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Book publishing is complex. It can be confusing. And it’s not uncommon for authors to be hustle by publishing predators. To avoid the maze of potholes and pitfalls, AuthorYOU has …
Not a week goes by that I don’t get an email or a call from an author asking how to get an endorsement or a Foreword.
Here’s my response …
1. Who would be a magnet for your target audience?
2. Who would they recognize and has credibility?
3. Do you know who the “whos” are?
4. Do you know anyone who does?
5. What do you have to show them …
Do You Use Your Author Voice
at Book Signings?
This past weekend, several authors signed books at the American Library Association’s MidWinter event. They also participated in a Facebook Live interview and were featured in the catalog that was created and will be sent out this week to the 300 plus names collected plus they will get the librarian names and emails to do their own follow-upFor those who participate, it was a “sell-out” of …
Thirty plus years ago, one of my author friends coined one of my favorite book titles: Sacred Cows Make the Best Burgers. It’s all about change and slashing through the things that continually hold people and companies back. Fast forward 20 years. I ran into the author Bob Kriegel at a conference we were both speaking at. He was still talking about burgers and he reminded me of a story he told me long ago …
This is the final blog from AuthorU.org … beginning, next month, your feed will be coming from AuthorYOU and The Book Shepherd as we combine our resources that were outlined in the October 31 blog.
December is always the month that has too, too much packed into it. There’s the year-end “I’ve got to get this done NOW” push. Then there’s the more events, parties and gatherings to attend and host not to mention the shopping …
A December truism: the colors, the festivities, the gatherings and the changes of pace the Holiday season brings can stimulate or exhaust you.
It’s a wonderful time of “togetherness” with family and friends; and, a time of reflection on the past year … and think forward. Next week sets the stage for the beginning of 2018. As we get ready to launch Author YOU. And your continuation or creation of YOUR AUTHOR SUCCESS.
Here are some big questions …
Book Editors & Book Publishing Are Like Peanut Butter and Jelly
Why so many authors think that their friend who teaches literature at the local college, or their sister who
loves everything they write and do is the perfect editor for their work is beyond me.
Your editor can make or break your work—she can shape and shore it up … or, put in some commas and check your spelling. There are now more self and independent …
AuthorU and The Book Shepherd have been big supporters of the Bublish brand for popping your book visibility, branding and marketing. Last year, Bublish founder Kathy Meis shared tips for pushing your social media discoverability. As you come to another year end, it’s time to review them and see goose you (once again) to keep at it. The Bublish tool is fun, easy to use … and once you start … a habit is built. …
Over the past weekend, a question popped at the monthly Author YOU Circles. “Tell me about how I can have a store for my website …”
Last June, I wrote a blog on a new feature within the IngramSpark offerings. The previous year, it purchased Aerio, a portal that allows the user to create a storefront on individual websites. With the powerhouse of Ingram’s catalog of books carried in its inventory to bookstores, YOU now have …
The ampersand is a really pretty little dude but it isn’t a letter nor even a word. It’s a logogram that represents a word. Its history goes back to classical antiquity, but interesting history and being cute is no reason to overuse it in the interest of trying to separate one’s writing from the pack. Better writers should concentrate on the techniques that make a difference rather than gimmicks that distract. Here are some legitimate …