Topic: Speaking

Top Twitter Tweets for October 4, 2012

Top Twitter Tweets for October 4, 2012

 
Oh my, many of Author U’s members can fondly remember Leave It to Beaver and Roy Rogers’ TV shows—it’s their day today …  if you are a musician and the flute is your instrument of choice—get it out … it’s Toot Your Flute Day!  In the heart of falltime, if you who love carrying around sticks and hitting a ball, it’s National Golf Day.

Today, it’s all about niche markets on Your Guide to Book Publishing. …

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What To Do Next for Your Next, Next Move After You Have Book In Hand?

What To Do Next for Your Next, Next Move After You Have Book In Hand?

… Speak About and Market It, Of Course!

When the book deliver euphoria wears off, every author has the gaze in the belly button moment … what do I do next?
Two quick responses:
1     Market, Market, Market. Eighty percent of your time will now be directed to this single word.
2     Speak, Speak, Speak. You will enjoy the reprints, not to mention the book sales.

I am a firm believer that speaking is one of …

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Where Do Your Book Sales Come From? Are You Findable?

Where Do Your Book Sales Come From? Are You Findable?

Book Publishing Savvy Today:
 
Do You Know Where Your Book Sales Come From?
       Do You Know Where Your Clients Come From?
              Do You Know Where Your ____ Comes From?
Having a marketing and sales background, it was drilled in that I had to follow my leads, track my leads and know where my business came from. Maybe. Maybe not … at least today. The Internet has changed a lot of the rules of yesterday … yesteryear. It’s …

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Authors: You Don’t Have to Answer Every Question When Doing Media

Authors: You Don’t Have to Answer Every Question When Doing Media

Authors: You Don’t Have to Answer Every Question When Doing Media
Ha! You’ve landed an interview on your book; you’ve prepped, only to discover that they person interviewing you is clueless. The odds are that they have not read your book–the back cover, yes; flaps, yes–their producer has supplied the questions that will come your way.
Or, they have their own agenda. What to do?
Your answer: Why take control, that’s what you do!
Remember growing up, you were …

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The Passion Factor for Authors

The Passion Factor for Authors

The Passion Factor
I’m lucky. I’m passionate about what I do when working with authors and their books and about the books that I write. When authors attend my various Publishing and Speaking Salons, they know what they are writing or want to speak about. They come with enthusiasm … and passion. And many show up a bit overwhelmed with the whole process.
It’s their passion that fuels their engines and enables them to work one more …

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What is Independence Day in the Author and Book Publishing Worlds?

What is Independence Day in the Author and Book Publishing Worlds?

What is Independence in the Author and Book Publishing Worlds?
As the Author and Publishing Worlds Turn, the words “self” and “independent” have almost become interchangeable. There is a difference, agreed, a fine line at times. What is independence in publishing?
A self-published book
can mean almost anything … from what gets spilled out of the fingers and mind of the author to the presentation from the local printing shop and sometimes looking like it was put together …

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Author Book Signing Smarts Advice from the Book Coach / Book Shepherd

Author Book Signing Smarts Advice from the Book Coach / Book Shepherd

Is There A Book Signing In You? Author U isn’t a fan of indiscriminate book signings—ask an author and most will tell you that they can be downright awful. Do them, but be selective. To enhance your event:
1 Do make sure that the bookstore has ordered a sufficient quantity of books and bring extra books for signings—stores do sell out and most will happily “buy” from your stock, paying you later.