Tagged: book publishing

Virtual Book Blog Tours – Plan One for Your Book Success

Virtual Book Blog Tours – Plan One for Your Book Success

Don’t you love it when authors actually take their own advice? In a blog that was published some time ago, Author U had a special guest featured within our blog. Dana Lynn Smith put together a Virtual Blog Tour for her book, Virtual Book Tour Magic. Let’s revisit the key elements. Virtual Blog Tours are quite common now … don’t bypass it in your book marketing plans.
Here’s why this book makes marketing sense for today’s author:

The author has …

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The Amazing Power of Books in Your Presence

The Amazing Power of Books in Your Presence

When Amazon’s eBook sales, a la Kindle, exceeded its print book sales that we authors and publishers love so well, the “book sky is falling” dooms-dayers and sayers came out of the woodwork.

~ Books have power! ~
The University of Tennessee has been exploring students’ test scores for the past three years. Research led by Richard Allington has found that students who brought “real” books home had significantly higher reading scores than those who didn’t. …

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Authors Beware … What You See and Write In Word Is Not What You Get!

Authors Beware … What You See and Write In Word Is Not What You Get!

After spending several hours with an author who was incredibly frustrated (and most likely PO’d at me for being the messenger) that what she had so carefully structured in her 8 x 11 print out version was most likely NOT going to be the same presentation in the interior design of the finished book.

Here’s the heads up: what you put down, page-by-page in your Word document/pdf may have little to do with what it looks like …

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Meet Publishing’s T-Rex …Publishing Predators Put You and Your Book at Risk

Meet Publishing’s T-Rex …Publishing Predators Put You and Your Book at Risk

What a tangled web they weave … the Publishing Predators are breeding, casting out their nets for naive authors-to-be, those who are looking for a book publishing bargain and don’t realize that they will end up in a boiler plate up sales operation; promising bestseller status and so much more.
It’s author beware, author beware, author beware.
Over the past three years, I’ve worked with several private clients and fielded numerous phone calls/emails from authors who …

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Why Should You Publish via Printing … Let Me Count the Ways!

Why Should You Publish via Printing … Let Me Count the Ways!

With the onslaught of the “e” world … and yes, it is an onslaught; the overwhelming amount of “e” pollution has turned many off. “You’re an author … what type of an author are you? A real author … or who that just jabbers and tosses out anything and everything, without really thinking about content, much less the audience that it is meant for or who it really is?

Can you be a real author and …

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Is There an Excuse in Your Author Midst?

Is There an Excuse in Your Author Midst?

We think that summer is starting here in the U.S. Your writing and your book, or about-to-be-book, should be planning its next step. Your book marketing, or the steps you need to be taking should also have their own steps. Within those steps should be the inclusion of getting off and away from any of the excuse ruts you may have fallen into.

Don’t we all get stuck at some time? The list is endless …

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It’s Easy to Get Lost in Publishing Terminology

It’s Easy to Get Lost in Publishing Terminology

        You confused in which way to publish today? And for that matter, what are the publishing options? Traditional publishing, self-publishing and independent publishing are tossed in the air with the flick of the tongue. Just what are they? Authors feel like they are going bonkers with the choices, that unfortunately, lead to plenty of disillusionment.
 

 Is the easiest to get … and digest. The biggies in the field today are: Simon & Schuster, Wiley, Hachette, HarperCollins, …

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Do You Have Author Fatigue Syndrome?

Do You Have Author Fatigue Syndrome?

Do You Have Author Fatigue Syndrome?
Wouldn’t you love to be able to pick up a pen/pencil or open a blank document on your computer and breeze through the article or chapter you are thinking about … basically having it completed within a short period of time? Or how about structuring the marketing program you’ve been thinking about for the past six months, but somehow summer got in the way? Your desk is clear—calendar open and …

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The Passion Factor for Authors

The Passion Factor for Authors

I’m lucky. I’m passionate about what I do when working with authors and their books and about the books that I write. When authors attend my various Publishing and Speaking Salons, they know what they are writing or want to speak about. They come with enthusiasm … and passion. And many show up a bit overwhelmed with the whole process.

It’s their passion that fuels their engines and enables them to work one more hour, take …

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