Book Awards … add to your professional credibility
and are an excellent marketing tool.
They can be used as part of your branding, on your business cards, on your website, on your individual book pages on the website, within your email signatures. Think book. Think visual. Think marketing. Think how this one item can nudge you a bit and beyond many other authors in the mix.
Here’s what’s open right now and merit you and your book’s attention–what’s open …
Authors get confused. Just what is this thing called a Platform? And why do they need one? Both good questions that deserve answers.
Let’s start with the first … What’s a Platform? … with the beginning of the Oscar® nominated movie, Monument Men with the main stars being George Clooney, Matt Damon, Bill Murray, Cate Blanchett, John Goodman, Jean Dujardin, Bob Balaban, and Hugh Bonneville. The movie is based on The Monuments Men: Allied Heroes, Nazi …
Prices increased for Extravaganza registration on February 1st. You have until February 28th to get the Thursday Deep Dive Workshop FREE with Friday and Saturday registration. All info is up—check out the website under Events for the Extravaganza at a Glance.
You have 8 days to take advantage of this and it’s GONE as a freebie.
Author U – Your Guide to Book Publishing will focus on crowd-funding for …
Over 3 jammed-packed days in Denver, CO you will be working with amazing book marketing strategists, publicists, Internet gurus … all done in an intense workshop environment, that is comfortable and includes your food … The Author U Extravaganza. The clock is ticketing and running out for any discounting. During the month of February, all registrants will get the Thursday Deep Dive Dinner Workshop with Penny Sansevieri FREE. Here’s what’s happening and why you should …
As an author, do you think of your website as a business card. Or, do you think of it as a portal?
Think. If you exchange business cards, do you envision it hitting the circular file–to be carried out in the next trash pickup? Or, do you see it lingering on a table, a desk, placed in a spot that the recipient easily remembers? Of course, you want the latter.
Shift to your website. Did you know …
As an author, do you think of yourself as just the author? And wear only the author hat … most likely, you would rather be writing.
Or, do you think of yourself as an author … and a business owner—the business owner of all things authoring? Or, if appropriate, as the business owner of a small publishing company? Meaning that once your book is written, and in production, you put your author hat down and …
What do postage rates and Social Security taxes have in common? They increase … not necessarily yearly, but guaranteed, they will increase. Today is the latest roll out for the USPS. That snail mail letter will now cost you three cents more and the trusty post card, another penny.
On January 26, 2014 the U.S. Postal Service® will implement new postage rates for several mail classes including First Class Package Service, Priority Mail® and Priority Mail …
You must remember this … the lyrics go. AND yes, I must. I just attended an over-the-top Book Launch of a book that I was the Book Shepherd with last week … a dear friend of the author and her family simply said, “We want to give a book party for you …” And what a party it was!
Meet To Tuscany with Love
Author Gail Mencini’s debut novel (women’s fiction—highly recommended read)—To Tuscany …
Shine as an expert … Rise as the thought leader!
If there was one thing that rose to the top at Author U’s excellent Brunch and Learn workshop with Patrice Rhoades-Baum, it was the need to clarify the value you deliver to your reader. Can you? Really?
Her tag line is: Shine as an expert. Step up as a thought leader™ and you can find out plenty about her via her website, www.BrandingAndWebsites.com.
As The Book Shepherd, mine is: …
Brrr … the Polar Vortex has spread across North America, across the Atlantic and created monster waves off the coast of the United Kingdom.
Stay in. Stay warm. And let your fingers do the walking to open up an amazing avenue of book marketing ideas and ahas. It’s Author U’s Top Twitter Tweets of the Week time!
Don’t forget to sign up for the January 11th Brunch & Learn… that’s in TWO DAYS … this month …