One of the top speakers at the AuthorU Extravaganza in May was Sandra Beckwith. In a recent blog, she cited her experience in a session she attended presented by BookBub at the Book Expo in New York.
Below is a portion of her excellent blog on how to create the blurbs and leads for copy to get both media and book buyer/reader attention. Think about anything promotional that surrounds your book:  your Amazon descriptions, any announcements …

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