Blog | Author U – Practical Publishing, Marketing and Social Media Guidance for Authors

Open up your savvy words to 60 million readers.

Open up your savvy words to 60 million readers.

Here’s an excellent question for ALL authors—are you curating your own work?
Yup, curate what you have already written and published. Where “repurposing” is a tweaking with a slight rewrite … “curate just pulls what you have and re-pushes it. Love it, and so will you. Listen in to the 10 essential tips and strategies that will open up your savvy words to 60 million readers.
Discover the power of Medium, the perfect platform to do it …

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Judith’s take on social media pop and power

Judith’s take on social media pop and power

Social Media is the town hall for book promotion and building influence. Are you using it effectively?

What platforms should you be on?
Why types of postings should you include?
What should authors avoid posting?
What 5 things should authors be doing now?
What 5 things should avoid not to do?
And, of course, much more.

Get ready to shine, using social media with another podcast from AuthorU-Your Guide to Book Publishing with Host, Dr. Judith Briles, The Book Shepherd via @MyBookShepherd …

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9 Tips for Writing Better and Faster

9 Tips for Writing Better and Faster

Reading and Writing are joined at the hip. I’m often asked how do I get so much pumped out each week with blogs, podcasts, communications about ongoing events and experiences, the variety of books I work of with clients … and noodling ideas for my own books.

 
First,  I read lots. I scan through five newspapers every morning–within 10 minutes of being up, I’m reading accompanied by my ever-present mug of hot tea. Items that catch …

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15 tips to enhance your book marketing promos

15 tips to enhance your book marketing promos

Want to create the best marketing copy for promos and your book marketing? Imagine being in a coffee shop and having a simple conversation. You connect instantly.
Don’t stress what your book is about. Stress what it delivers—quench the desire for solutions and pain relief.
Learn from @CaseyDemchak @JudithBriles @MyBookShepherd via the AuthorU-Your Guide to Book Publishing podcast for book marketing success:  http://bit.ly/BookPublishingPodcast #authors #indiepublishing #writingcommunity #bookmarketing #promo
 
 

Dr. Judith Briles is a book publishing expert and author …

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Why you need to be wary of word blindness

Why you need to be wary of word blindness

An author’s words can pull in a reader … or push him or her away. It’s all about the editing that is brought in by another set of eyes.
Three of the huge takeaways from the AuthorU-Your Guide to Book Publishing podcast with Editor Barb Wilson:

One of the biggest grumbles on Amazon reviews deals with mediocre editing—or lack of any editing.

Be wary of your own “word blindness” … repeating the same word or phrases ad …

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Discover how a small town author attracted sponsorship from a Fortune 100 company

Discover how a small town author attracted sponsorship from a Fortune 100 company

When authors create strategic partnerships with non-profits and corporate sponsors, they discover that they and their book can buzz locally and spread to national attention.
Join AuthorU-Your Guide to Book Publishing’s Host Dr. Judith Briles and author Marjorie Hollman- Finding Easy Walks Wherever You Are (her latest book). It attracted LL Bean, a Fortune 100 company. Why not you?
It’s another info-filled podcast via AuthorU-Your Guide to Book Publishing and The Book Shepherd.
Podcast via @MyBookShepherd @JudithBriles http://bit.ly/BookPublishingPodcast …

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Discover how to stay visible during turbulent times

Discover how to stay visible during turbulent times

In today’s world, many have had to shut their doors to customers; to slow down their grand growth plans because the COVID world came into play uninvited and unwelcome. For authors, it meant limited to no in-person functions; no signings; no travel to meet and present to fans. Events were postponed or canceled.
The saving grace for some of the many ways technology and learning the art of online engagement. Learning new tools so that continuing …

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Discover graphics magic for DIYers

Discover graphics magic for DIYers

It’s a mecca of graphics design that every author who is not a techie; not a designer can embrace. Think of it as “graphics magic”!
Joining Host Dr. Judith Briles is a creative marketing lead for Book Brush Kathleen Sweeney—and one of the slickest author tools to come along in a long time.

discover the amazing cover creator
discover how to create fun swag
discover the box creator
discover mock photos for posters

It’s a fast hour. You want this tool …

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PR moxie creates the media deal breaker in author favor

PR moxie creates the media deal breaker in author favor

Do you know the WHY and HOW and WHEN of and for creating a press release? Joining AuthorU-Your Guide to Book Publishing Host, Dr. Judith Briles and PR expert Jules Marie.
They suggest that authors should always ask: what’s the purpose? Is there something New? Earned? A Wow factor?
Plus, if you are pushing out a press release, get author tips on the WHO to push it out to—your target market. Busy authors want to know where …

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Book Marketing Tips and Strategies that cost zero to mini moneys

Book Marketing Tips and Strategies that cost zero to mini moneys

It’s time to deal with the elephant in the room: book marketing fears! Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Carolyn Howard Johnson, the author of Frugal Book Marketing.
Stop fearing book marketing. You are a writer—marketing is writing. 1-great marketing is writing, sharing with others what they need/want. 2-Marketing isn’t selling—it is networking, connecting. Lots of tips via podcast for a frugal book promoting plus, plus! @JudithBriles @MyBookShepherd @frugalbookpromo. http://bit.ly/BookPublishingPodcast
 

Dr. …

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