Blog | Author U – Practical Publishing, Marketing and Social Media Guidance for Authors

Why an Amazon Bestseller Campaign should be on your “GO” list

Why an Amazon Bestseller Campaign should be on your “GO” list

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of creating an Amazon Bestseller Campaign and become a true #1 on its platform—not for an hour … for many days. It’s a book marketing platform that should not be ignored.

Can being a #1 bestseller on Amazon make a difference in your book …

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How Speaking Can Morph Your Book Sales

How Speaking Can Morph Your Book Sales

Throughout the month of June, AuthorU-Your Guide to Book Publishing Host Dr. Judith Briles will be the solo voice on a variety of topics. This week’s is about the power and privilege of speaking. It’s a book marketing platform that should not be ignored.
Can speaking on your book … your expertise … morph your book sales? Why YES … YES it can. And the sooner you start speaking on both, the better for your influence …

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Creating and Building Collaborative Partnerships

Creating and Building Collaborative Partnerships

Would you like to have a sponsor for your event? How about a partner to support you and your book? Or, one that just likes to cross-promote you?
Ideas are here in this episode of the weekly AuthorU-Your Guide to Book Publishing podcast with Dr. Judith Briles and her guest, Philippa Burgess.
It’s all about creating and building collaborative partnerships. Takeaways include:

What is a collaborative partnership and why would an author want to build them.
How to get …

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How to work with bookstores

How to work with bookstores

Key Questions to Ask a Bookseller Before a Book Is Published  … and After It’s Available

Authoring and publishing a book is a major event. And accomplishment. Your local bookstore could be the door opener at the beginning of the process; during; and post when you have book in hand. Do you know what steps to take in engaging a bookseller … what specific questions you should ask … plus what exactly you should be giving …

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Essential tips for children’s authors to get their books into schools

Essential tips for children’s authors to get their books into schools

Turning Your Book into a Goldmine for You and Schools
Jane Wood, author of Schools: A Niche Market for Authors joins Dr. Judith Briles for a lively and informative hour of how to get your books into schools; who to contact; strategies to get schools to buy your books for all classrooms; along with tips to engage students from the get-go.
You will take away:

What the most important criteria is when trying to market books to schools.
How …

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Newest podcast: How to turn a children’s book into an awesome VideoBook

Newest podcast: How to turn a children’s book into an awesome VideoBook

How to Turn a Children’s Book into a VideoBook

Imagine creating a book that children who are visually impaired can “hear” and “read”. If you are a children’s author, it’s time to discover the power of Imagination VideoBooks.

Richard Rieman, CEO of Imagination Videobooks, creates the ultimate book for kids who are blind or partially blind. He joins AuthorU-Your Guide to Book Publishing host Dr. Judith Briles for a fun, informative, and inspiring hour. Get ready to …

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How to monetize every presentation you do

How to monetize every presentation you do

Did you know that most authors and speakers are dismal at leveraging their book… their expertise? Yup, it’s the truth.
In this episode of the AuthorU-Your Guide to Book Publishing podcast, speaking industry expert Lois Creamer joins Dr. Judith Briles for an hour revealing the hybrid of speaking to come PLUS how to truly leverage your expertise and book selling.

How the speaking business will change post COVID.
How to get to the real decision-maker in any organization.
How …

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Savvy Tips on what it takes to Market a Book Successfully

Savvy Tips on what it takes to Market a Book Successfully

Integrating PR and Marketing is an essential element in today’s book marketing landscape. Joining Judith Briles for this episode is 30 year plus PR veteran Brian Feinblum and creator of the Book Marketing Buzz blog.
Your takeaways include:

10 essential strategies and tips to market a book successfully.
Savvy tips for finding a media person or group to pitch to.
What really works for authors, and what doesn’t.
Crucial question for all authors: what do you bring to the table?
Why …

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Don’t Sabotage Your Author, Writer and Publishing Career

Don’t Sabotage Your Author, Writer and Publishing Career

Not a week goes by that I don’t get a variety of “How do I do it?” questions that pertain to either writing, publishing or book marketing. Whew. None are one-sentence responses.
If it’s about writing, it may be: How can I make a living writing? Do you know who pays for freelancers? Should I join a writing group?
For authors and authors-to-be, it could be:  How do I get started? How do I find an agent …

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Instagram Marketing Strategies and Tips, Part 2

Instagram Marketing Strategies and Tips, Part 2

This episode is Part II of a two-parter … all around what makes Instagram tick and how to get it working for you, your influence building, and your book selling. Think Instagram marketing strategies, POP, and power.

How to stay out (or get out) of Instagram Jail.
Identify Instagram filters and how do you use them.
Create “grids” of posts that roll out a story that attracts followers and comments.
Discover the “secret sauce” portal found on Facebook to …

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