The weekend is here … here’s three items to goose your power as an author and indie publisher.
Amazon and Google Findability Tip: Does your website or your book title pop up first in a Google search? Are you right at the top of the page or buried in stuff? Do you know that over 90 percent of searches never make it to page two on the search meter? How’s your Findability … as in your website, your name? When it comes to listings you can control, control them. For Amazon ….
- Include your website address on your back cover of the book.
- Include your website address on the copyright page.
- Make sure you complete the About the Author or Biography section—add the website address.
Aha #TweeterTip: Did you know that what someone Tweets and Retweets – RT – about gives you in inside track if you are pitching yourself and seeking a meeting. You get instant snapshots of the Tweeter’s personality and what he or she thinks is interesting to share with followers. For example, if you look at Judith Briles’ stream at either @AuthorU or @MyBookShepherd, you will know instantly that she likes to share info about authors, books, publishing. You would know that she is a promoter of all things in recent info about anything that markets a book. You would get that she likes things with a twist and noodles the thinking. And you would see that she likes to throw in something quirky once in a while, movies she has seen, sometimes a cooking idea or recipe, an event attended, quotations. Once in awhile, she might reference a news item that is off publishing–such as when Jon Stewart announced he was leaving the Daily Show (Say it isn’t so-#JonStewart leaving the #DailyShow – resignation not accepted.)
She doesn’t Tweet about family or friends.
Now, why does that matter to you? Because, if you were to approach her, you want to a create a bridge to connect. You would offer a tidbit that she would think, “book marketing, author success, publishing, amazing movie, a favorite quote, etc.” that opens the door to a conversation.
Awesome Kick-Butt Creating Title Tip: Don’t publish another blog or article without running it through Advanced Marketing Institute’s Headline Analyzer check. It quickly analyzes the emotional, intellectual, spiritual pull of your title. It’s fast and free: http://www.aminstitute.com
Just click at the top of the page on Headline Analyzer. Keep noodling your words, adding powerful adjectives/descriptors. Headlines are about getting attention. Get your score over 40.
Author U is a non-profit membership organization dedicated to the author who wants to be seriously successful. Monthly education programs delivered face-to-face and online, The Author Resource ezine, BookCamps and the annual Author U Extravaganza are tools designed for authors pre, during and post publishing of their books. Join AuthorU.org today.
If you are looking for FREE author and book coaching … call in to Judith’s Author Monday Mornings at NOON Eastern each Monday. The number is 218-632-9854; Access Code 1239874444 … have your questions ready–there’s a full hour to ask and listen.
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