10 on October 29th.

REGISTER: At the Links Below (Early Bird Registration Has Ended)

Paid VIP AuthorYOU Members Register Here ($32)

Non-AuthorYOU Members Register Here ($42)

Celebrate the upcoming holiday season with 20 authors. Schmooze, sip tea, enjoy some delicious food, and pick up some books as gifts while you’re at it. It’s free to attend.  

You are invited …

It’s our Fall Author Tea where local Authors do a “show and tell,” offering their wonderful books on a perfect afternoon surrounded by cool people and delectable food. And it’s FREE. You are encouraged to bring friends.

The Holidays are coming … select the perfect gift and have it personalized—Books are the ideal gift—think kids, your friends … how about YOU?

We will have books in many genres, including: Mystery, Horror, Inspiration, Children-Juvenile, Cookbooks, Memoir, Military History, Women’s Fiction, Adventure, Health, Humor, Writings-Publishing, Fantasy and Self-Help.

Here’s what’s happening …

When:  SATURDAY, November 23rd  

Time:   1 – 4 pm

Where: Judith Briles’ home:  Heritage Eagle Bend, 8122 S Quatar Circle, Aurora CO  80016

Hosted by: Judith Briles

RSVP by telling Judith you are attending … it’s a FREEBIE and a perfect way to spend a few hours on a Saturday afternoon . Tell Judith NOW that you are coming (and how many guests you are bringing). Yes, you can invite your friends to come as well—the more, the merrier! We just want to make sure that we have plenty of food.

You can email your YES (with how many) to Judith directly at Judith@Briles.com put November Tea in the subject line, or text her at 303-885-2207 your YES (with how many).

A step-by-step workshop on how to publish your book
Saturday, March 7, 2020

… It’s an Author and Writer Full Day Extravaganza

Did you know that over 80% of the public thinks there is a book in them? Are you part of the 80%? Want to learn what your options are in getting yours from your head; from all those loose notes that have piled up over the years; want to add “published author” behind your name this year?
It’s LEAP YEAR … are you ready to:

• jump into your publishing dreams and turn them into a reality?
• think about creating a new book or repurposing an old one?
• do a refresher on what’s happening in publishing today?
• Or, do you need to just mingle with other writers and authors and make 2020 the year that makes the difference for you?
Part of AuthorYOU’s mission is to educate emerging authors on how to write, publish and market their books. AuthorYOU is for the author who wants to be seriously successful.

Today’s publishing is a journey loaded with twists, turns, and potholes. AuthorYOU will show you how to avoid the labyrinth of publishing predators. We don’t want you to add “ripped-off” to your resume.

 How to publish (self, indie, traditional) a book from start to finish.
 What to expect when you are expecting—the dollars, cents, and sense of publishing is today.
 How to avoid the publishing predators of the self-publishing world.
 Essential information about editing your book.
 How to create a hero, not a zero, when it comes to book cover design.
 The importance of publishing printed books, digital books, and audiobooks.
 How to propel yourself and rise above the publishing marketplace with social media and metadata.
 Tips on avoiding the mistakes most authors make.
 The ABCs of Audiobooks and eBooks.
 Lists of vetted resources to use in your publishing quest.
 Timelines for the spectrum of publishing.
 Write and publish a book that grabs your reader.

You can, and it’s happening on the first Saturday in March. Lunch and workbook are included. Get registered to grab your seat. Space is limited.

bold Your Presenters Are:
Your Presenters: Drs. Ron Beach and Judith Briles along with CPA Pat Comiskey, IP attorney Julie Bernard, Book Designer Nick Zelinger, Audiobook wizard Richard Rieman

When: Saturday, March 7 from 8.30 a.m. to 4 p.m.
Where: CADA, 290 Speer Blvd., Denver
Cost: Early Bird ends of February 29
AuthorYOU members – $47; Nonmembers – $67
After February 29: AuthorYOU members – $77; Nonmembers – $97

REGISTER NOW to save money … don’t be a Tardy Bird!

It’s a YES … YES, YOU CAN publishing event. Get ready to dump any beliefs that you can’t publish a book successfully. And sell books. And make money.

AuthorYOU and The Book Shepherd will deliver to you the “how-to”. The how-to create a book cover that grabs a viewer from the get-go. The how-to of creating a book that the reader “falls in” between the covers. The how-to becoming successful in a very crowded field.

VIP AuthorYOU Members Register Below $47 (Only register here if you are a current paid AuthorYOU member)

Part I. It’s about the Kids … Write and Publish a Children’s Book

Whether you are currently writing books for kids … or you hadn’t thought about it … January will kick off our Author Year of Possibilities. And why not start with books for kids? If you write for the adult reader, did you know that the book you have already written speaks to all ages when presented in another format?

• What message is in your book that children need to hear?

• • Fantasy can be changed to be appropriate for all ages.
  • Villains and Heroes softened for younger audiences.
  • The plot and theme can be used to share life lessons

• Because words change the world, you have an opportunity to change the lives of children. Changing your audience is simply talking to short people without big words.

• • The Giving Tree- teaches about selfishness and selflessness
  • Historical novels- teach about history (which our kids are not getting)
  • Oh the Places You Will Go- Can your novel teach about challenges

• Your characters are already developed. By changing them to animals, dragons, trolls, or children- the novel takes a different approach

• • Trolls are grumpy
  • Butterflies are freedom
  • An older child is a good mentor for the younger one reading

• Stories for the younger crowd are from one point of view

• • The cast of characters are fewer
  • Much will be shown in action
  • Shorter pieces of dialogue

• Scenes you have written can be shortened and enhanced with illustrations.
• Children’s books have the same conflict, climax, and resolution that your novel has.

• • The length of the conflict is sorter
  • The black moment will be midway through
  • The resolution is longer because you will explain more at the ending

• Most people think that you are dumbing down the story to write for children, but you are actually going to crank it up a notch.

• • You have to fit more content in fewer words.
  • Every word has to work harder to get the meaning across.
  • Be conscientious about word choice

Show up, have fun, and learn with the guidance of multi-bestselling, award-winning children’s and adult author, Lisa Reinicke.

Part II: We will explore marketing strategies for the New Year.

It’s true 50% of book marketing works—most likely you don’t know which 50% it was. Judith Briles is going to increase your odds and identify a number of tips, tricks, and strategies to kickstart the year.

Who should attend the January 4^th program? Authors who are already writing for kids. Authors who have been thinking about writing for kids. Authors who didn’t think they could or just hadn’t thought about it beyond their current book. Authors who want marketing tips and authors who just need to jet some “juice” to get back on track or get started in the first place.

When: Saturday, January 4, 2020
Where: Smokey Hill Library, 5430 S Biscay Circle, Centennial, CO  80015
Time: 9 am to Noon
Cost:  $25 for AuthorYOU members, $35 for NonMembers. Price increases $ 10 on December 31^st.

AuthorYOU Members $25 (Only Register here if you are a paid VIP AuthorYOU Member)

Most authors all right-brainers. We like sharing our wisdom from years of experience and insights peppered with real-life situations and events that connect with our readers. We write and publish to resolve their pain and provide solutions. We love the creativity of writing, building a character who may be a bit of an oddball and dropping in unexpected twists in plot.

Your Author Kingdom is a business … yes, yes, it is. Is there nutsiness to it? Maybe a bit of insanity? Yes, yes there is. Can you blink it away? Nope … you need some strategies to bring saneness and organization to you from the get-go.

Soooooo … are you hoping for the Business Fairy to fly in and deal with this side of your life? Stop hoping … we are going to help you out with answers to questions and beyond.

Oh-Oh … you are already writing, publishing, and selling books. Is it too late? You may be past the get-go. Good news: there is always a starting point, a review point, a makeover point. We will take you there and beyond.

In the BEGINNING, do you know:
~ What websites should you have?
~ When do you register with the State—do you need to?
~ What reports do you need to file?
~ What’s the best way to keep records?
~ What deductions are legit?
~ What taxes do you need to collect?
~ What licenses do you need?
~ If you put all charges on a credit card, do you need the receipts?
~ How should you file your sales tax?
~ If you ONLY sell wholesale on Amazon, do you need a sales tax license?
~ Should you charge sales tax if you sell out of state?
~ You need help on accounting … what should you use?
~ Should your publishing company be a sole proprietorship, an LLC or corporation?

What about ORGANIZATION … like your computer?
~ Do you ever lose files?
~ Want some awesome tips of organizing your writing? Your pictures? Your blogs? Your what?
~ How do you keep creating new material?
~ What file folders should be the minimum?

Postcards (quotes, book comparisons, presale, social media (twitter posts, LinkedIN articles, Instagram), Inventory, One page (author, book, speaker, trainer, coach), expenses, revenue, audiobooks advertising, eBook advertising, paperback advertising, interview questions, office equipment, book drafts, research, local press contacts (weekly paper, TV)

And MORE … we will talk about them all!

The answers are here. You should be too! And, bring your questions. This is a Q & A format.

Drs. Ron Beach and Judith Briles along with CPA Pat Comiskey are your guides.

EARLY BIRD ends on January 31 … the price will increase $10 forward
When: Friday, February 7
Time: Noon to 4.00
Where: Smokey Hill Library – Conference A
5430 S Biscay Cir, Centennial, CO 80015

AuthorYOU Members Register Below ($35 tardy bird) – Only Register Here if you are a Paid VIP AuthorYOU Member

This starts at 8.30 AM and ends at 11.30 on Saturday, February 8th. There is no cost … except bring a snack to share and some new socks that I give to those in need. ALL INFO / DETAILS is on our sister Meetup here: https://www.meetup.com/AuthorYOUSalons/

A step-by-step workshop on how to publish your book
Saturday, March 7, 2020

… It’s an Author and Writer Full Day Extravaganza

Did you know that over 80% of the public thinks there is a book in them? Are you part of the 80%? Want to learn what your options are in getting yours from your head; from all those loose notes that have piled up over the years; want to add “published author” behind your name this year?
It’s LEAP YEAR … are you ready to:

• jump into your publishing dreams and turn them into a reality?
• think about creating a new book or repurposing an old one?
• do a refresher on what’s happening in publishing today?
• Or, do you need to just mingle with other writers and authors and make 2020 the year that makes the difference for you?
Part of AuthorYOU’s mission is to educate emerging authors on how to write, publish and market their books. AuthorYOU is for the author who wants to be seriously successful.

Today’s publishing is a journey loaded with twists, turns, and potholes. AuthorYOU will show you how to avoid the labyrinth of publishing predators. We don’t want you to add “ripped-off” to your resume.

 How to publish (self, indie, traditional) a book from start to finish.
 What to expect when you are expecting—the dollars, cents, and sense of publishing is today.
 How to avoid the publishing predators of the self-publishing world.
 Essential information about editing your book.
 How to create a hero, not a zero, when it comes to book cover design.
 The importance of publishing printed books, digital books, and audiobooks.
 How to propel yourself and rise above the publishing marketplace with social media and metadata.
 Tips on avoiding the mistakes most authors make.
 The ABCs of Audiobooks and eBooks.
 Lists of vetted resources to use in your publishing quest.
 Timelines for the spectrum of publishing.
 Write and publish a book that grabs your reader.

And a special segment on how to set up your Author Business (This is a makeup session due to the snow storm on February’s Monthly Meeting) 

You can, and it’s happening on the first Saturday in March. Lunch and workbook are included. Get registered to grab your seat. Space is limited.

bold Your Presenters Are:
Your Presenters: Drs. Ron Beach and Judith Briles along with CPA Pat Comiskey, IP attorney Julie Bernard, Book Designer Nick Zelinger, Audiobook wizard Richard Rieman

When: Saturday, March 7 from 8.30 a.m. to 4 p.m.
Where: CADA, 290 Speer Blvd., Denver
Cost: Early Bird ends of February 29
AuthorYOU members – $77; Nonmembers – $97 (Tardy Bird Registration)
After February 29: AuthorYOU members – $77; Nonmembers – $97

It’s a YES … YES, YOU CAN publishing event. Get ready to dump any beliefs that you can’t publish a book successfully. And sell books. And make money.

AuthorYOU and The Book Shepherd will deliver to you the “how-to”. The how-to create a book cover that grabs a viewer from the get-go. The how-to of creating a book that the reader “falls in” between the covers. The how-to becoming successful in a very crowded field.

VIP AuthorYOU Members Register Below $77 (Only register here if you are a current paid AuthorYOU member)

This starts at 8.30 AM and ends at 11.30 on Saturday, March 14th. There is no cost … except bring a snack to share and some new socks that I give to those in need. ALL INFO / DETAILS is on our sister Meetup here:…https://www.meetup.com/AuthorYOUSalons/

YOUR Audiobook Creation Insights for 2020

AuthorYOU’s monthly program is all about being Overloaded and Overwhelmed. A common feeling and experience most authors feel as they set out on the author and publishing journey. In AuthorYOU’s monthly online meeting (until we can meet in person), you will get organization tips for both your writing space, setting up folders and files on your computer, capturing your ideas, and creating a business.

Hooray … it’s a perfect way to kick off the summer!
There is a $10 fee for this online meeting.
After registration, you will be invoiced. Or you can pay right away by clicking the paypal button below. 

Register here: https://register.gotowebinar.com/register/2653432026129189646

After registering, you will receive a confirmation email containing information about joining the webinar.

Hey Authors: Create a Workbook that POPS Webinar

When it comes to having a Workbook based on your material and expertise, the benefits are significant. How about increased engagement, more referrals, happy customers, and money flowing your way?

Successful marketers have a way of interacting with their customers, clients, and potential customers: they have things like groups and email marketing to keep in touch with their fans and subscribers.

What VERY FEW, but ultra-successful marketers, have are interactive workbooks to keep engaged with their audience.

Why not you?

REGISTER: https://attendee.gotowebinar.com/register/3529162252631972363

Now, you can create workbooks quickly where they can help others navigate through your sage advice, wisdom, and how-to strategies with:

• Checklists
• cheat sheets
• interactive notes and ideas
• logs
• journal entries

Get registered–it’s a freebie webinar on Tuesday, June 16th at 4 pm Mountain Time to learn the tips, tricks, and strategies to creating a Workbook. Plan on 90 minutes.

REGISTER: https://attendee.gotowebinar.com/register/3529162252631972363

After registering, you will receive a confirmation email containing information about joining the webinar.

August’s webinar is all about solving common problems that authors face when publishing and selling books. It’s about getting MORE people to buy your book.

One of the problems that authors face is lack of sales. 

That’s a big one, right? Get ready to receive more sales and easy ways and systems to do that. Yes, you do need REVIEWS –and that will be covered … but there is so much more …

The big 7 common problems are identified and of course, sharing a solution for you right in the training.

Common Problems for lack of sales include: 

• Not having an audience
• Not having an automated system to work for you to get reviews and fans
• Not having a way to effectively communicate with your fans
• Easily connecting with POTENTIAL followers…
• and a whole lot more

Yikes, the sad part is that you can have everything RIGHT like: 

• The perfect title
• The perfect cover
• The perfect editing
• Even the perfect ending …

But if you lack certain components in your book listing, you could have worked your butt off for nothing. Oh ugh … 

Let’s remove that “ugh” feeling … get registered NOW: https://attendee.gotowebinar.com/register/5900115043128830477

Date: Tuesday, August 25 at 3 pm Mountain

 Create an Amazon Bestseller Campaign
for Your eBook Online Course in 4 weeks!

There are 23 steps in your journey … a journey where you could pay someone to travel and implement for you … or one where you can roll up your sleeves and learn how to create, implement, and execute. As in DIY.

The Create an Amazon Bestseller Campaign for Your eBook Online course is the later. I will take you through each step during the four weeks. When you complete #17, you are ready to execute.

My goal is for you to have all components for your campaign DONE before your implementation/execution day. All social media tease pushouts done and scheduled before the big day starts.

Requirements;

1. Two hours of your time online each week via Zoom with Judith Briles. Late Monday afternoon will be our start time.
   
2. Social media presence. Thousands would be good but not crucial. You will learn tips and tricks during each session that will have new adds every week.
3. An “I want to be #1 and I can do this attitude” and commitment to do the work during each session and post-work each work.
4. A computer. A free account on either Canva and BookBrush.

Dates: WEDNESDAYS: September 9, 16, 23, 30

Cost:  $299

Register: 

WOOT … It’s HOW TO TUESDAY in SEPTEMBER

We have three SHORT (30 minutes) in-depth “show you” webinars starting next Tuesday, September 15^th. The Book Brush webinar was hot … and as promised, we are giving you shorties to reveal the power of each of the key tools that Book Brush generates within the all versions of its platform … including the free side.

Join Kathleen Sweeney from Book Brush & Judith Briles, The Book Shepherd, for a series of FUN live Book Brush “How-to Tuesdays” that are exclusive for AuthorYOU and The Book followers! There is no fee for these.

You must sign up for each session—the links are included within the links that Kathleen created below. We will be using the Zoom platform generated from Book Brush.

Time zones are: 12pm Los Angeles • 1pm Denver • 2pm Chicago • 3pm New York

Tuesday, September 15^th: Author U Exclusive: Custom Creator 101

Tuesday, September 22^nd: Author U Exclusive: Cover Creator 101

Tuesday, September 29^th: Author U Exclusive: Box Set Creator 101

How to Write Bestseller Book Marketing Copy for Fiction and Nonfiction

How would you like to get proven blueprints and templates for your book marketing copy? You can … and it will unfold on three Tuesdays in November.

Casey Demchak will deliver an exclusive three-week course on How to Write Bestseller Book Marketing Copy for Fiction and Nonfiction.

Beginning on Thursday, November 5^th at 4 p.m. EDT, 1 p.m. PDT. Course instruction will cover nonfiction books and novels.

During this course, Casey will show you step-by-step how to write compelling marketing copy for your website sales page, back cover copy, Amazon description, promotional eblasts, and your About the Author page. You’ll learn all of Casey’s proven blueprints and templates, plus he’ll pepper in dozens of master copywriting insights.

As part of your course registration, Casey will provide you with a 7-point audit of the back cover copy you’ll write for your book during the course based on his instruction.

This personalized feedback alone is worth the cost of the class! 

Early Bird Cost: $249
Register here: 

FREE For VIP AuthorYOU Members …

… join me on THUR, January 21 for a kickoff for 2021  … you ask me any question you have about book publishing, book marketing, writing a book … or just getting a “little juice” to start your engines and create the Vision for 2021.

REGISTER HERE … This Event is Free to AuthorYOU members. Non Members pay $25 and register at the paypal button at the bottom of the page. https://attendee.gotowebinar.com/register/1627582185886953744

Who’s Dr. Judith Briles? Let’s start with this: she has shepherded more than 1,000 authors and created 500 best-sellers and award-winning books. She’s knowledgeable and entertaining and has personally authored 37 books that have been translated to 17 languages in earned over 45 national book awards; sold a combined 1,000,000 copies; and generated more than $5,000,000 in revenues from combined book sales and speaking fees. As an advocate for authors, Judith knows publishing inside and out from both the traditional and independent/self sides. She hosts the podcast AuthorU-Your Guide to Book Publishing on the Toginet Radio Network that generates 50,000 to 200,000 downloads a month and is the Founder of AuthorYOU.org and the Colorado Authors’ Hall of Fame.

Judith knows publishing inside and out from both the traditional and independent sides. She is an advocate for authors within her blogs, podcasts and speaking engagements. What’s her pet peeve? Two words: publishing predators.

Post your questions as soon as you come on … Judith will come to you LIVE and bring you on the mic to respond to YOU and possibly ask additional questions. This is a NO PowerPoint presentation. Depending on the question, Judith may go to her website or the Internet to reveal part of the answer.

Join me on Thursday, January 21, starting at 4 pm Mountain time.

PS  It’s a FULL 90 minutes to hone in your 2021 vision for author and publishing success (or deal with the 2020 leftovers!).

PSS  If you register and you are a NON member of AuthorYOU.org, you will be invoiced $25 to participate.

AuthorYOU Members REGISTER HERE … https://attendee.gotowebinar.com/register/1627582185886953744

If you are not An AuthorYOU Member, Register Here: $25