Your tip today is a caution … actually a huge one. Attending conferences on writing and publishing is a grand thing to do. But … be careful. Don’t get caught up in any hype … they are common … in fact, most “require” the speakers to include a “lure” to get money. Why? Simply this: the promoter gets part … and of course, so does the speaker. Go to learn. If it’s appropriate to “buy” what’s offered—if it really will move you and your book forward, then buying may be the right thing to.
Otherwise, Author Beware of Publishing Pitch Fests!
Be careful of what is known as a “pitch fest.” Pitched to newbie authors as education, they are really designed to lure them in (and their credit cards) to buy, buy, buy and buy some more. What are they buying? Products, services, trainings —you name it. Pitch fests are big business for the promoters. Authors want a quick fix to whatever ails them … or they are on the hunt to the “wonder cure” for quick marketing success … quick ways to get on TV … quick fill in the blank.
Typically, the person running the conference gets half of the moneys. Such a deal … for them. The truth is, is that too many attendees get emotionally hooked in the hype of the moment and buy with the herd when they shouldn’t.
Suggestion: never pay for anything without using a credit card. When the “hype of the moment” cools down and you are back home and realize you got roped in, that whatever you did is a wrong fit or not the right time for you, contact whoever hooked you and withdraw. Most likely you have a brief window to do this, such as three days. If that doesn’t work, contact the credit card company and merely say that what you had initially bought was misrepresented to you and you want your money back. Companies like American Express and Bank of America move fairly quickly on their customer’s behalf (that’s you) and reverse the charges.
Tip: If you do land at a Pitch Fest, go in with a budget for yourself. I’ve seen some shell out mega-thousands with the deer-glazed look in their eyes. PitchFests will make you feel like the turkey “done” popper has popped up along with getting fannyitis as you sit through one pitch after another. It’s a hype. Author Beware.
Judith Briles is a book publishing expert and coach. She empowers authors and is the Founder of Author U, a membership organization created for the serious author who wants to be seriously successful. She’s been writing about and conducting workshops on publishing since the 80s. Judith is the author of 35 books including Author YOU: Creating and Building Your Author and Book Platforms (ForeWord IndieFab Book of the Year), Snappy Sassy Salty: Wise Words for Authors and Writers and a speaker at publishing conferences. Book #35 was published this summer: The How to Avoid 101 Book Publishing Blunders, Bloopers & Boo-Boos. Get your copy now.
Each summer, she holds Judith Briles Book Publishing Unplugged, a three day intensive limited to a small group of authors who want to be seriously successful. In 2017, the dates are June 22-24th. Her audio and workbook series, Creating Your Book and Author Platform is now available. Join Judith live on Thursdays at 6 p.m. EST for “AuthorU – Your Guide to Book Publishing” on the Toginet Network at bit.ly/PublishingShow .
Follow @AuthorU and @MyBookShepherd on Twitter and do a “Like” at AuthorU and Judith Briles – TheBookShepherd on Facebook. If you want to create a book that has no regrets, contact Judith at Judith@Briles.com.
Author U is a non-profit membership organization dedicated to the author who wants to be seriously successful. Monthly education programs delivered face-to-face and online, The Author Resource ezine, BookCamps and the annual Author U Extravaganza are tools designed for authors pre, during and post publishing of their books. Join AuthorU.org today.
If you are looking for FREE author and book coaching … call in to Judith’s Author Monday Mornings at NOON Eastern each Monday. The number is 218-632-9854; Access Code 1239874444 … have your questions ready–there’s a full hour to ask and listen
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