During the PublishingAtSea.com cruise, ace publicity expert, Joan Stewart the Publicity Hound pushed a variety of hot tips. Included were:
1. Authors need to create top-quality free content that others will want to share. And make sure you have live “share” icons on your posts that allow for easy and no-brainer sharing with your followers.
2. Who, Who, Who … you must identify early in your publishing game just “who” your target market is. Then set up a strategy …
Marketing Tip … Create your own NAME TAG with, book cover, your name of course–make a tag line about who you are or what you do.
Judith Briles is a book publishing expert and coach. She empowers authors and is the Founder of Author U, a membership organization created for the serious author who wants to be seriously successful. She’s been writing about and conducting workshops on publishing since the 80s. Judith is the author of 35 books including Author YOU: …
Three quick tips to enhance your blog clout and you that popped from the recent jammed paced webinar that Joel Friedlander, Joan Stewart, Amy Collins, Kelly Johnson and Judith Briles did.
1. Don’t make your blog’s “About” page about you. It’s about what you are bringing to the reader. “You” are the carrier … take care of that in your signature at the end of each blog.
2. Include a “call to action” with every blog post. …
Authors deal with a variety of contracts … here’s a couple of tips to add to your radar screen:
Know the Difference between Exclusive and Nonexclusive ContractsDon’t give everything away. I get it—you are thrilled that a publisher (or anyone) is interested in your book. Breathe and know what you are letting others do with your work. When it comes to the self-publishing companies (the ones that you pay to publish your book), do not, do …
Two tools for you to consider …
Find profitable keywords – Meet Long Tail Pro
How would you like to nail down the ideal phrase and words to use in all your posts and blogs? TO be able to know what your competitors are using that might give them the leading edge? How would you like to know what key words and phrases your ideal buyer is using in Google searches? Long Tail Pro just may create …
Want to do a quick Poll? PickFu may work for you. For a $20 fee, you can do a single poll … might be ideal if you are working on a book cover or a title and you want to get lots of input quickly. https://www.pickfu.com/
If you are doing any traveling using airports … make sure you get the Mobile Pass app downloaded on the phone before setting out. Here’s a bonus—if you are abroad, …
Do you have Siri or a “talking” to you feature on your mobile? Here’s some tips and ideas on how to use:
1. Safe Texting … If you are driving, out walking—you name it; you can send a quick text message using hands-free technology.
2. Get Help … ask questions, do research with your voice.
3. Call people … say the name and your phone searches your contact base and dials for you.
4. Use as a Calculator … …
Are you interested in getting moneys to support your and your book project? Moneys that are a “gift” and don’t have to pay back? It’s called OPM … other people’s money and crowdfunding becomes your window to make it happen.
Oh, you need to tell the taxing folks that you got moneys … but let’s face it, when you create a book, money is spent. Sometimes, lots. Whatever you take in, you will most likely spend–so …
1 What are you waiting for? It’s time to get re-juiced—it’s AuthorU’s biggest event of the year. Authors and Writers should be attending the annual AuthorU Extravaganza May 7-9, 2015.
2 At the Extravaganza, get your VIDEO done for only $50 Randy Price and i25productions, inc. have their cameras and lights ready. Will you be? Your shoot time is 15 minutes—about you, your book, your _____. Think your website, YouTube, a speaking promo, book club promo, …
The weekend is here … here’s three items to goose your power as an author and indie publisher.
Validate Your Topic and Words
Are people interested in your topic … your area of expertise? Do a quick search to find out how many are using a key phrase that describes you and/or what your do and/or the topic of your book. It’s time for a key word search. Go to KeyWordSpy.com and see what the number is …