Monthly Archives: May 2011

Author Success Trait #5: Become the Expert

Author Success Trait #5:   Become the Expert

The 7 Traits of Highly Successful Authors
Trait #5:  Highly successful authors become the Expert.
Knowing what sets you apart from the crowed author sky allows you to boast a tad. You are the expert. You’ve done the work, paid your dues, and completed the research. Yes, you are the expert. Now let others know. Allidah Poole Hicks and Bonnie Knuti just published When Crisis Strikes: What to Say, What to Do, How to Help. It’s an …

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As the Publishing World Turns …

As the Publishing World Turns …

As the Publishing World Turns … Publishing is morphing on a daily basis … If you are a new author, you’ve got publishing questions. Plenty of them. If you are an already published author, you should have publishing questions. Plenty of them.
As an author, ask: should I traditionally publish (hello New York), self-publish, independent publish, pay-to-publish, ePublish or pPublish … which is right for me and my book? The answer is: it depends and will …

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#4 Trait of Highly Successful Authors–Know ye Niche

#4 Trait of Highly Successful Authors–Know ye Niche

The 7 Traits of Highly Successful Authors
Trait #4:  Highly successful authors know where and what their Niche is. 
If there is ever a formula for failure, it’s the one that where the author believes, truly believes, that her book is for everyone. Nonsense. The more you niche yourself and your work, the more you “drill down” into that niche, the greater the success you have.
Books aren’t for everyone; knowing what your target market is enables …

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Author Success: Trait #3 Highly successful authors know how to Communicate.

Author Success: Trait #3 Highly successful authors know how to Communicate.

The 7 Traits of Highly Successful Authors
Trait #3: Highly successful authors know how to Communicate. 
You’ve got the book, do you have the voice? Voice comes in all kinds of packages. Taking your unique approach to your topic, what’s your pitch for it … and who are you going to pitch it to? Knowing your crowd, your target market, saves time and energy. This book business is work. Whether you publish via NY or your …

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Author Success Trait #2: Create Books that are Current, Meaningful, with a little bit of “Salt”.

Author Success Trait #2: Create Books that are Current, Meaningful, with a little bit of “Salt”.

The 7 Traits of Highly Successful Authors
Trait #2: Authors must create books that are Current, Meaningful, with a little bit of “Salt”.  
Is what you are saying the same old thing that can be found in dozens, maybe, gulp, hundreds of books? Get with it—tweet the old stuff, be sassy, controversial, yes, salty. Highly successful authors get their readers attention—say what … what was on that cover that snagged the eye … that commanded the reader …

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