End of Summer and Fall kick off the Book Award submission season. Will the author be honored for his or her words and book? Or will the Book Boot be felt? The question every author needs to ask is, “Did I do the best job in writing, in presenting, in connecting with my crowd—the people who need, want my words?” In other words, “Did I rush to publish?”
Working with authors every day, there are routine hiccups that …
Why, oh why, do self-published authors insist on creating mediocre book covers? At a recent publishing conference, I talked with a gaggle of newly published authors. As proud as a new Dad or Mom, they put their treasure in my hands. Too many times, the cover was poorly designed, didn’t relate to the book topic and was third-rate at best.
Don’t you love it when authors actually take their own advice? In a blog that was published some time ago, Author U had a special guest featured within our blog. Dana Lynn Smith put together a Virtual Blog Tour for her book, Virtual Book Tour Magic. Let’s revisit the key elements. Virtual Blog Tours are quite common now … don’t bypass it in your book marketing plans.
Here’s why this book makes marketing sense for today’s author:
The author has …
Authors: Should You Sell Your Next Book to a Publisher?
Recently, I responded to a query from an author who wanted to transition from self-publishing to traditional publishing. She had successfully sold 60,000 books on her own. The first words out of my mouth were, “Why would you want to do that?”
And then …
When Amazon’s eBook sales, a la Kindle, exceeded its print book sales that we authors and publishers love so well, the “book sky is falling” dooms-dayers and sayers came out of the woodwork.
~ Books have power! ~
The University of Tennessee has been exploring students’ test scores for the past three years. Research led by Richard Allington has found that students who brought “real” books home had significantly higher reading scores than those who didn’t. …
What is independence in publishing? Good question to think about on this 4th of July. As the Author and Publishing Worlds Turn, the words “self” and “independent” have almost become interchangeable. There is a difference, agreed, a fine line at times.
A self-published book can mean almost anything … from what gets spilled out of the fingers and mind of the author to the presentation from the local printing shop and sometimes looking like it was put …
After spending several hours with an author who was incredibly frustrated (and most likely PO’d at me for being the messenger) that what she had so carefully structured in her 8 x 11 print out version was most likely NOT going to be the same presentation in the interior design of the finished book.
Here’s the heads up: what you put down, page-by-page in your Word document/pdf may have little to do with what it looks like …
What a tangled web they weave … the Publishing Predators are breeding, casting out their nets for naive authors-to-be, those who are looking for a book publishing bargain and don’t realize that they will end up in a boiler plate up sales operation; promising bestseller status and so much more.
It’s author beware, author beware, author beware.
Over the past three years, I’ve worked with several private clients and fielded numerous phone calls/emails from authors who …
There are a variety of definitions of “community” including:
A group of people with common interests,
likeness, shared ideas and activities.
Author U fills them all—we are authors; we are alike (and yet very different in our topics, methodologies and strategies); we share ideas and activities.
The author’s voice—your voice—is amazing … reaching every corner of every community. To expand our community, Author U has surfaced on LinkedIn this past week. The community has expanded broadly …
With the onslaught of the “e” world … and yes, it is an onslaught; the overwhelming amount of “e” pollution has turned many off. “You’re an author … what type of an author are you? A real author … or who that just jabbers and tosses out anything and everything, without really thinking about content, much less the audience that it is meant for or who it really is?
Can you be a real author and …