Monthly Archives: April 2022

Focusing on the 6 steps to author success and influence

6 Steps to ASPIRE to Author Success and Influence

Get ready to discover why ASPIRE with Derek Doepker paves the way for your influence building and author success. Authors want to know what moves the needle to success—mass success.
During this hour, you will discover the six steps of ASPIRE:

Advertising—why, when, and how for print, eBook, and audiobooks.
Social Media—yes, you need it—the magic happens with engagement.
Platforms—leveraging is the secret sauce.
Influence—local is where growth always happens.
Reader Referral—building the …

Publicity and Book Marketing Hooks and Tips Part II

Posted on Apr 21 By Judith Briles

Publicity and Book Marketing Hooks and Tips Part 2

WOOT … AuthorU-Your Guide to Book Publishing podcast has a two-parter for you with host Dr. Judith Briles and Joan Stewart. All about Hooks to get Publicity and push your Book Marketing. This is Part 2
You will get:

Ideas that will hook readers who don’t know you —Ideas that will keep your most loyal fans coming back for more —
Easy ways to catch the media’s attention all year …

Publicity and Book Marketing Hooks and Tips Part I

Posted on Apr 14 By Judith Briles

Publicity and Book Marketing Hooks and Tips Part 1

Ideas that will hook readers who don’t know you —Ideas that will keep your most loyal fans coming back for more —
Easy ways to catch the media’s attention all year long
Specific examples of what …

The Magic Word for Authors Is Compelling

Posted on Apr 11 By Judith Briles

Not a week goes by when an author-in-waiting doesn’t say to me:
I want to sell a million copies.
My book is like the ones James Patterson writes.
My writing is like Sandra Brown’s.
I want to be published in New York.
Alrighty … goals are always good to have … and reach for. When I hear comments I like the above, I know—yes, I know, that the author-in-waiting hasn’t done his or her publishing homework.

My Truthiness: In most years, less …

It’s bight and flashy book cover time

Posted on Apr 7 By Judith Briles

2022 Book Trends for Covers, Design, and Swag
Trends for publishing and books are always on the mind of authors. In this episode of the AuthorU-Your Guide to Book Publishing podcast, award-winning book designer Rebecca Finkel adds to the conversation with host, Dr. Judith Briles.
Your takeaways include:

Book cover trends for 2022 … why bright and flashy pays off.
eBook trends for 2022 … why demand is there and indie authors and publishers are soaring in sales.
Overall book …