Topic: Book Shepherd

Author Success Always Has This ONE, SINGLE Ingredient

Author Success Always Has This ONE, SINGLE Ingredient

Oh yes … I’ve heard … you’ve heard … we have ALL heard about the author who starts up chatter in the book world. Out of the blue, one hits the bookselling lottery. A gazillion copies are sold. The media is all over the place. The buzz is, well, the buzz.
Authoring … what a journey.  Highs and lows. Hopes and fears. Tears and joy. And a journey that requires perseverance. It’s the magic word that …

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Is There a Book in You? How’s It Doing? Get Resources for Success

Is There a Book in You? How’s It Doing? Get Resources for Success

Question: If you are an Author, are you happy with your book sales?
Question: Would you like to be an Author of a successful Book?
Question: Do you really know how Authors become rock stars who get minimal advances, if any, yet soar?
Question: Would you be thrilled with a few hundred copies of your book sold (average is less than 500) or would you like to sell thousands?
                       
Answers: The answers are in front of you. Within the …

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Insider Websites for Authors to Mine …

Insider Websites for Authors to Mine …

This week is an immersion of all things publishing … as in 18 hours of classwork for authors at all levels of the publishing journey. AuthorU members Kelly Johnson, Daniel Hall, Amy Collins, Joan Stewart, Nick Zelinger and Judith Briles are leading several of our members plus many “to be” members in four days of mastering publishing and marketing on the high seas (actually, they are pretty flat)
One of the sizzling sessions identified several websites …

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Essential Question for ALL Authors: Who’s in Your Mind When You Write?

Essential Question for ALL Authors: Who’s in Your Mind When You Write?

It was interesting to hear many authors stumble when asked three simple questions:

Who is your book for … really for?
What’s your target market?
Can you summarize your book in less than 30 seconds? Better yet, how about 15 seconds?

And too many couldn’t respond with clarity, or quickly. Oh, they loved the idea and the art of writing.
But, really, “You want me to tell you who is supposed to be reading, buying my book? Me?”
Why yes, …

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Author Power: The Secret to Author SMARTs Is Being DUMB

Author Power:  The Secret to Author SMARTs Is Being DUMB

To Become a MASTER … Authors Begin the Journey as a DUMMY
Are you dumb? Sheep on Dunce Hat
 
Throughout the year, my favorite Geek Girl, Kelly Johnson and I create a mini intensive on a specific topic … the goal is always to talk our small enclave of dummies to ace users over a three hour period of time. In the three years, we have delivered Tech Tool Boxes for the AuthorU community, the transition never …

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Authors: Make Up Your Mind

Authors: Make Up Your Mind

Are you a procrastinator? Are you looking for the perfect phrase, word, idea? Are you stuck? Wouldn’t getting unstuck and moving forward be a fantastic goal. 

                       
Make a decision to go forward or eliminate vs. the one that you have practiced—to do nothing.
Moving from wannabe author to the real thing is totally possible this coming year. Moving from wannabe speaker to the …

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Will Your Book Get the Book Award Boot?

Will Your Book Get the Book Award Boot?

End of Summer and Fall kick off the Book Award submission season. Will the author be honored for his or her words and book? Or will the Book Boot be felt? The question every author needs to ask is, “Did I do the best job in writing, in presenting, in connecting with my crowd—the people who need, want my words?” In other words, “Did I rush to publish?”

Working with authors every day, there are routine hiccups that …

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Virtual Book Blog Tours – Plan One for Your Book Success

Virtual Book Blog Tours – Plan One for Your Book Success

Don’t you love it when authors actually take their own advice? In a blog that was published some time ago, Author U had a special guest featured within our blog. Dana Lynn Smith put together a Virtual Blog Tour for her book, Virtual Book Tour Magic. Let’s revisit the key elements. Virtual Blog Tours are quite common now … don’t bypass it in your book marketing plans.
Here’s why this book makes marketing sense for today’s author:

The author has …

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FREE Gifts with Snappy Sassy Salty … Official Book Launch is this Week!

FREE Gifts with Snappy Sassy Salty … Official Book Launch is this Week!

 Snappy Sassy Salty …
Official Book Launch!
July 21-24th
 
 
                                        It’s summer … It’s hot …
Could you use a pick-me-up? A bit of inspiration or silliness? How about something to chew on or get you unstuck? How about your friends who are writing or already published?
In Snappy Sassy Salty: Wise Words for Authors and Writers, you will find all that …

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Move Over Netflix … Here Comes Bookflix

Move Over Netflix … Here Comes Bookflix

The Buzz Arrives … Amazon’s Kindle Unlimited Lands!
Amazon has a new offering … the dust hasn’t settled but the buzz is flowing. You have heard of Netflix. This is Bookflix.

 
If you at think about using this program, here’s a HUGE caution: 
Indies would do well to avoid Kindle Unlimited for one simple reason:  it requires KDP Select exclusivity. For me, doing an exclusive means that there has to be a tremendous bonus, usually financial with it.  Smashwords’ CEO Mark Coker …

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