Topic: Book Marketing

It’s Hot … CrowdFunding for Authors!

It’s Hot … CrowdFunding for Authors!

You want to be in the minority if you are CrowdFunding!
That is, the minority that succeeds in a publishing crowdfunding project. Just under 30 percent are successful in reaching their funding goals. That should be you.
CrowdFunding Is a Trend … Not a Fad!
You’ve written a book … and now you need money for design and printing; money for marketing; money to develop a website; even money for a PR campaign. Money. If your resources …

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Authoring, Writing and Book Publishing Tips

Authoring, Writing and Book Publishing Tips

 
Is your book searchable? Can others find it … and when they do online, are your using the available options to “close the sale via Amazon or BN?
1  For Amazon, being in the “Search Inside” feature is a must do. The text and graphics on the back cover of your book should ALWAYS be viewed as prime advertising and marketing space. This is expensive “real estate” to give up to anything that could be considered …

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Top Ten Twitter Tweets of August 13

Top Ten Twitter Tweets of August 13

 

 Today
Author U –Your Guide to Book Publishing is featuring host Judith Briles of The Book Shepherd as she dives into the back of the book—called “Back Matter” … it’s all the items that should be in the back of the book that sometimes don’t because the author didn’t know that they should; that he could; or the author just plan forgot. The “Back Matter” can easily be the hot spot for your promo info.
Tune in …

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Does Baker & Taylor Not Like Indie Authors and Publishers?

Does Baker & Taylor Not Like Indie Authors and Publishers?

What’s an author and indie publisher to do when a company … a key player in the book wholesaler field … takes the money for representation and then does zip?
Heads up on Baker & Taylor. I’m getting huge, negative feedback from indie publishers that they have set up accounts with B&T, get accepted, paid the $350 for an indie publisher and then nothing happens. B&T never orders books for its inventory.
Bookstores order books, B&T …

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Book Launch Day is Approaching … Are You Ready?

Book Launch Day is Approaching … Are You Ready?

Plenty of authors have winter and spring books that are now at printers. AuthorU’s question is: what are you going to do to launch your book?
 
In fact, there are more questions. What did you do before you sent it to the printer? What was your prep work for your book day? Are you planning an all out blitz to the world? Or are you doing one with mini-steps? Or, is it possible that you …

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ISBN 101 for Authors … EVERY Book Needs One!

ISBN 101 for Authors … EVERY Book Needs One!

One of the fastest ways to tell if a book is “self-published” is the tell-tale missing ISBN. The International Standard Book Number … a number that will start with “978” … the code for books that is needed for ordering and identification that is followed by another ten digits. ISBN 101 is all about What you need to know about International Standard Book Numbers and why you should use them.

Let’s start with: What is an ISBN?ISBN …

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Sell Your Books at the 2015 Colorado Country Gift Show in November

Sell Your Books at the 2015 Colorado Country Gift Show in November

Get Ready for 2015 Holiday Selling and Shopping!

 
The AuthorU Board has decided to transition from the Jr. League Holiday selling format used a few years ago to the larger Colorado Country Christmas Mart that will roll out in early November this year.  This means you will have the possibility of exposing your book to 25,000 potential buyers who are there to buy … something.   Interested? Read on …
The location will be at the Denver Merchandise Mart on November 6-8. The first …

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AuthorU Extravaganza Wowie!

AuthorU Extravaganza Wowie!

A standing ovation to the speakers and attendees at the May 7-9 Extravaganza. It’s not an everyday thing in the meeting planning world where High Fives were flying for the Speakers, the Program, the Food and the Hotel. But that’s exactly what the evals said.
On Thursday, the Eagles and Eaglets were off to a brisk start. Attendees were mesmerized by Mara Purl’s program that wove fiction and nonfiction narratives; by Bill Van Orsdel deep dive into …

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Top Ten Twitter Tweets of April 02

Top Ten Twitter Tweets of April 02

It’s Thursday at


AUTHOR PHOTOS Award winning author photographer Ashlee Bratton will have her lenses ready to focus on up to 20 attendees for personalized Author Portraits. There’s magic in her eyes as she creates photos for your books, blogs
 
… anywhere. The cost is only $250 per session. You get a CD to use anytime, anywhere. Call 303-885-2207 to book your slot now!

 
John Kremer will be at the Extravaganza … Awesome Book Marketing Using Pinterest … …

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5 Critical AuthorU Extravaganza Deadlines NOW for Authors

5 Critical AuthorU Extravaganza Deadlines NOW for Authors

 
The AuthorU Extravaganza Deadlines are coming fast.

1  TOMORROW, March 31st is the last day to take advantage of Early Bird pricing for the AuthorU Extravaganza May 7-9. Save $$$. Register and use the promo code AU2015 to save an extra $100. Book you spot at the AuthorU Extravaganza.
2   STAYING at the hotel is author smart. Our block will go away in two weeks. Thursday and Friday are long days–stay there … driving back and forth from home …

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