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Marketing Your Book: Do You Quack About Your Book … or Just Peep Here and There?

Marketing Your Book: Do You Quack About Your Book … or Just Peep Here and There?

Do You Quack About Your Book … or Just Peep Here and There?

When the year began to unfold, many authors who entered their books in award competitions got good  news—their books were award winners.  Author U has gotten notification of several members who have earned recognition from book awards, with the latest being the National Indie Excellence Awards.  Congratulations to Members who picked up a variety of awards and honors:
Judith Briles – Author YOU: Creating and …

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One-Track Marketing Doesn’t Create an Author Tipping Point

One-Track Marketing Doesn’t Create an Author Tipping Point

A recent reader of the Author U blog emailed about her strategy for marketing her book. She was an alumnus of a university with a few hundred thousand graduates and 15,000 current student body. Getting a review in the alumni magazine was her game plan. Assuming it was positive, she felt, it would  be all she needed to spread the “get this book” word.
Other forms of marketing would be bypassed. She didn’t want to put …

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Top Ten Twitter Tweets of July 31

Top Ten Twitter Tweets of July 31

It’s Thursday at 


Do you want endorsements and blurbs for your book? There’s a special webinar at 6 pm Eastern TODAY … Register and listen or to listen later when the down load is read: https://www3.gotomeeting.com/register/704851870
Today
Author U – Your Guide to Book Publishing will focus on a variety fo common hiccups that new authors get into. Her guest is D’vorah Lanksky, who will set up the strategies for a virtual blog tour for book marketing. Last week, …

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How to Get Your ISBN

How to Get Your ISBN

 
One of the most common questions the about to publish author asks is, “Where do I get my ISBN?”
Excellent question—start here:

 The International Standard Book Number is known to all in the book world as an ISBN.   It costs $125 for one and $295 for a block of ten. It’s highly recommend that you purchase a block of 10 because the author usually has at least another book on the “back burner.”  If you do a hard …

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Virtual Book Blog Tours – Plan One for Your Book Success

Virtual Book Blog Tours – Plan One for Your Book Success

Don’t you love it when authors actually take their own advice? In a blog that was published some time ago, Author U had a special guest featured within our blog. Dana Lynn Smith put together a Virtual Blog Tour for her book, Virtual Book Tour Magic. Let’s revisit the key elements. Virtual Blog Tours are quite common now … don’t bypass it in your book marketing plans.
Here’s why this book makes marketing sense for today’s author:

The author has …

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Top Ten Twitter Tweets of July 24

Top Ten Twitter Tweets of July 24

It’s Thursday at …

Wow… looking forward to the member and family BBQ this weekend… it’s a freebie! If you are in CO, make sure you come! We are debuting the twice monthly FREE webinar series for members only next month…watch for the entire schedule to be posted on the website through December soon. 
Today
Author U – Your Guide to Book Publishing will focus on a variety of common hiccups that new authors get into. Her guest is …

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FREE Gifts with Snappy Sassy Salty … Official Book Launch is this Week!

FREE Gifts with Snappy Sassy Salty … Official Book Launch is this Week!

 Snappy Sassy Salty …
Official Book Launch!
July 21-24th
 
 
                                        It’s summer … It’s hot …
Could you use a pick-me-up?
A bit of inspiration or silliness?
How about something to chew on or get you unstuck?
How about your friends who are writing or already published?
In Snappy Sassy Salty: Wise Words for Authors and Writers, you will find all that and more. It’s …

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Move Over Netflix … Here Comes Bookflix

Move Over Netflix … Here Comes Bookflix

The Buzz Arrives … Amazon’s Kindle Unlimited Lands!
Amazon has a new offering … the dust hasn’t settled but the buzz is flowing. You have heard of Netflix. This is Bookflix.

 
If you at think about using this program, here’s a HUGE caution: 
Indies would do well to avoid Kindle Unlimited for one simple reason:  it requires KDP Select exclusivity. For me, doing an exclusive means that there has to be a tremendous bonus, usually financial with it.  Smashwords’ CEO Mark Coker …

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Authors: Should You Sell Your Next Book to a Publisher?

Authors: Should You Sell Your Next Book to a Publisher?

Authors: Should You Sell Your Next Book to a Publisher?
Recently, I responded to a query from an author who wanted to transition from self-publishing to traditional publishing. She had successfully sold 60,000 books on her own. The first words out of my mouth were, “Why would you want to do that?”
And then …

Top Ten Twitter Tweets July 17

Top Ten Twitter Tweets July 17

It’s Thursday at 


Wow… two terrific programs earlier this week—even if you are a remote member or Author U, attendance was possible. Casey Demchak shared a variety of hot tips to soar your marketing copy and the Tech Tool Box had everyone pinning via Pinterest. If you are in CO, make sure you register for the annual BBQ, it’s a freebie!

Today
Author U – Your Guide to Book Publishing will focus on a variety fo common hiccups …

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