Last year on the PublishingAtSea.com cruise, I did a session on How to Pitch Yourself … something that too many authors do a “not so good job” at. This year, I opened with a session I called About Me … and turned it into a
Always enhance any pitch you do with numbers. Don’t just say you’ve coached “hundreds” of clients. Pick a number and estimate as closely as possible. Say how many book awards you’ve won. Reveal how …
Topic: TIPS for Authors
Add Images to your Tweets that bypass the 140 character rule.
It’s a new year in social media land. Add OneShot to your Twitter mix. Data shows that images count for reader pickup. Now that you can post your regular 140 character post of Twitter (note—I recommend that you push for 130 to allow to RTs) PLUS add an image, add this to “get in the habit of doing” when posting.
Use your imagination and add image …
What photos are you using on your website? How about for media? Or, a speaking engagement? Are they oldies, but what you consider goodies? Could they be more than five years old?
Your picture says a thousand words:
what you do;
who you are;
what you love to play with or at;
what your expertise is;
who’s your crowd;
Visuals are powerful. You may use them on your book covers, your website and your promo and publicity material. Think Bio shots, …
If you have a book signing coming, here are a few tips glimmer from our PublishingAtSea.com participants during theirs:
1. Don’t sit … stand up to greet your buyers. Why? You’ll sell more if you stand, not sit, behind a table. It’s eyeball to eyeball. I prefer the cocktail table to use for signing on.
2. Gather names of buyers. Have a signup sheet for name and email.
3. Get visitors involved. Nancy Rango, author of “The President …
Here are 4 essential tips for authors and Amazon:
1. You need more than 84 book reviews (this is down from 101 … so good needs—still a book load to gather) before Amazon will recommend your book to other visitors in the section that says, “People who bought this also bought…” GO get them … ask and re-ask … it’s what you have to do
2. Book buyers will immediately start the judging of your book by the cover. …
Marketing Updates needed …
Do you have a business card? Excellent. Does it have your phone # on it? Your website? How about email and snail mail address? In other words, do you make it easy for people to connect and contact you? If not … not so good.
Now, have you thought about creating a brochure? Expand your business card has several Calls to Action on it pronto. And make sure you have a very visible …
Author overwhelm is a given in social media land. Here are three tools that you can use to expand what you do without sucking out a lot of your time. Let the “bots” do the work for you!
Tagboard Hashtags are essential to increase your influence factor. Meet Tagboard. It uses hashtags to find and collect social media posts that you are interested in via the use of a particular hashtag. Within Tagboard, tools are available that …
It’s August. Most likely, it’s hot where you live in work. Here a few tips to keep you out of hot water from publishing attorney Helen Sedwick with “Come-On Lines to Avoid…”
1 “We will distribute your print book to the largest bookstores.”
Sorry, this does not mean your book will appear on bookstore shelves. All it means is bookstores may order copies from distributor’s catalogs. That’s it.
Realistically, retailers are unlikely to carry your book. You’ll …
Tired of Talking to Voice Robots? … Find Humans to Help You!
If you’ve been stuck in voice mail hell, here’s some bypass codes. Also are two sites that can assist you in identifying direct dial phone numbers: Get Human and Dial a Human.
Get everyone to see your Twitter replies when using #Hashtag as FIRST word.
If you want others in your Twitter stream to see your replies, place the DOT before the # as: .# … …
Facts for a weekend for you to noodle on:
1 Authors need traditional publishing less and less. Oh my, that hurts, but it’s the truth. With all the resources available to new and old authors, the question has to be asked: do we need you? With all the resources like IngramSpark, great blogs that we put out on both The Book Shepherd and AuthorU sites plus the zillions of others, the information is readily available to write, create and publish a book. …